Judging by people in retail at GAF, amazon's rankings, and the above article, it seems like:
Amazon: PS4 > XB1
BB: PS4 > XB1
GS: PS4 > XB1
Walmart: XB1 > PS4
Target: Wii U >
Note that only one employee at GAF has access to multiple stores AFAIK (Abdiel and BestBuy) which is considerably behind GS and Walmart as far as marketshare.
The Tomb Raider bundle (exclusive to BB?) seems to be selling poorly. The Uncharted bundle (not surprisingly) is the big seller for Sony, and it seems like Sony made sure retailers had plenty of supply as it is on sale until Monday.
FO4, BO3 and BF are the big software sellers. Halo 5 and Tomb Raider don't seem to be selling well.