Give it a few more days, but these figures must be a bit disappointing to MS. PS3's lower priced 40 GB saw a
178% sales spike when it appeared. This XB360 spike shows pent up XB360 interest eagerly awaiting a price drop, and
if pent up interest is 50% above average, that's not a lot.
First of all, the PS3 dropped $200. MS price drop is what? 50 euro?
$200>$50. The relative % price cuts are also in the PS3's favor.
The PS3 went from a $600 price tag to a 40gb $400 entry model (the 20gb got discounted and produced in such small quantums that its irrelevant), thus a $200 price cut is a 33% "price cut" !!
The X360 recieved a 50 euro price cut, wich depending on the SKU the price cut in % is between 15% (Elite) and 20% for the Arcade.
Anybody with a basic understanding of economics should know that demand and supply (thus price cuts) dont scale linearly, so i dont see how this is price cut effect is so bad according to you, considering how low the price cut is.
Further they reported a 36% weekly boost (while the campaign and prices where only avaliable from friday, according to people here) Weekends (fri-sat)normally account for 50% of the sales so that would suggest a 72% boost in those two days.
This XB360 spike shows pent up XB360 interest eagerly awaiting a price drop, and if pent up interest is 50% above average, that's not a lot.
How on earth are you judging these numbers???
If this $50 price cut, results in 50% increased demand into pertuity (or while the console is competetive) this is huge. A 50% boost to demand in the Us would mean the X360 selling between 400-500k monthly in the states outside of the holiday months. That would be absolutely massive.
I'd like to know, on what grounds you say that this is not alot. What are you basing this on?
Your telling me, that a 50% boost in sales for a product(that generates more cash flow to MS than the price cut itself) is dissapointing to MS?
Where do you have your economics degree? Because these economical statements of yours again and again lack insight.
"XB360 spike shows pent up XB360 interest eagerly awaiting a price drop"
No, it shows basic shifts in supply and demand due moving along an elasticity band. The price cut doesn't mean people have been sitting and waiting for the X360 to drop in price. Not at all, that is a completely wrong conclusion.
It simply means that by lowering the price by 50 euro, X more people found the X360 attractive due to the lowered price. Nothing more.
Clearly what MS needs is a strong marketing campaign now they've got a better price position. Price alone doesn't seem to be a big enough factor (with this very early analysis!)
This is a rather useless comment isn't it? You cannot possibly come to any conclusion thats worth noting, cuz its been two days.
Not only that, but by all economical standards, if they recieve a 36% boost in sales from a 50 euro price cut on a product where the added money from game licencing more than overshadows the cost of the price cut.
MS goal is to make money. This obviously makes them money. They aren't dissapointed at all.