My reading on that was that that was conjecture on the part of the reporter.
Not really, the article quoted directly from the report: "Price point thresholds indicate that 20% of consumers will be willing to spend between $400 to $500, boding well for Playstation VR and possibly the HTC Vive," the report concluded. "Only 11% of consumers are willing to spend $1,000-plus. With the need to purchase a specialized PC alongside a new console, Oculus falls into this expensive category"
How does it bode well for the PS4 unless they are specifically assuming that "consumers" already have one? Since we know for sure a new PS4+PSVR is going to cost more $500 at launch. They then go on to specifically state that that a "specialised" PC is required to operate Oculus. They even conjecture that the Vive may fall into the cheaper category along with PSVR despite us knowing it runs at the same resolution and frame rate as the Oculus and thus would require exactly the same PC as Oculus to run the exact same games at an equivalent performance. The whole quote above smacks of a lack of understanding of the hardware required to run a HMD or the reasons behind those requirements.
And that's conjecture on your part.
It's a perfectly reasonable sales prediction based on currently available information. Do you have some specific reason to doubt it?
"The fact that very few of those surveyed are willing to pay more than $1,000 is notable because it effectively rules out the purchase of a new PC to power a VR headset, making the Oculus Rift an unlikely purchase for folks who want to play VR games and don't own computers that meet Oculus' (relatively beefy) recommended specs. What platform might they buy into instead?"
Seems to correctly take into consideration some users have a powerful PC.
Ironically, that part does seem to be conjecture on Gamasutra's part rather than a direct quote from the report. Gamasutra are further guily of their own apples to oranges analysis where they state in the next section "What platform might they buy into instead? The majority of those surveyed (roughly 60 percent) said they wouldn't pay more than $400 for a VR headset next year, a price range which encompasses both the Samsung Gear VR and (
probably) the PlayStation VR headsets"
No mention of the 60% of people who are unwilling to pay more than $400 also being priced out of the market unless they already own a PS4.
So the actual conclusion here is that unless they already own a PS4 or PC that meets the OR minimum specs, then 60% of people would be unwilling to spend the greater than $400 that it would cost to get setup with either Oculus Rift or PSVR.
That's not to say PSVR doesn't have other advantages. Brand awareness is higher, existing install base of a system capable of powering it will be a lot higher and the cost to purchase such a system from scratch is much lower). But the conclusion that Oculus Rift is priced out of the $400-$600 bracket while PSVR isn't is at best misleading.