$300 for a dedicated game machine in years past, I would say yeah. But I was speaking of XBSS specifically. It's a device that doesn't have a Bluray drive & it's not a mobile. So it's really in this new weird category. Too expensive for a set-top box/streaming device. And at $300 it competes more with the Switch, phones & tablets, but they have more utility since they're all portable. Had XBSS been a portable, then $300 would have been a great mass market price. The device is really meant as the main entry point to Game Pass or a Fortnite/Halo Infinite box or whatever free-to-play game is hot. Paying $300 a-la-cart is the old way of buying it. It really should be sold mainly via Xbox All Access where you get it & Game Pass Ultimate for $25/mo. As
@eastmen says I also suspect we will see more uptake there as time goes on & more 1st party games are available. This holiday should be interesting, but I suspect like you that a $50 price cut isn't on cards until summer 2022 at the earliest. More likely Holiday 2022. I also agree that sales will be OK until then because like you said XBSX & PS5 pricing isn't moving for awhile.
Tommy McClain
I think this year is a wash because of how limited production is . I think the xbox series and ps5s are all going to sell out this holiday.
But moving forward you have less / slower ram , smaller SOC and things that are harder to get into but a much smaller foot print allows ms to ship multiple xbox series s vs even the ps5 de.
The Xbox Series S is 4.25pounds , Series X is 9.6 , ps5 9.9 , de- 8.6 ? I believe. So two series s's would be 8.5lbs . So its cheaper to ship two series s's than one ps5.
The xbox series s is also much smaller than the x or ps5. So again you'll be able to fit more of them in a pallet.
Then as I always say there is less plastic , a less complex cooling system vs the other two and so on and so forth. The die size is 197mm2 vs 360mm2 for the x and I believe 306mm2 for the ps5.
All these costs add up. So I think once they stop being supply constrained and series s start sitting you will see pricing changes. I don't want to say it will out right drop to $250 or something. But I think you might see the all access price drop a bit maybe from $25 to $20 and perhaps a $300 bundle with 3 months or so of game pass ultimate.
I still think the major comparison for the series s is to the ps4 / xbox one. All three systems are $300. Obviously the series s is the smarter buy vs the one s. But with the ps4 vs the series s it comes down to , does the customer doing the purchase care more about future exclusives , next gen features including ssd and ray tracing and 1080-1440p BC with 60-120fps gaming or the already released (maybe a few more exlusives this year) sony exclusives.
i think for a consumer going in the series s is the best of the 3 hands down. You can make a case that spending an extra $100 for a ps5 de is the better choice or $200 for the disc or series x. But again that is a lot of money. That is what 6 months of game pass ultimate , maybe 1-2 games if they are on sale. Not everyone can afford that