http://venturebeat.com/2011/08/26/masterimage-3d-the-best-glasses-free-3d-technology-yet/
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Roy Taylor (pictured below), executive vice president and general manager for MasterImage 3D, showed me a working prototype of the company’s new screen based on what it calls its “cell matrix parallax barrier” technology. The quality blew me away. On a 4.3-inch WVGA screen, Taylor showed that he could demonstrate a 3D movie running in stereoscopic 3D. I didn’t need to wear glasses to see the sharp 3D imagery. When I moved my head, it didn’t get blurry. And if I moved my head too far to the side, it gracefully transitioned to a two-dimensional image.
“We’ve measured their alignment accuracy and we believe we’re 500 percent more accurate than the 3DS,” Taylor said in an interview at the recent Emerging Display Technologies conference. “We don’t have any issues with eye strain.”
The cell matrix parallax barrier is more sophisticated than the glasses-free, or autostereoscopic, parallax barrier technology from Sharp that Nintendo used in its handheld, which debuted in March but sold so poorly than Nintendo cut its price $80 to $169 last week. The MasterImage3D solution presents an image to your left eye and a different image for the right eye. Human eyes then take the two images and form them into a single 3D image. But the way that MasterImage 3D does this is more fine-grained. The 3DS uses a striped approach to its parallax barrier, but MasterImage 3D uses a matrix of cells that block one eye and not the other.
The result is high brightness, no ghosting or cross talk (which makes the viewer see two images instead of one).
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