Nvidia GeForce RTX 4090 Reviews

[unl34shed]

Costs went up so it's a 4070 and 4080.
Deal with it.

I have no problem with a small price increase, but they should at least name the cards as what they are.
Comparing to older generations top chips, the 60ti has around the same amount of SMs as the 4080/12 and the 70 cars around the same as the 4080/16 (percentage wise).

Calling them 4080 is just a cheap excuse to justify their high price. The perf/$ of both 4080's is just bad.

The remaining 4080 will be the worst placed 80 card compared to the top chip, in history. With an unreasonably high pricetag.

 

[hurleybird]

Great, but how do they get themselves out of the pricing mess now?

Adding $600 to a tier previously positioned as $700 looks terrible. The whole point of the 12GB SKU was to pretend that x080 MSRP "only" went up by $300. Is the 4080 still going to be sold for $1200? Are those rebranded (probably to 70 or 70 Ti, though they should just be 70) 12GB cards still coming in at $900?

 

[arandomguy]

If they can deliver generational perf/$ and transistor/$ improvements with AD102/RTX 4090 what's the underlying issue that skyrockets the costs for smaller die AD104? Typically even new nodes smaller dies (mostly mobile nowadays) are often more economically done first because the cost profile is better the smaller the die. The entire stack was backwards in terms of the cost argument with the largest die being the lowest cost? Pricing was just being set based on market factors not some sort of cost floor.

Look what they did with Turing when the market shifted. Remember back then it was the argument that costs impeded perf/$ improvements as Turing was on the same node as Pascal but just more transistors and larger dies. Yet in 9 months they basically cut down RTX 2070 pricing from essentially $600 to $400 (33%, those 2 SMs sure cost a lot of money to produce) and RTX 2080 pricing from $800 to $500 (37.5%).

 

[Picao84]

It's all bullshit pricing and there is plenty of precedent of Nvidia doing this without being forced to be "realistic", like when they launched GTX280 at 600 when they thought ATI was finished, to quickly reduce it to 400 when they showed up to fight.

 

[arandomguy]

Great, but how do they get themselves out of the pricing mess now?

Adding $600 to a tier previously positioned as $700 looks terrible. The whole point of the 12GB SKU was to pretend that x080 MSRP "only" went up by $300. Is the 4080 still going to be sold for $1200? Are those rebranded (probably to 70 or 70 Ti, though they should just be 70) 12GB cards still coming in at $900?

Removing the RTX 4080 12G actually will enable them the flexibility to adjust prices without officially cutting prices similar to what they did with the Super series with Turing/2xxx. They can basically introduce essentially negligibly cut configurations to slot around the 4080 16G and whatever full AD104 gets named but with whatever lower prices they feel necessary. I was actually puzzled by how they initially named the line because it completely prevents this between AD103/104.

 

[DuckThor Evil]

They should launch the 16GB AD103 4080 for $999 and whatever they will now name the AD104 12GB model at $699. Still expensive, but more reasonable and leaves enough room between them and between 4080 and the 4090.

 

[techuse]

Nothing other than Nvidia's margins. That GPU costs nowhere near 900$ to produce.

 

[DegustatoR]

They should launch the 16GB AD103 4080 for $999 and whatever they will now name the AD104 12GB model at $699. Still expensive, but more reasonable and leaves enough room between them and between 4080 and the 4090.

They would have done it if it was possible according to pricing structure. They haven't because it likely isn't.

 

[trinibwoy]

Unlaunching The 12GB 4080​

The RTX 4080 12GB is a fantastic graphics card, but it’s not named right. Having two GPUs with the 4080 designation is confusing.

So, we’re pressing the “unlaunch” button on the 4080 12GB. The RTX 4080 16GB is amazing and on track to delight gamers everywhere on November 16th.

Unlaunching The 12GB 4080

16GB GeForce RTX 4080 on track to delight gamers everywhere November 16th.

www.nvidia.com

wuuuut ?

HAHAHAHAHAHAHAHA!!

 

[DuckThor Evil]

They would have done it if it was possible according to pricing structure. They haven't because it likely isn't.

We'll see... Looks like they are rethinking things... The inflated launch prices on the 4080s were to help to clear old inventory. Now that the AD104 based cards are seemingly coming out later, they can probably launch them at appropriate prices.

 

[Picao84]

Nothing other than Nvidia's margins. That GPU costs nowhere near 900$ to produce.

Unless yields are Fermi levels of bad, of which there is no indication. And even then they didn't pull this crap.

 

[Picao84]

They would have done it if it was possible according to pricing structure. They haven't because it likely isn't.

I want a video of you eating a hat when they re-launch it as RTX 4070 for $500 in Q1 2023...

 

[DegustatoR]

I want a video of you eating a hat when they re-launch it as RTX 4070 for $500 in Q1 2023...

Q1 2024 more like. Even then I have doubts about them being able to hit such price, especially with 4080 still sitting at 1200.

 

[Picao84]

Q1 2024 more like. Even then I have doubts about them being able to hit such price, especially with 4080 still sitting at 1200.

Given the pricing of the RTX 4090, it stands to reason that both GD103 and GD104 cannot cost that much to manufacture, being smaller. If they have managed to keep GD102 pricing more or less the same as GA102, what in hell would be the reasoning behind higher costs for the former?
This is simply because they still have loads of stock of RTX 3000 to sell, nothing to do with the manufacturing costs of those chips. I bet they will now wait for 3000 series stock to clear and in Q1 lower the 4080s price and introduce the 4070.

 

[Bondrewd]

Unless yields are Fermi levels of bad

N5 yield is very, very good.
Historic levels of good for TSMC that is.

 

[Subtlesnake]

They would have done it if it was possible according to pricing structure. They haven't because it likely isn't.

Or because they don't want to cannibalise 3000 series sales. I notice there is no release date announced for the "new" 4080 12 GB. Surely because they are waiting to clear more 3000 series stock?

 

[TESKATLIPOKA]

Now the question is what will be the new price.
If they really lower It, then what happens with RTX 4080 16GB's price? Will they keep It or also lower It?
I have to say, this was an exemplary shooting in the foot done by Nvidia.

 

[trinibwoy]

I want a video of you eating a hat when they re-launch it as RTX 4070 for $500 in Q1 2023...

Based on Nvidia's own 4080 12GB performance numbers that config would make for a solid 4070 @ $600. Had to be a moron that suggested $900 given the massive regression in performance/$ over Ampere.

 

[DegustatoR]

If they have managed to keep GD102 pricing more or less the same as GA102, what in hell would be the reasoning behind higher costs for the former?

High margins on a cheap N8 based GA102. Why do you think 3080 based on the same die launched at $700? No such luck with AD102 I'm afraid (and AD103 based 4080 kinda highlights this already).

 

[DavidGraham]

They clearly doctored the whole launch to sell more Ampere cards, they chose very misleading performance figures, they could've easily picked any one of the dozens of tests that showed the 4090 to be doube the 3090, but they didn't, instead chose the tests with probably the lowest uplift possible at 4K. They also chose to compare against 3090Ti, which is valid, but the 3090 is a more logical conparison point from both the marketing and technical sides, a cut die vs a cut die, and we all know the 4090Ti is coming which will have the 3090Ti to compare against.

They even went as far as posting a blog showing the 4090 with less than double the 3080Ti performance in multiple rendering apps, I checked the performance figures for these apps after the launch of the 4090, and the 4090 is a solid 2X of the 3090 in these apps, they were clearly sand bagging.