All purpose Sales and Sales Rumors and Anecdotes [2018 Edition]

Discussion in 'Console Industry' started by iroboto, Jan 11, 2018.

Thread Status:
Not open for further replies.
  1. MrFox

    MrFox Deludedly Fantastic
    Legend Veteran

    Joined:
    Jan 7, 2012
    Messages:
    5,368
    Likes Received:
    3,859
    Amazon stock have been very inconsistent throughout the holidays too. Maybe their order volume causes more variability and less in sync with production batches restocking. We don't see this sort of things from bestbuy or gamestop.
     
    BRiT and iroboto like this.
  2. Tkumpathenurpahl

    Veteran Newcomer

    Joined:
    Apr 3, 2016
    Messages:
    1,019
    Likes Received:
    748
    Is there any benefit to running down stock towards the end of the financial year?

    This matter, coupled with the recent PSVR price cut, suggests something along those lines is happening.
     
  3. Shifty Geezer

    Shifty Geezer uber-Troll!
    Moderator Legend

    Joined:
    Dec 7, 2004
    Messages:
    40,524
    Likes Received:
    10,908
    Location:
    Under my bridge
    If that was the case, it'd be common practice and we'd see discounts and low stocks generally towards a company's EOFY.
     
    BRiT likes this.
  4. iroboto

    iroboto Daft Funk
    Legend Regular Subscriber

    Joined:
    Mar 6, 2014
    Messages:
    7,716
    Likes Received:
    6,006
    Given the size of operations for Amazon, they lose a significant amount of money if products sit in their warehouses. Just in time ordering is the most ideal scenario for them to keep profits high. So it's not about necessarily running down the stock it's just about always having the right amount of stock for the demand.

    That being said, even if you're 'off' by a little bit, your loss isn't going to be that much. It's better to be slightly on the loss than to have way too much excess. As per the original argument of not having stock therefore means it would be ranked even higher, the ranking isn't going to jump 10 fold here because of it, it's not christmas season.
     
  5. Tkumpathenurpahl

    Veteran Newcomer

    Joined:
    Apr 3, 2016
    Messages:
    1,019
    Likes Received:
    748
    Edit: this bit's directed at Shifty Geezer.

    True. But let's say you're in Sony's position, where you can rest on your laurels for a couple of months. Would there be any benefit then? In theory at least?

    Edit: this bit, at iroboto.

    And yeah, I don't think having stock would positively impact the PS4's sales by much. As you say, they'll be pretty much 1:1 sold:bought.

    I'm mostly curious as to whether the shortage is an Amazon thing, a Sony thing, or maybe even a supply chain thing?
     
    #45 Tkumpathenurpahl, Feb 17, 2018
    Last edited: Feb 17, 2018
  6. iroboto

    iroboto Daft Funk
    Legend Regular Subscriber

    Joined:
    Mar 6, 2014
    Messages:
    7,716
    Likes Received:
    6,006
    It's an Amazon thing. If it was a Sony thing, shortages would be across all retailers.
     
    Tkumpathenurpahl likes this.
  7. Tkumpathenurpahl

    Veteran Newcomer

    Joined:
    Apr 3, 2016
    Messages:
    1,019
    Likes Received:
    748
    That's quite disappointing. There's been something of a PS4Pro shortage recently - in the UK Amazon - and I was hoping they were clearing stock in readiness for a new revision.

    Back to waiting for a price cut!
     
  8. Shifty Geezer

    Shifty Geezer uber-Troll!
    Moderator Legend

    Joined:
    Dec 7, 2004
    Messages:
    40,524
    Likes Received:
    10,908
    Location:
    Under my bridge
    Hypothetically, maybe you could move sales from this year to next by reducing stock and frustrating your consumers. Generally I can't see any point in wilfully losing sales and profits though.
     
  9. Tkumpathenurpahl

    Veteran Newcomer

    Joined:
    Apr 3, 2016
    Messages:
    1,019
    Likes Received:
    748
    Could it be Kaz Hirai playing a farewell prank?
     
  10. DrJay24

    Veteran

    Joined:
    May 16, 2008
    Messages:
    3,882
    Likes Received:
    628
    Location:
    Internet
    It's a slow month with no big SW. This is MS's strongest market and the XB1-S is $80-$100 cheaper the the PS4-S throughout the month.

    Don't forget that BC and Game Pass are system sellers ;)
     
  11. MrFox

    MrFox Deludedly Fantastic
    Legend Veteran

    Joined:
    Jan 7, 2012
    Messages:
    5,368
    Likes Received:
    3,859
    I am not seeing much useful data in this surgically picked metric.
     
  12. BRiT

    BRiT (╯°□°)╯
    Moderator Legend Alpha Subscriber

    Joined:
    Feb 7, 2002
    Messages:
    12,289
    Likes Received:
    8,489
    Location:
    Cleveland
    Which metric, the Amazon Top Sellers lists?

    EDIT: Oops, got my threads mixed up.
     
  13. MrFox

    MrFox Deludedly Fantastic
    Legend Veteran

    Joined:
    Jan 7, 2012
    Messages:
    5,368
    Likes Received:
    3,859
    Yes the amazon top seller haven't been useful for quite a while. Maybe if we look at the entire year, there is always a few fluke months specially the slow ones. The multiple skus mess things up even more. Stock varies. Deals vary too. It never ended up as meaningful as NPD.
     
    mrcorbo and BRiT like this.
  14. dobwal

    Veteran

    Joined:
    Oct 26, 2005
    Messages:
    4,991
    Likes Received:
    1,002
    The best sellers list is not the best way to track overall sales. There may be 1 or 2 skus per console platform in the top 100 but Amazon literally carries a 100+ skus per platform. Plus the pricing is different across platforms.

    Outside of the X, Pro and a couple of 1TB limited editions most of the top 20 selling Xbox and PS4 console skus on Amazon are within the price range of the cheapest sku.

    For the Switch, you have a used sku and maybe a couple with $50-60 north of $299 but most of the skus are $400+. Thereby Switch pricing encourages purchases to just a handful of skus while Xbox and PS4 allows for broader choices. Given that $25-$50 extra for a packed in game or accessory is a lot easier to swallow than paying $100-$300 for a mishmash of games and accessories.

    The same goes for games. PS4 and Xbox have much bigger libraries with tons more older titles that still garner sales.
     
    Shifty Geezer likes this.
  15. Silent_Buddha

    Legend

    Joined:
    Mar 13, 2007
    Messages:
    15,961
    Likes Received:
    4,925
    Maybe it's just me, but I'm not seeing a whole host of SKUs outside of the top 20. At least not anything that could significantly skew things in favor of either PS4 or XBO versus NSW.

    https://www.amazon.com/s/ref=sr_nr_...ords=ps4&ie=UTF8&qid=1518960564&rnid=11846801

    For PS4, there's a bunch of discontinued models (SW: BF2 slim, Uncharted Slim [, 500 GB, COD, etc.) all of which together are likely to be a very small fraction of regular PS4 sales. Especially as all of them are either 3rd party only or have only single digital stock remaining. And since they are discontinued, it isn't as if they are going to be replenished.

    https://www.amazon.com/s/ref=sr_nr_...xbox+one&ie=UTF8&qid=1518960897&rnid=11846801

    For XBO, it's a bit more interesting. The Minecraft and Hot Wheels bundles appear to have sufficient stock and there's a couple refurbished SKUs. And then a whole bunch of discontinued SKUs with extremely limited stock that aren't going to be replenished.

    Regards,
    SB
     
  16. dobwal

    Veteran

    Joined:
    Oct 26, 2005
    Messages:
    4,991
    Likes Received:
    1,002
    https://www.amazon.com/Best-Sellers-Video-Games-Xbox-One-Consoles/zgbs/videogames/6469295011

    Discontinued just means these console are no longer sold directly by Amazon. However, a number of those skus are still popular items on Amazon. The first discontinued sku was replaced by the hot wheels sku (its mentioned on the item page) but currently this sku is outselling the hot wheels sku.

    https://www.amazon.com/Best-Sellers...nsoles-Accessories/zgbs/videogames/6469269011

    Top 100 Xbox one list

    5 console skus are present and all between #22-#35.

    More skus are participating in Xbox sales than the overall top 100 would indicate.

    Without numbers you can't parse how much or how little these extra skus are influencing sales. But the Amazon overall best sellers list did little to highlight the PS4 leading sales in November or the PS4 coming in 3rd in December.
     
  17. Rangers

    Legend

    Joined:
    Aug 4, 2006
    Messages:
    12,322
    Likes Received:
    1,120
    #57 Rangers, Feb 20, 2018
    Last edited: Feb 20, 2018
  18. Shortbread

    Shortbread Island Hopper
    Veteran

    Joined:
    Jul 1, 2013
    Messages:
    3,694
    Likes Received:
    1,818
    Talk about being lopsided. Even combined sales between XB1 and PC, still wouldn't catch PS4.
     
  19. dobwal

    Veteran

    Joined:
    Oct 26, 2005
    Messages:
    4,991
    Likes Received:
    1,002
    https://ubistatic19-a.akamaihd.net/comsite_common/en-US/images/41ubisoft q3fy18 1202_tcm99-318995_tcm99-196733-32.pdf

    The slide presentation had a few tidbits.

    In 2005, 13 pubs released AAA titles on an annual basis. In 2017 just 4 pubs do so.

    Physical Sales. Distributors get 30% and Sony/MS/Nintendo take another 20% off the 70% collected by Ubisoft. In the end Ubisoft collects just 55% of that $60 dollar sale.

    Digital Sales. Sony/MS just collects a distributor cut of 30% and Ubisoft gets to keep 70%.

    $33 vs $42. By taking out the middleman. Ubisoft gets to collect 9 more dollars per unit while Sony and MS collects the other $9 from a digital sale.

    Games as a service is really taking off for Ubisoft.

    Everybody dragged Bethesda for Oblivion's $2 horse armor yet ACO is running around selling flaming horses for 15 bucks. Talk about inflation! LOL
     
    #59 dobwal, Feb 20, 2018
    Last edited: Feb 20, 2018
    Dr Evil, BRiT and JPT like this.
  20. Rangers

    Legend

    Joined:
    Aug 4, 2006
    Messages:
    12,322
    Likes Received:
    1,120
    NPD "Media Release" is Wednesday this month I think (so, tomorrow). Their date format changed a lot, will be on Wednesdays going forward I think. Also coming later in the month all the first half this year, after the 20th each month IIRC.
     
    BRiT likes this.
Loading...
Thread Status:
Not open for further replies.

Share This Page

  • About Us

    Beyond3D has been around for over a decade and prides itself on being the best place on the web for in-depth, technically-driven discussion and analysis of 3D graphics hardware. If you love pixels and transistors, you've come to the right place!

    Beyond3D is proudly published by GPU Tools Ltd.
Loading...