Lets say the WP8 Lumias get a good foothold and some momentum.
Is Nokia going to be able to increase prices later on? Because presumably they're selling at a lower price in order to have a lower upfront price, as opposed to AT&T paying a higher subsidy.
Can they make money at those margins? Motorola got Droid sales off to a great start by doing BOGO deals but kept losing money. Then other brands like Samsung dominated Android sales and Motorola couldn't hike prices.
Is Nokia going to be able to increase prices later on? Because presumably they're selling at a lower price in order to have a lower upfront price, as opposed to AT&T paying a higher subsidy.
Can they make money at those margins? Motorola got Droid sales off to a great start by doing BOGO deals but kept losing money. Then other brands like Samsung dominated Android sales and Motorola couldn't hike prices.