Heh...
Actually, it seems to me that what's being said here--and of course not by me--is that the high-volume market is irrelevant. Intel seems to have been doing very well there for quite awhile, but anyway...
Someone please explain "enthusiast" to me because when I started playing 3d games back in the '90's with a 3dfx V1 (after playing 2d games for years), the moniker "enthusiast" meant "someone who really enjoys 3d gaming to the extent that he buys dedicated 3d hardware" for the privilege of doing so.
Today, here's what people are saying is *not* "enthusiast":
1) You're not an enthusiast if you play your 3d games of choice in resolutions less than 1600x1200--and a real "enthusiast" turns up his nose at gaming resolutions of 1900x1200 or less.
2) Along this line of thought, you cannot be an "enthusiast" unless your monitor is at least a 30-incher, or else you are running two or three monitors at the same time.
3) Today's enthusiast isn't worthy of the moniker, I'm convinced, unless he spends 90% of his computer time running benchmarks which spit out nothing but numbers which he is constantly trying to increase in some way, shape, or form. Whether it's MIPs or FPS or MHz, today's "enthusiast" delights in endlessly repeating canned benchmark runs and in spending meaningless hours bragging about the silly numbers his benchmarks produce on various web site forums dedicated to that kind of mindset The remaining 10% of his computer time is spent actually playing the 3d games he claims to be enthusiastic about (I'm guessing it's as high as 10%.)
4) Whether you run SLI, Crossfire, or SLIx3 or CrossfireX x4, you are still not a "true enthusiast" because all true enthusiasts know that these products don't cost nearly enough and aren't anywhere near loud enough or hot enough to be ranked as "enthusiast" products. The "enthusiast" pines in his heart for the sweet melody of the leaf-blower fan and anything less just won't do!
5) The concept of two gpus on a single pcb, originally pioneered in a production product by 3dfx back in the 20th century, does not today qualify for the "enthusiast" label because it's just old hat and the real enthusiast knows that only single gpus on single pcbs are loud, hot, and expensive enough to earn the quality "enthusiast" label (which very often is decided by nothing more substantial than a couple of runs of 3dMark06 which produce numbers high enough to convince the "enthusiast" of his inherent wisdom in spending 4x what he actually had to spend to have just as much fun playing his 3d games as he would have had if he'd spent 4x less.)
6) You can't be an "enthusiast" today unless you subscribe wholesale to the mantra that the only kind of "image quality" worth having in an "enthusiast" product is pixel resolution irrespective of FSAA, AF, and anything else a 3d IHV might wish to build into his product that only improves image quality but otherwise does nothing except *get in the way* of those canned benchmark scores that have come to define the very essence of "the enthusiast." Unless you understand that "there is no difference" in image quality among all 3d products made and sold today--that they differ only in terms of the canned benchmark scores they produce--sorry--you just don't have what it takes to be "an enthusiast."
Let's see--judging by some of the remarks I've read in this thread, it seems to me that I've hit the nail on the head when it comes to the general consensus of who is and who isn't an "enthusiast." Obviously, merely being enthusiastic about playing 3d games no longer qualifies one as an "enthusiast"...
However, getting very pumped up about jerk-wad, brain-dead benchmarks that spit out essentially meaningless numbers, over and over again, in "review" after "review" after "review," seems to define what it takes to be "an enthusiast" today, doesn't it? Yep, for today's enthusiast, intelligent, probing examinations of the image quality produced in 3d games by "enthusiast-grade" 3d products simply isn't done because today's enthusiast doesn't care about piddling crap like that. 'Long time ago we used to care a lot, but now it seems like nobody does at all.
So, now that we've established clearly what it means not to be an enthusiast, what *is* an enthusiast today? I see two possible answers to this question:
1) An idiot
2) A sucker
If someone can think of another possible answer, I'd enjoy hearing it...
I'm hoping that in 2008 a few pioneering Internet tech journalists will return to the sanity that once defined the "enthusiast." I'm really hoping to see a resurgence in the interest of comparative image quality among competing products as a primary focus in 3d card reviews. That's just ever-so-much-more interesting to me than wading through page after page of repetitive frame-rate bar charts.
In closing, if anyone still isn't clear on what I mean, just consider how many times you see it said in so-called "3d-card reviews" which spend time "comparing" one brand of 3d card with another, these words: "We could see no difference in the image quality produced by either product." That's generally about the average word count given to the topic of image quality in today's "enthusiast-level" 3d-card review. But, after being presented with page after page after page of bar charts denoting often less than a 10% difference in frame-rate performance, have you *ever read* these words about that: "Even though the benchmarks show product X running sometimes higher than product Z in terms of frame rate, our experience in actually playing these games on these products was that there was no subjective difference in performance."....????
I can think of maybe seeing something like that written once or twice in the last 30 or so "reviews" I've read, but most of the time the "enthusiast" reviewer doesn't point out the essential lameness of those pages and pages of bar charts it's taken him several hours to compile in an effort to appear to know what he's talking about...
Let me end here by wishing everyone the best of new years, and by assuring all reading that I mean to pick on no one in particular. It's just frustrating for me as someone who does--despite the common current definition of the word--consider himself to be "an enthusiast" about 3d gaming. It's been a long time since I've been surprised, satisfied, or intrigued by what I've read in a 3d-card review. I think that's pretty sad, and I'm hoping that in '08 this trend will begin to reverse itself. Always the optimist...