The RAV 4 Prime (the PHEV) was in very high demand and Toyota allocated only 5,000 units to the US when they first started selling it ab out 4 years ago.
I actually shopped it in late 2021. This was at the height of the chips shortage and dealers were marking things up crazy. I would have leased an EV but few were available and those which became available were marked up.
The dealers around me were demanding at least $5k over sticker for the RAV 4 Prime and others in different cities were asking for 5-figure dealer markups.
One reason right now that some BEVs are selling well is that they are offering pretty aggressive leases on BEVs, which come with at least the $7500 incentive, matching the full tax credit.
Toyota and Subaru, essentially selling the same BEV SUVs, have been aggressive the past few months. Their first BEV efforts were panned because of poor range and slow charging.
But now, you can get some better BEVs on lease deals, such as the Ioniq 5 and EV6.
I actually shopped it in late 2021. This was at the height of the chips shortage and dealers were marking things up crazy. I would have leased an EV but few were available and those which became available were marked up.
The dealers around me were demanding at least $5k over sticker for the RAV 4 Prime and others in different cities were asking for 5-figure dealer markups.
One reason right now that some BEVs are selling well is that they are offering pretty aggressive leases on BEVs, which come with at least the $7500 incentive, matching the full tax credit.
Toyota and Subaru, essentially selling the same BEV SUVs, have been aggressive the past few months. Their first BEV efforts were panned because of poor range and slow charging.
But now, you can get some better BEVs on lease deals, such as the Ioniq 5 and EV6.