All purpose Sales and Sales Rumors and Anecdotes [2017 Edition]

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And another Layden talk about recent sales:


All of the rumors of the demise of the console are very much premature," says Layden. "In fact if you're watching [sales tracker] NPD for PS4 and Xbox One sales, you put those together and console gaming has never been as big and vibrant as it is right now. And that's just here in the States." Zip across the pond, and the story tilts further in Sony's favor. "It's been pleasing that in North America, we've been 2-to-1 against Xbox," says Ryan. "But in Europe, it's really been fortress PlayStation by at least 3-to-1 in unit sales."
 
There is definitely a larger performance delta between Xbox One and Scorpio than PS4 and Pro, which arguably should make Scorpio a more compelling upgrade proposition for those who give value performance. But how large is that market within the Xbox community? Presumably if a person truly valued performance in the first place you probably went PS4 at the start of this gen. If performance wasn't an issue when you bought your Xbox One, why it is a factor now. Sure people change, but mass markets evolve gradually and adapt slowly. Time will tell... :yep2:
I think the market within the Xbox community is quite large. I predict Scorpio will have a larger initial impact on sales than PS4Pro because Scorpio is a larger upgrade over the base model. Plus MS seems to be pushing Scorpio more, while Sony is using the Pro more to simply compliment the PS4.

After the Scorpio hype dies down and it saturates the Xbox community, price and software support will determine how well it does going forward. MS is going to need a really strong software showing at E3.
 
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"It's been pleasing that in North America, we've been 2-to-1 against Xbox," says Ryan. "But in Europe, it's really been fortress PlayStation by at least 3-to-1 in unit sales."

I'm not sure what time period he's measuring over but PS4's nowhere close to 2:1 over Xbox life to date in the states. Maybe more like 1.15:1 IIRC. Maybe he means this year so far (dont feel like checking on that)?

I do laugh at Sony saying PS4 Pro is severely supply constrained. Think MS woulda been scorned on Neogaf for saying such a thing being 2 seconds on google gets me this (aka PS4 Pro is in stock at pretty much every major USA retailer). Even Amazon and Gamestop which as far as I can tell cant keep anything video game related and remotely in demand in stock

http://www.bestbuy.com/site/sony-playstation-4-pro-console/5388900.p?skuId=5388900
https://www.amazon.com/Sony-PlaySta...96706595&sr=1-1&keywords=ps4+pro+console&th=1
http://www.target.com/p/playstation-4-pro-1tb-console/-/A-51610033
http://www.gamestop.com/ps4/consoles/playstation-4-pro-1tb-system/134659
online.https://www.walmart.com/ip/PlayStation-Pro-1TB-Gaming-Console/52901919

I dont live in Europe so I cant speak to Europe. But they lied about USA so...

Now, 20% PS4 sales being Pro is pretty good IMO. It is more healthy than I thought based on past NPD where I think it was 10-15%. My guess is that ratio will just continue to get better for the Pro until on a long enough timeline, it inevitably becomes the best selling/base SKU. Not to mention 4k displays will become more and more standard.

I think the market within the Xbox community is quite large. I predict Scorpio will have a larger initial impact on sales than PS4Pro because Scorpio is a larger upgrade over the base model. Plus MS seems to be pushing Scorpio more, while Sony is using the Pro more to simply compliment the PS4.

Totally agree as I've said plenty of times. i think another factor that will help Scorpio is that frankly Xbox one vanilla is underpowered while PS4 base unit is not. So, when the base model is somehow deficient, the deluxe model IMO will have much more appeal. If you get a PS4 vanilla you'll be getting acceptable (1080P) versions of most triple A. If you buy Vanilla XBO however, you'll be getting 900P "deficient" versions. Plus just that the Scorpio is more powerful than any other console period will be another selling point.

The only way MS can screw it up, and I'm concerned they will, is by making Scorpio too "premium" with useless expense adding hardware add ons. Namely the possibility of an actual LED display in the front of the unit. Sony just gets the minimum hardware out cheaply as possible into consumers hands, and that's the way to go. Lets say you add a front LED screen and although less problematic, perhaps the Elite Controller packed in. Now you've probably forced yourself to 449 and hurt sales from what they could be. I could see MS being stupid and doing this.
 
The only way MS can screw it up, and I'm concerned they will, is by making Scorpio too "premium" with useless expense adding hardware add ons. Namely the possibility of an actual LED display in the front of the unit. Sony just gets the minimum hardware out cheaply as possible into consumers hands, and that's the way to go. Lets say you add a front LED screen and although less problematic, perhaps the Elite Controller packed in. Now you've probably forced yourself to 449 and hurt sales from what they could be. I could see MS being stupid and doing this.
They also need to step it up in terms of software IMO. I think a big part of Sony's success recently is having a large diverse exclusive lineup, as well securing these marketing deals for blockbuster multiplatform games like Destiny 2, RDR2, Battlefront 2 etc. Being the most powerful console on the market will only get you so far.

They should also concentrate on lowering the cost of the base system as much as possible. Even though Scorpio is vastly more powerful than the base system, a <199 XB1S will sell a lot more than a >400 Scorpio in the long run.
 
I do laugh at Sony saying PS4 Pro is severely supply constrained. Think MS woulda been scorned on Neogaf for saying such a thing being 2 seconds on google gets me this (aka PS4 Pro is in stock at pretty much every major USA retailer). Even Amazon and Gamestop which as far as I can tell cant keep anything video game related and remotely in demand in stock

Supply constrained means a product is frequently out of stock, not that it's never in stock. The way surface shipping works is that when a new supply comes in, it re-fills the channels. In a supply-constrained situation it will then go out of stock before stock is next replenished. I thought you understood sales channels?
 
I'm not sure what time period he's measuring over but PS4's nowhere close to 2:1 over Xbox life to date in the states. Maybe more like 1.15:1 IIRC. Maybe he means this year so far (dont feel like checking on that)?

I do laugh at Sony saying PS4 Pro is severely supply constrained. Think MS woulda been scorned on Neogaf for saying such a thing being 2 seconds on google gets me this (aka PS4 Pro is in stock at pretty much every major USA retailer). Even Amazon and Gamestop which as far as I can tell cant keep anything video game related and remotely in demand in stock

http://www.bestbuy.com/site/sony-playstation-4-pro-console/5388900.p?skuId=5388900
https://www.amazon.com/Sony-PlayStation-4-Pro-1TB/dp/B01LOP8EZC/ref=sr_1_1?s=videogames&ie=UTF8&qid=1496706595&sr=1-1&keywords=ps4+pro+console&th=1
http://www.target.com/p/playstation-4-pro-1tb-console/-/A-51610033
http://www.gamestop.com/ps4/consoles/playstation-4-pro-1tb-system/134659
online.https://www.walmart.com/ip/PlayStation-Pro-1TB-Gaming-Console/52901919

I dont live in Europe so I cant speak to Europe. But they lied about USA so...

Now, 20% PS4 sales being Pro is pretty good IMO. It is more healthy than I thought based on past NPD where I think it was 10-15%. My guess is that ratio will just continue to get better for the Pro until on a long enough timeline, it inevitably becomes the best selling/base SKU. Not to mention 4k displays will become more and more standard.



Totally agree as I've said plenty of times. i think another factor that will help Scorpio is that frankly Xbox one vanilla is underpowered while PS4 base unit is not. So, when the base model is somehow deficient, the deluxe model IMO will have much more appeal. If you get a PS4 vanilla you'll be getting acceptable (1080P) versions of most triple A. If you buy Vanilla XBO however, you'll be getting 900P "deficient" versions. Plus just that the Scorpio is more powerful than any other console period will be another selling point.

The only way MS can screw it up, and I'm concerned they will, is by making Scorpio too "premium" with useless expense adding hardware add ons. Namely the possibility of an actual LED display in the front of the unit. Sony just gets the minimum hardware out cheaply as possible into consumers hands, and that's the way to go. Lets say you add a front LED screen and although less problematic, perhaps the Elite Controller packed in. Now you've probably forced yourself to 449 and hurt sales from what they could be. I could see MS being stupid and doing this.

For 2 to 1, he means this year in US. And PS4 Pro and PSVR were often out of stock in europe and Asia. World is not only US . I live in Europe and and the last three year I lived in France, was working in Luxembourg and going for job very often to Germany and now I am living and working in Switzerland...
 
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Out of Asia, PSVR is not out of stock all the time, it is just supply constraint with the console goin out of stock from time to time and it depends of the country. After the first batch of PS4 Pro, it was impossible to find a PS4 Pro in Switzerland before february 2017. Now it is easy to find one after a rush end of february...

In France same thing and it was very often out of order on Amazon France for example...
 
Point being, Sony could provide n thousand consoles a month. These could gradually sell out over two-three weeks from stock arriving (not sold out instantly). Sony could be selling up to twice as many in such a case if they could increase supply.
 
Point being, Sony could provide n thousand consoles a month. These could gradually sell out over two-three weeks from stock arriving (not sold out instantly). Sony could be selling up to twice as many in such a case if they could increase supply.

Right. And the overall stock situation doesn't appear too bad (like the Switch) and most places will take an order and ship when stock is in. Any lost sale is undesirable but the situation doesn't seem too bad. It looks like Sony are close to meeting Pro demand. I'm still surprised it's selling as high as it is and but then it is still a niche product. You couldn't build a market around it.
 
Supply constrained means a product is frequently out of stock, not that it's never in stock. The way surface shipping works is that when a new supply comes in, it re-fills the channels. In a supply-constrained situation it will then go out of stock before stock is next replenished. I thought you understood sales channels?


He used the words "severely supply constrained". I've checked the Pro stock at major outlets ever so often pretty much since release and it's relatively always been available in USA. It just isn't really true.

At some point it would be impossible to say anything's not supply constrained as I'm sure every console goes out of stock from some retailers at some times. I notice this a lot at Amazon.
 
A new digital tidbit from glixel http://www.glixel.com/news/playstation-is-winning-but-what-next-w485683

Digital sales will be a big part of this – Sony's own digital store is now the single largest retailer for PlayStation games in the world, and close to 40 percent of new game sales are now digital rather than boxed copies. "Of the 3.4 million copies of Horizon we sold, about 915,000 were digital,"

That's actually 27% according to the calculator, but yeah. Still nearly a third and they claim close to 40% overall. Digital full game sales growing leaps and bounds.

Also a side tidbit on something people have noticed, paradoxically to expectations, "indie" hits seem to have slowed. That's a shame really IMO.

Apparently from Neogaf Sony is doing their sales victory tour now because they decided sales bullets points dont go over well at e3 press conferences. Hence all these Sony sales articles.

I have to say the article is a bit rosey on PSVR though, I think PSVR results are mixed at best. They announced 915k a long time ago and just now are saying 1 million. That's pretty bad, and the 1m number itself is also pretty bad. Kind of reflects a broader struggle in VR right now. Who knows if it's just some sort of 2nd inning slump or something more fundamentally serious with VR.

Too me that's typical of Sony though, for better or worse they throw a lot at the wall and see what sticks. 3D and Move come to mind.
 
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He used the words "severely supply constrained". I've checked the Pro stock at major outlets ever so often pretty much since release and it's relatively always been available in USA. It just isn't really true.

You're beating the same rhetoric of because you can find it, it's not supply constrained, which is nonsense. As a manufacturer you need your product on shelves where there is demand for it and if it's not then that is a problem. Manufacturer's measure supply constraints by can their distribution meet the demands of retail. If not, they're supply constrained. Major retailers are likely getting a disproportionally large quantity of stock. That makes sense from a distribution angle and customer accessibility angle but isn't good for those retailers without stock.
 
He used the words "severely supply constrained". I've checked the Pro stock at major outlets ever so often pretty much since release and it's relatively always been available in USA. It just isn't really true.

At some point it would be impossible to say anything's not supply constrained as I'm sure every console goes out of stock from some retailers at some times. I notice this a lot at Amazon.

The PS4 Pro has been easy to find for a long time now in the US. You can order one right off Best Buys website. Is supply fairly low? Sure, but it is also meeting demand. Its damn near perfect forecasting on Sony's part.upload_2017-6-6_16-36-21.png
 
Too me that's typical of Sony though, for better or worse they throw a lot at the wall and see what sticks. 3D and Move come to mind.

Isn't that most companies, including Sony, Microsoft, Samsung and Google?. You may have the most driven and enthusiastic product team with a great vision but if that vision isn't shared by your customer base, or is miscommunicated and not understood, your product is going to struggle. Sometimes you just can't shift that initial failure stigma and you have to abandon a product and throw the occasional early adopter under the bus along with it. You just don't know what's going to appeal. Microsoft were betting on AR primarily, Sony were betting on VR primarily, based on Apple's WWDC keynote yesterday, they're hedging their bets by supporting both. Plus 18 Core Xeon iMacs because.. who the fuck knows. :runaway:

Companies exist to make money and if they can delight customers along the way that's a happy coincidence but that sure as hell isn't their primary motivation for releasing products.
 
Too me that's typical of Sony though, for better or worse they throw a lot at the wall and see what sticks. 3D and Move come to mind.

Yeah, you much prefer the MS stance of thrusting their stuff down your throat and making you pay for it(KInect 2).

And as for knocking the PSVR sales, isn't it selling better than all it's competitors? Surely it can only be measured in a like for like.
 
And as for knocking the PSVR sales, isn't it selling better than all it's competitors? Surely it can only be measured in a like for like.

Depends on the discussion, because there has certainly been people claiming VR was the future of gaming, and it clearly isn't. As a VR platform, sure it has done rather well, but there is no indication that it is taking over the gaming world. As it stands, VR is very niche and the PlayStation VR is no exception, even if it is meeting Sony's expectations.
 
Depends on the discussion, because there has certainly been people claiming VR was the future of gaming, and it clearly isn't. As a VR platform, sure it has done rather well, but there is no indication that it is taking over the gaming world. As it stands, VR is very niche and the PlayStation VR is no exception, even if it is meeting Sony's expectations.

My goodness you must hate Sony.
 
And as for knocking the PSVR sales, isn't it selling better than all it's competitors? Surely it can only be measured in a like for like.

Sure, but that's not saying much if the global market is less than 3 million "core" gaming VR units (IE - not counting smartphones). That's with 2 competitors being out at least a year and one of them being out almost 3/4 of a year.

Basically PSVR has mimicked Rift and Vive sales performance, just a bit higher. Strong initial demand when hype and expectations were high. Then demand slowing to very low numbers. The recent release of Star Trek Bridge Crew got many people to put on their VR headsets (PSVR, Rift, Vive) for the first time in months. That's not exactly a ringing endorsement for the health of the VR gaming sector.

Regards,
SB
 
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