Silent_Buddha
Legend
That is a terrible looking logo. What does the random notch mean or indicate?
I don't think MS would have such a poorly designed logo for something as important as Xbox.
It's too curvy too, doesn't match their more angular logos for Win8/Surface, Office 2013 etc.
Assuming that photo is even a capture of the real logo, that may be the point. With the curvy logo indicating it isn't "business-like" and more casual, fun, game-like.
As to the notch, who knows. The tetris shape thing reminds me of something related to games but I can't quite think what. And perhaps it's a nod towards Generation Y (those born between 1980 - 2000). It appears a lot of companies are starting to focus on that generation. I just read a piece recently about Ford focusing on that generation for instance.
Regards,
SB