1. You don't think it might have been mentioned directly in the article if it had been seen running? You think an article that provided no actual information might not have had higher visibility if the lede was "AMD enthusiast card demonstrated" rather than just sighted?
2. Yes, AMD do insider presentations. AMD are also masters of presenting separate points of interest in such a way as to influence an assumption of linkage, and allowing the press/forum members to connect the dots (they aren't alone among IHV's by any means). It's called plausible deniability. Have you not witnessed this strategy before?
3.
"Well, just need to ask him..." Well, that has already occurred to people who aren't willing to accept a conclusion based upon incomplete data, or those willing to explore past the best case scenario. As you can see, the response to the question is no response