All purpose Sales and Sales Rumours and Anecdotes [2023 Edition]

[Shortbread]

Per Luminoth-4545 at Gaf

Sales: Week 46 (Nov 6 - Nov 12)

Software​

1st Switch Super Mario Bros. Wonder
65,017 (975,276 total) -40% / Nintendo / October 20, 2023

2nd PS5 Ryu ga Gotoku 7 Gaiden: The Man Who Vanished
63,319 (Total 63,319) New / Sega / November 9, 2023

3rd PS4 Ryu ga Gotoku 7 Gaiden: The Man Who Vanished
60,134 (Total 60,134) New / Sega / November 9, 2023

4th PS5 Call of Duty Modern Warfare III
22,132 (total 22,132) New / Activision / November 10, 2023

5th Switch Super Dance Made in Wario
13,340 (total 42,924) -55% / Nintendo / November 3, 2023

6th PS4 Call of Duty Modern Warfare III
8,962 (total 8,962) New / Activision / November 10, 2023

7th Switch Fashion Dreamer
8,166 (total 39,050) -74% / Marvelous / November 2, 2023

8th Switch Pikmin 4
7,511 (total 948,207) -26% / Nintendo / July 21, 2023

9th Switch Animal Crossing: New Horizons
7,186 (7,573,156 total) -55% / Nintendo / March 20, 2020

10th Switch Game of Life for Nintendo Switch
5,913 (total 77,301) -26% / Takara Tomy / October 6, 2023

Hardware sales volume

• Switch -7,720 (total 19,601,080)
• Switch Lite - 13,846 (total 5,571,883)
• Switch Oled - 44,217 (total 6,041,114)
• PS5 - 86,869 (total 4,019,191)
• PS5 Digital Edition - 21,084 (total 611,148)
• Xbox Series X - 1,996 (total 234,226)
• Xbox Series S - 582 (total 293,286)
• PS4 - 1,330 (total 7,906,029)
• New Nintendo 2DS LL - 23 (total 1,192,605)

 

[wco81]

and on top of that , Sony had to increase the price of the "slim" ps5. That suggests that a ps5 pro would come out between 500/600 usd.

I am really interesting to see what pricing moves ms makes for the holiday. I haven't seen anything pop up so far, however a lot of things like amazon/ woot sales are announced hours before.

Haven't other consoles cut prices by the third year?

Even if sales are about the same or even slightly ahead to previous consoles, can the current sales rate be sustained at original prices from here on forward?

 

[eastmen]

Haven't other consoles cut prices by the third year?

Even if sales are about the same or even slightly ahead to previous consoles, can the current sales rate be sustained at original prices from here on forward?

Last gen pricing dropped slower outside of MS removing kinect. The ps4 launched at $400 and ended at $300 over the course of what 8 years? This gen it seems like prices are going up

 

[wco81]

Why would prices go up?

They should be reducing costs on the APU with fab efficiency improvements and inflation has been declining this year and Chinese economy has been slow so there shouldn't be demand pressures on components.

Now that supply is not an issue, if sales stall, that should be setting off alarms for them. We're a long way from when people were paying several hundred over retail because of scarce supplies.

 

[chris1515]

Price only go up in Europe because of the Eurocurrency weakness. October 2023 UK number

UK Oct 2023: #1 PS5 (-4% MoM) , #2 XBS (-33% MoM), #3 NSW (+15% MoM)

https://twitter.com/Chris_Dring/status/1725212964813213703?t=fsmNmkRuLJmQ2rB8O-E6DQ&s=19 In the UK, October was a good month if you're a game that features the word 'Spider' or 'Super'. But it was a tough month for console sales, with PS5 sales down 4% over September and Xbox down 33%. Switch...

www.installbaseforum.com

UK Oct 2023
PS5 - 98K
XBS - 36K

PS5 (+58%) YoY
XBS (-40%) YoY

 

[Shortbread]

https://twitter.com/x/status/1726918585422155938

https://twitter.com/x/status/1726918666221207677

https://twitter.com/x/status/1726918999257305163

EA Sports FC 24 was comfortably the best-selling game of the month. Sales of EA's football title were 10% lower than last year's FIFA 23, although some of that can be explained by the brand name change and the fact there was a winter World Cup last year to help generate excitement around the sport.

Ubisoft's Assassin's Creed Mirage is No.2, beating Spider-Man 2 by a very narrow margin (and Assassin's Creed Mirage was on sale for two weeks longer). Mirage's first four weeks on the market are over 49% lower than what Assassin's Creed Valhalla managed. Mirage is billed as a smaller, more classical take on the series and so there was no expectation that it would compete with Valhalla. Compared with older Assassin's Creed games, Mirage sales are 22% higher than 2018's Odyssey and 6% higher than 2017's Assassin's Creed Origins.

Onto Spider-Man 2, and the PS5 game's launch was strong, with the first two weeks up nearly 30% compared with 2018's Spider-Man, and almost three times higher than 2020's Spider-Man: Miles Morales.

Compared with last year's big PlayStation game, God of War Ragnarok, the first two weeks of sales for Spider-Man 2 are 28% lower. However, that's because God of War was also released on PS4. If we focus on just PS5 sales, Spider-Man 2 outsold Ragnarok by 8% after two weeks.

In fourth place is Super Mario Bros Wonder, although the Nintendo game may have charted higher as this data does not include download figures (Nintendo doesn't share digital numbers with the charts company). Launch sales of Wonder are double that of 2017's Super Mario Odyssey (when the Nintendo Switch install base was much, much smaller), nearly 59% bigger than 2020's Super Mario 3D All-Stars and nearly 53% bigger than 2021's Super Mario 3D World + Bowser's Fury. Nintendo has announced that Super Mario Bros Wonder is the fastest selling Super Mario game in Europe.

PS5 is up 143% year-on-year in October (11% up month-on-month), Switch is 20% down year-on-year (10% up month-on-month), while Xbox is down 52% year-on-year (down 20% month-on-month)

Assassin's Creed, Spider-Man, Mario and PS5 boost sales in Europe during October | European Monthly Charts

Big sales for Assassin's Creed Mirage, Spider-Man 2, Super Mario Bros Wonder and PS5 helped overcome the lack of Call o…

www.gamesindustry.biz

 

[chris1515]

Xbox Series X and S Sales Have Collapsed in Europe - IGN

It’s no secret that Microsoft is currently last in the console war, but the scale of Xbox’s collapse in Europe in particular is stark. IGN asks why, and wonders what's next for Xbox.

www.ign.com

IGN article about the collapse of Xbox in Europe.

S46: La sola víspera del Black Friday en España vende más PS5 que nunca desde su salida

El juego de mundo abierto de Harry Potter triunfa en la híbrida de Nintendo a pesar del Accio de una Sony que vive la mejor semana de PS5 hasta la fecha.

www.gamereactor.es

New data from last week in Spain 16 PS5 for 1 Xbox Series and Playstation Portal sold better than Xbox Series.

Spain weekly sales
PS5 32k
Switch 6k
Xbox 2k

PlayStation Portal 5.7k

 

[Shortbread]

Xbox Series X and S Sales Have Collapsed in Europe - IGN

It’s no secret that Microsoft is currently last in the console war, but the scale of Xbox’s collapse in Europe in particular is stark. IGN asks why, and wonders what's next for Xbox.

www.ign.com

IGN article about the collapse of Xbox in Europe.

S46: La sola víspera del Black Friday en España vende más PS5 que nunca desde su salida

El juego de mundo abierto de Harry Potter triunfa en la híbrida de Nintendo a pesar del Accio de una Sony que vive la mejor semana de PS5 hasta la fecha.

www.gamereactor.es

New data from last week in Spain 16 PS5 for 1 Xbox Series and Playstation Portal sold better than Xbox Series.

Yeah, Microsoft Series sales are a dumpster fire for sure. GamePass and day-1 first-party releases on PC have truly hurt XB hardware sales.

 

[Johnny Awesome]

I doubt that PC has anything to do with it.

We'll have to see if Christmas can turn things around a bit in Europe for Xbox.

 

[see colon]

I doubt that PC has anything to do with it.

We'll have to see if Christmas can turn things around a bit in Europe for Xbox.

I don't know if there is any historical precedents for a console to turn things around after the third year and make a territory competitive. Even when you look at consoles with historically good software lineups, like N64, we knew by year 3 who won that generation.

 

[Deleted member 11852]

We'll have to see if Christmas can turn things around a bit in Europe for Xbox.

Outside of the UK, there is next to no consistent advertising of Xbox across Europe. I would bet good money there are people living in the EU that have heard of PlayStation and never heard of Xbox. It really is that bad in some places. If watch football in Europe, you've heard of PlayStation. Microsoft simply have made no effort in some countries. Nobody goes out and buys a product they've never heard of and because sales are so low in some countries, you'll never see an Xbox in a store. ¯\_(ツ)_/¯

 

[Johnny Awesome]

MS is aware of everything they're doing. It's not like Phil would come to these forums and say: "Wow! The beyond3d crowd is right! We should advertise in Europe. I've never thought of that."

They likely have market research that tells them how much they can realistically accomplish outside US/Canada/UK. Maybe research that tells them they need an even better market proposition (ie. 4-6 AAA games per year) before they waste money pushing something that won't sell more at this point in time.

Companies have turned things around in this business. I remember the "Nintendo must go 3rd party discussions" after the GC, and then after the Wii U debacles. Now look at them. And no one has the money that MS has to make things happen. If buying ABK for $69 billion isn't MS doubling down, I don't know what is.

MS' stated goal is 60 million units by 2028. Are they on track to do that? Mostly. They'll be at 25+ million by the end of 2023 and eventually the S will be $200 with 3 months of GP.

Also, one month doesn't make a new trend. Let's see how things go at Christmas in the UK first before we hit the panic button.

 

[Deleted member 11852]

They likely have market research that tells them how much they can realistically accomplish outside US/Canada/UK. Maybe research that tells them they need an even better market proposition (ie. 4-6 AAA games per year) before they waste money pushing something that won't sell more at this point in time.

Market research cannot reliably predict how Microsofts' fortunes might be in Europe if they bothered to advertise here. If you have no presence in a market, you have no vectors to research it. Market research isn't magically omnipotent.

In the Activision-Blizzard acquisition Microsoft's whole position for how they faired in Europe was basically: we have made zero effort and cannot compete. Giving up before you try is adopting a defeatist position. Microsoft have got to used to being the market leader by default. They simply don't know how to compete any more. In the last 20 years they have only lost markets and market share. Their current fortunes are fine, but their long-term outlook with this attitude is poor. They seem to exist to having a historical monopoly in market spaces and putting off being squeezed by their competition.

 

[wco81]

It must cost Sony a fortune to advertise in all the big football matches and competitions.

And they also advertise on F1 as well?

 

[chris1515]

It must cost Sony a fortune to advertise in all the big football matches and competitions.

And they also advertise on F1 as well?

Julien Chieze is the biggest french youtuber and he asked at Paris Game week to the Xbox for France and south Europa why they did not do TV ad and he said they only have the budget for Twitch and youtube ad. And this is the result, they downsized a lot of european Xbox team and this the result. And they wanted to reach 25 to 29 millions Xbox Series after Novembre 2023 and they won't reach the lower target.

Europe Monthly Charts - October 2023: #1 PS5 (+143%), #2 NSW (-20%), #3 XBS (-52%)

For Nintendo, Nintendo 64 was a huge dispointement because they went from being the clear leader to a distant second player largely beaten by Sony in the TV console space. Gamecube was the following generation doing worse. It's funny but I see the same patern with Xbox one and Xbox Series...

www.installbaseforum.com

According to Julien Chieze, the gap is no longer 90-10% but 93-7% currently in favor of PS5.

Remember, Oscar Lemaire communicated less than a month ago a gap of 90-10% in favor of PS5.

2023 in France:
PS5 – 93%
XBS – 7%


2016 LTD in France:
PS4 - 1.06M - 77%
XBO - 0.31M - 23%

 

[chris1515]

Outside of the UK, there is next to no consistent advertising of Xbox across Europe. I would bet good money there are people living in the EU that have heard of PlayStation and never heard of Xbox. It really is that bad in some places. If watch football in Europe, you've heard of PlayStation. Microsoft simply have made no effort in some countries. Nobody goes out and buys a product they've never heard of and because sales are so low in some countries, you'll never see an Xbox in a store. ¯\_(ツ)_/¯

A black friday deal in uk

14 Ps5 for 1 Xbox Series X and the XSX is a bit cheaper, they added 5% discount for move the stock of consoles. Xbox is bleeding marketshare this year eveywhere and Sony is very aggressive.

 

[Shifty Geezer]

MS is aware of everything they're doing. It's not like Phil would come to these forums and say: "Wow! The beyond3d crowd is right! We should advertise in Europe. I've never thought of that."

They likely have market research that tells them how much they can realistically accomplish outside US/Canada/UK.

There's no such thing as predicting markets that well and targeting super efficiently. If there was, no product would ever fail because the market could be identified and targeted perfectly to know exactly what will sell. Take for example MS's attempts to win Japan with 360 - they threw lots at it and couldn't make any headway. They didn't do a bit of market research beforehand and decide they were doomed from the off. Similarly Nintendo didn't do MR and discover Wii U was going to flop and go ahead anyway. Similarly MS didn't do MR across the world before launching the huge XBO and finding it struggled outside of NA.

Companies make products, do some MR to get some ideas maybe, and then put it out there and see what really happens, from every level. There's no other way to forecast the markets that well. And given no perfect insight, other goals are chosen more on gut and best guesses and corporate culture. The costs to appeal to other European markets can be predicted. The responses can't. MS feel it's not worth the gamble, unlike their expensive gamble on Japan with 360 where the potential gains were enormous and it was worth trying.

 

[Deleted member 11852]

Microsoft's ad strategy: "We've tried nothing and got nowhere and we are all out of ideas. Why won't people buy our product?"

 

[Johnny Awesome]

Lol at those of you who don't believe in market research. It's comical.

The arrogance that you all think you know better than Phil is astounding to me.

 

[B-Nice]

Lol at those of you who don't believe in market research. It's comical.

The arrogance that you all think you know better than Phil is astounding to me.

Irony, right?