X1 has gradually moved back into the lead at Amazon over the last 24 hours. Now #9 vs #12.
I wonder how bad Black Friday deals by Amazon will hurricane through and make a mockery of the current charts? Never been through that before.
This thread sure is disturbingly much about Amazon. I guess it's a symptom of how few real sales numbers we get anymore.
Heh, and now I'm just doing this out of boredom and showing just how unuseable hourly rankings are for anything.
Up/Down numbers relative to my last post. Up/Down hour to hour is Amazon position movement indicators.
09 - XBO: AC (up 1 spot) (up hour to hour)
13 - PS4 (down 4 spots) (down hour to hour)
54 - XBO: AC (down 1 spot) (up hour to hour)
56 - PS4: Destiny (down 7 spots) (up hour to hour)
77 - XBO: COD (down 20 spots) (down hour to hour)
I expect XBO: COD to fall off the hourly charts soon. It's a limited edition bundle, and supplies are quite likely starting to run out.
Anyway, just showing how absolutely useless the hourly charts are. Heck even from one hour to the next. For example, PS4 when it was at spot 9 could have sold less units than PS4 at spot 13, 5 hours later. The ranking is only relative to other products in that particular hour with no relevance or correlation to previous rankings with regards to actual units sold.
For example. With numbers made up just to prove a point.
09 - PS4 - 100 units
10 - XBO - 90 units
49 - PS4 - 50 units
53 - XBO - 40 units
57 - XBO - 30 units
5 hours later
09 - XBO - 140 units
13 - PS4 - 125 units
54 - XBO - 25 units
56 - PS4 - 22 units
77 - XBO - 11 units
Completely valid scenario and tells us virtually nothing. Only what happens to be selling at that particular hour with regards to other products during that hour and that hour only. Hell, you could rework numbers to show that everything sold less than it did 5 hours ago or that everything sold more than it did 5 hours ago.
You can't even gauge relative trends via this. Multiple SKUs swapped relative positioning. Hell, while incredibly unlikely (similar to how monthly maybe XBO is selling only 1.1x or up to 60x as was posted by someone earlier) a product could hold the relatively higher position for 20 out of the 24 hours and due to quirks of sales the product that held the top relative position for only 4 hours could have actually sold more product that day.
Which means that while you'd think the title that held the top spot relative to its competition for 20 our of 24 hours was trending better, it actually turned out that the product that only held the top spot relative to its competition for 4 out of 24 hours was actually trending better. At least on a daily basis. Again, highly unlikely but the possibility exists. It becomes far more likely in scenarios where maybe 1 product only held the top relative spot for 14 out of 24 hours versus 10 out of 24 hours for the other product.
And that's why sites that track hourly positions don't really tell us anything either. Chances are they might give an idea of what the final monthly best seller ends up being, but there's also a chance they won't.
Hourly rankings are mostly useless other than as a curiosity and maybe talking point. Monthly rankings are less useless, but still don't provide a lot of data.
Regards,
SB