News & Rumors: Xbox One (codename Durango)

Discussion in 'Console Industry' started by Acert93, Mar 8, 2012.

Tags:
Thread Status:
Not open for further replies.
  1. Jwm

    Jwm
    Veteran Regular

    Joined:
    Feb 27, 2013
    Messages:
    1,037
    Likes Received:
    155
    Location:
    Texas
    The black is classy, the green will be easy for shoppers to spot.
     
  2. Grall

    Grall Invisible Member
    Legend

    Joined:
    Apr 14, 2002
    Messages:
    10,801
    Likes Received:
    2,172
    Location:
    La-la land
    Pictures of black xbone printed on a black cardboard box... HMM. Only me see the potential for problems here...? :)

    I'm an almost compulsive collector of beautifully designed product packaging, particularly from japanese companies (and apple), since such care is taken in wrapping things and tucking them in neatly inside the box. The original launch 360 box was a marvel to behold. It was really, really small compared to all the stuff it held. Really masterfully done. Haven't seen the 360S box though so I don't know what effort was spent there.
     
  3. baten

    Regular

    Joined:
    Dec 5, 2006
    Messages:
    352
    Likes Received:
    3
    Man, this is ugly...
     
  4. XpiderMX

    Veteran

    Joined:
    Mar 14, 2012
    Messages:
    1,768
    Likes Received:
    0
    I don't think so, it is not ugly, but it is a little bit "bored". The Day One edition is really nice:

    [​IMG]
     
  5. eastmen

    Legend Subscriber

    Joined:
    Mar 17, 2008
    Messages:
    9,983
    Likes Received:
    1,496
    Looking at the boxes its obvious why they are going with the green one. It will be much cheaper to print and weirdly enough I know someone who does printing ! Looking at as much as a 5th of the cost for the all green box.
     
  6. Shifty Geezer

    Shifty Geezer uber-Troll!
    Moderator Legend

    Joined:
    Dec 7, 2004
    Messages:
    40,704
    Likes Received:
    11,149
    Location:
    Under my bridge
    When you say a fifth the cost, is that 1 cent versus 5 cents, or $1 versus $5? I know all the budget foods at the supermarket do away with fancy packaging to save costs. Given that the device is an expensive CE product, skimping on the packaging seems a little misplaced. I think the box will stand out very nicely in stores though, unmistakably. The eye will be drawn to that huge stack/pyramid of Kermit goodness! I just don't think green is a cool colour, but then because of that it means a brand using it can stand out.
     
  7. Billy Idol

    Legend Veteran

    Joined:
    Mar 17, 2009
    Messages:
    5,940
    Likes Received:
    768
    Location:
    Europe
    I actually think that the green has something to it...definitively makes people stare!
     
  8. Cjail

    Cjail Fool
    Veteran

    Joined:
    Feb 1, 2013
    Messages:
    2,027
    Likes Received:
    210
    Out of curiosity why did MS choose green for the Xbox?
    Is here a story behind this choice or they just chose it for the well knows "proprietaries" of the colour itself?
     
  9. function

    function None functional
    Legend Veteran

    Joined:
    Mar 27, 2003
    Messages:
    5,135
    Likes Received:
    2,248
    Location:
    Wrong thread
    Thanks. Yeah, I guess having CUs idling is irrelevant if you're bottlenecked elsewhere.
     
  10. Arwin

    Arwin Now Officially a Top 10 Poster
    Moderator Legend

    Joined:
    May 17, 2006
    Messages:
    17,682
    Likes Received:
    1,200
    Location:
    Maastricht, The Netherlands
    Have you ever booted up an Xbox device?
     
  11. Cjail

    Cjail Fool
    Veteran

    Joined:
    Feb 1, 2013
    Messages:
    2,027
    Likes Received:
    210
    Yes I have a Xbox, the first one.
    Why do you ask?
     
    #6851 Cjail, Sep 14, 2013
    Last edited by a moderator: Sep 14, 2013
  12. eastmen

    Legend Subscriber

    Joined:
    Mar 17, 2008
    Messages:
    9,983
    Likes Received:
    1,496
    The limited edition one will be over $1 while the green will be under 50 cents. If you look at the boxes you can see a lot less changes in color shades .

    THe real question is what the back of the box looks like.
     
  13. zupallinere

    Regular

    Joined:
    Sep 8, 2006
    Messages:
    664
    Likes Received:
    19
    Why is that ? Is that because there is usually a lot more info ( pictures, text ) on the back and that adds cost-wise depending on complexity or is it curiosity ?
     
  14. Shifty Geezer

    Shifty Geezer uber-Troll!
    Moderator Legend

    Joined:
    Dec 7, 2004
    Messages:
    40,704
    Likes Received:
    11,149
    Location:
    Under my bridge
    Yes. Each colour requires another pass in the printing process. Screenshots and icons on the reverse would mean the same complexity as printing the box full colour, and show that the colour choice wasn't economics. If the packaging is universally simple green and black, it'd point a finger to saving millions of dollars (thanks eastmen for the figures) being the reason. If the reverse is full colour, it'd point to striking design being the criteria for packing appearance.
     
  15. fehu

    Veteran Regular

    Joined:
    Nov 15, 2006
    Messages:
    1,462
    Likes Received:
    393
    Location:
    Somewhere over the ocean
    sorry, but if the buttons are colored with red etc, there's still need for additional pass, so the mostly all green is not that cheaper
     
  16. XpiderMX

    Veteran

    Joined:
    Mar 14, 2012
    Messages:
    1,768
    Likes Received:
    0
    Isn't CMYK only 4 passes?
     
  17. 3dcgi

    Veteran Subscriber

    Joined:
    Feb 7, 2002
    Messages:
    2,435
    Likes Received:
    263
    The secret sauce is a levitating console?
     
  18. specwarGP2

    Regular

    Joined:
    Jun 12, 2007
    Messages:
    810
    Likes Received:
    26
    I'm not seeing how the green box can be a 100% price difference from the day one box. From the screen shots the only difference I can see is that one box has green, the other has grey. All the other colors are the same.
     
  19. Tap In

    Legend

    Joined:
    Jun 5, 2005
    Messages:
    6,382
    Likes Received:
    65
    Location:
    Gravity Always Wins

    Not to mention, green means "go" and is the color of money (at least in USA) :smile:
     
  20. Tchock

    Regular

    Joined:
    Mar 4, 2008
    Messages:
    849
    Likes Received:
    2
    Location:
    PVG
    Packaging prints everything on 1 big sheet. Yeah the regular box might be simpler (CMYK passes can be fast + 1 Pantone green) but you still need 4+1 colors.

    Ironically the Day One ed might just require 4 colors, but it requires a lot more ink for the whole box and needs to be printed/dried slower...
     
Loading...
Thread Status:
Not open for further replies.

Share This Page

  • About Us

    Beyond3D has been around for over a decade and prides itself on being the best place on the web for in-depth, technically-driven discussion and analysis of 3D graphics hardware. If you love pixels and transistors, you've come to the right place!

    Beyond3D is proudly published by GPU Tools Ltd.
Loading...