Agreed, but on this point I think MS is playing a dangerous game. When anyone asks "why Xbox?", when a casual asks that, the first word out of people's mouths is power. That's what defined Xbox's advantage over PS2 and that's what sold it to many people who otherwise wouldn't have bought it - I can assure you having worked in retail that power was really THE major factor in swaying people away from Playstation (it was store policy to push Xbox..don't ask
) - along with the reassurance of eventual ports of the big playstation games (even if that wasn't always strictly true..). With X360 they may be losing all the things that defined Xbox as a viable alternative purchase - and no, they haven't built enough momentum with the masses by far to tear people away from the house of playstation based on name alone or even based on its characteristic exclusives, IMO. Judging from what we know now, when PS3 is sitting on a shelf, and X360 is sitting next to it, I think for the masses, the choice will be even more obvious next gen than this gen.
I'm speaking in terms of the masses here - of course, most "hardcore" gamers will buy a X360 because it has games they want. But in terms of the masses...I honestly think this is a big big risk for MS :?