Merrill Lynch Update: PS3 BOM Approaches $900

[superguy]

Oh, and about the only real effect this report has on me, is before I gave about a 3% chance of a 499 PS3 price.

Now that's maybe, 30%.

 

[MrWibble]

If the PS3 really costs that much for Sony to make, what we should do is buy loads of them, and then sell them back to Sony at only 100$ more. That's still a lot cheaper for Sony than to make more. Then we buy them back at RRP again, and repeat.

If we keep that up for a while, Sony will have record sales, we'll all have Ferraris and everyone's a winner!

 

[London Geezer]

If the PS3 really costs that much for Sony to make, what we should do is buy loads of them, and then sell them back to Sony at only 100$ more. That's still a lot cheaper for Sony than to make more. Then we buy them back at RRP again, and repeat.

If we keep that up for a while, Sony will have record sales, we'll all have Ferraris and everyone's a winner!

... or you could just lay off the acid... u know it's not good for you...

 

[pixelbox]

What about the disabled parts in the CPU/GPU? Doesn't that lower the price? Plus if CELL/RSX are decoding the BRD, wouldn't that lower the price also...since doesn't have specific BR player parts. Only thing i'm worried about is the BRD drive costing too much...i mean with the players costing $1000. I would like to believe it won't cost $800 with the points i made and the fact that when ps2 came out, DVD players were $500, but this is different. This is very new and untested tech, so i'm really in the air about this. I will bet that it will cost $399 just based off the fact that PSP and PS2 were believed to cost twice as much as the were sold.

 

[Sct I/On]

Seeing how the PS3 manufacturing price has risen in the media during the last 8 months I wouldn't be surprised if it soon reached 2000$.

http://www.gamespot.com/news/2005/06/28/news_6128295.html

 

[Tap In]

Seeing how the PS3 manufacturing price has risen in the media during the last 8 months I wouldn't be surprised if it soon reached 2000$.

http://www.gamespot.com/news/2005/06/28/news_6128295.html

well that report was from June 2005.

I'm not saying ML was accurate but it is not unexpected for the *real* costs to differ from the *1 year out projected*.

 

[croc hunter2]

For the Cell to cost $230 as projected by ML, then the yields must be truly awful.

For an optical drive to cost $320 is bizarre, apart from the laser what's different? Not much? Then that is one massively expensive laser.

My personal view is the ML analyst had a hard night before he wrote this and either lost it completely or mistyped stuff, because this is unbelievable

 

[mckmas8808]

This is just getting plain stupid now.

The groaning erupted into a full roar over the weekend, as a report from Merrill Lynch states that the PlayStation 3 may cost as much as $800 when it hits retail.

When did ML state that the PS3 would cost $800 at retail? See this is the bullshit that people like me feared from this off-based report. Now we have Gamespot telling people that the PS3 will cost $800 at their local BestBuy and Wal-mart. *shakes head*

http://www.gamespot.com/ps2/action/black/news.html?sid=6144632

 

[Mr. Hanky]

Think of it this way- the negative hype you see flinging around wrt PS3 is in direct relation to how threatened the X360 crowd is after assessing the value they have with X360 and the potential value of forthcoming PS3. If PS3 was to be utterly doomed and obsolete out of the door or they were well assured X360 was sitting pretty, no one would care about where PS3 ends up, and they would all be happy with their X360's (confident that the race is already won). However, it is eminently evident that the extreme opposite is becoming true, and they are scrambling with anything and everything they can conjure to throw against a wall to stave off the inevitable. (Well that's my theory...)

 

[scooby_dooby]

Think of it this way- the negative hype you see flinging around wrt PS3 is in direct relation to how threatened the X360 crowd is after assessing the value they have with X360 and the potential value of forthcoming PS3. If PS3 was to be utterly doomed and obsolete out of the door, no one would care, and they would all be happy with their X360's (confident that the race is already won). However, it is eminently evident that the extreme opposite is becoming true, and they are scrambling with anything and everything they can conjure to throw against a wall to stave off the inevitable. (Well that's my theory...)

So, what does your theory say about the extreme amount of negative 360 articles & comments around launch?

And since when does Merril lynch get involved in petty fanb0y system wars?

 

[mckmas8808]

Think of it this way- the negative hype you see flinging around wrt PS3 is in direct relation to how threatened the X360 crowd is after assessing the value they have with X360 and the potential value of forthcoming PS3. If PS3 was to be utterly doomed and obsolete out of the door, no one would care, and they would all be happy with their X360's (confident that the race is already won). However, it is eminently evident that the extreme opposite is becoming true, and they are scrambling with anything and everything they can conjure to throw against a wall to stave off the inevitable. (Well that's my theory...)

So are you saying Gamespot is bias and loves the X360, but hates the PS3?

 

[Inane_Dork]

(Well that's my theory...)

More like a hypothesis since I doubt it's stood up to any serious testing.

 

[Tap In]

Think of it this way- the negative hype you see flinging around wrt PS3 is in direct relation to how threatened the X360 crowd is after assessing the value they have with X360 and the potential value of forthcoming PS3. If PS3 was to be utterly doomed and obsolete out of the door, no one would care, and they would all be happy with their X360's (confident that the race is already won). However, it is eminently evident that the extreme opposite is becoming true, and they are scrambling with anything and everything they can conjure to throw against a wall to stave off the inevitable. (Well that's my theory...)

this "race" is all in your head.

It doesn't exist. It's an illusion.

 

[Mr. Hanky]

If there wasn't a race, why were several members here so infatuated with getting to market first for X360? I'd agree, it shouldn't be a race, but to deny that some people make it into a race, nonetheless, is really trying to be oblivious.

 

[Mr. Hanky]

So, what does your theory say about the extreme amount of negative 360 articles & comments around launch?

It was genuine new coverage. A shortage is a shortage. The ole switcheroo with the hdd support? The overpriced accessories to augment the Core vers. All'o'dat's bound to generate some negative news. Go figure.

 

[Mr. Hanky]

So are you saying Gamespot is bias and loves the X360, but hates the PS3?

You got to face it. Some publications are just plain sensationalist-driven, eh?

 

[scooby_dooby]

Some!?

And I thought you were saying they were driven by their uncontrollable fear of the PS3! Not sensationalism....

 

[Mr. Hanky]

Is it so unbelievable that 2 factions can exist within a publication, itself? There's plenty of explanations to go around, let alone the one where they are just a plain sensationalist-whore, eh?

 

[scooby_dooby]

Is it so unbelievable that 2 factions can exist within a publication, itself? There's plenty of explanations to go around, let alone the one where they are just a plain sensationalist-whore, eh?

It's pretty unbelievable you've abandoned your little theory so soon...

 

[Mr. Hanky]

It works either way, so the theory is fine. You need only worry about your own posting themes.

I can tell this pisses you off, on the count the theory hits a very personal note with your own agendas. Surely you can see it is quite obvious to all of us.