Microsoft acquired Activision Blizzard King for $69 Billion on 2023-10-13

It's so odd how people dig into microsoft about exclusivity but not sony. Sony bought bungie and said destiny will remain on other platforms but why haven't they been drilled about every single company they bought with multiplatform games previously ?

Which companies have Sony bought where console multiplatform IP was withdrawn from competing consoles?
I asked before, but I didn't see a response. What games/IP disappeared from other consoles?
 
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Yeah that's my biggest apprehension with Game Pass is the diluting of games to suit the model, becoming scaled down and geared towards grinds and MTX.
I mean, to be fair, we're quite there well before Game Pass arrived. Industry and game consolidation, 'best practices', and game homogeniety are not the result of game pass entering the market. I think one could make a favourably strong statement that Game pass should technically undo that as the current risk reward system on video games is fairly terrible except for the handful at the top. As companies are paid with sustained long term income or a variety of deals instead of upfront. There are a great deal of many ways for a company to generate buzz for their next title by using game pass. The concept is pretty clear, there are too many games to purchase and play, letting more people try more games lets gamers find their games, and developers find their audiences.
The market will never grow pass 250m consoles but don't see why you something like game pass with xcloud wouldn't be a smart business model ? The tweets above me say mobile is 3B people. Wouldn't it make sense to create an attritive package for those gamers to have access to the games

Sony must have thought the same , they bought multiple companies to get into the subscription based cloud service market
Risk. It just comes down to Risk. Until there is a proven technology that would supplant consoles or there is a proven market to stream games on mobile, why does Sony need to be one to pave the way? They just need to hold firm and wait for it to arrive before releasing their own service. I'm sure they're watching this space keenly; I just don't think they're willing to go head first in yet without more information.
I think that depends on the Microsoft's accountancy. Into which column would you put an acquisition like Activision-Blizzard? It cross consoles and PC videos games, services, and more because of the crazily profitably mobile division. ¯\_(ツ)_/¯.
Acquisitions of companies won't fall under game pass which is a service. At the very least I would expect that much. Acquisitions like ABK can still be sold off, it's IPs sold off etc. Just because they paid 70B doesn't mean, that they aren't also holding onto 70B in asset value. The 70B to purchase ABK does not need to be subsidized by game pass.
 
But - again - the UK CMA and EU regulators - are looking much wider. What's the impact to cloud gaming competitors, what's the impact for anybody else who wants to offer a subscription service, what's the impact for Steam and EGS?

So that's a concern now but it wasn't a concern when Sony bought up the major large streaming (cloud gaming) companies a few years back in order to corner the market? Gaikai and Onlive? And then proceeded to squander that opportunity? This was all prior to Google, Amazon or Microsoft entering that market.

So basically they tried as hard as they could to be the sole/only market player in a fledgling cloud gaming market and then basically killed it off. This was either due to incompetence, disinterest or wanting to keep it available only on PS. They eventually released it on PC after they failed to create a large enough subscriber base for it, but by then they'd already kind of ruined the services reputation.

It wasn't until Google, Amazon and Microsoft revived it a few years later that the market had an actual chance with actual competitors.

Regards,
SB
 
Which companies have Sony bought where console multiplatform IP was withdrawn from competing consoles?
I asked before, but I didn't see a response. What games/IP disappeared from other consoles?
Firesprite made multiplatform games like Persistence which was ps4/5 xbox / switch and windows and their new game is playstation only .

insomniac made multiplatform games and then sony bought them and now they don't . Big loss as they were a vr/ ar power house

Sony has bought Bungie which has a large multiplatform title and has said that Destiny 2 will remain multiplatform. It's a game ending next year. They never once said that new destiny releases after wards will be multiplatform. They never claimed that other bugnie games will be multiplatform. No sony fans are saying well what about insominac or nixxes games why are they not multiplatform ?

Both companies are choosing what titles they want on what platform.

If MS buys a company they should able to put games on any system they want just like Sony and just like nintendo.

Claiming a company should be forced to put titles on platforms is one of the dumbest things I have ever heard of and its just fanboyish . Companies make contracts based on their bargaining power. No company will ever sign a contract saying they will always do something because things change. IF MS commits to always having call of duty on playstation then sony can force ms into any contract even a contract that will loose ms money. It's simply not enforceable.
 
I mean, to be fair, we're quite there well before Game Pass arrived. Industry and game consolidation, 'best practices', and game homogeniety are not the result of game pass entering the market. I think one could make a favourably strong statement that Game pass should technically undo that as the current risk reward system on video games is fairly terrible except for the handful at the top. As companies are paid with sustained long term income or a variety of deals instead of upfront. There are a great deal of many ways for a company to generate buzz for their next title by using game pass. The concept is pretty clear, there are too many games to purchase and play, letting more people try more games lets gamers find their games, and developers find their audiences.

Risk. It just comes down to Risk. Until there is a proven technology that would supplant consoles or there is a proven market to stream games on mobile, why does Sony need to be one to pave the way? They just need to hold firm and wait for it to arrive before releasing their own service. I'm sure they're watching this space keenly; I just don't think they're willing to go head first in yet without more information.

Acquisitions of companies won't fall under game pass which is a service. At the very least I would expect that much. Acquisitions like ABK can still be sold off, it's IPs sold off etc. Just because they paid 70B doesn't mean, that they aren't also holding onto 70B in asset value. The 70B to purchase ABK does not need to be subsidized by game pass.


I mean depending on how game pass deals are set up it can insure recurring income for years or decades . Lets be real here , with xcloud and Microsoft's BC program they have enabled 2 decades of game releases to have continued life and if developers start allowing those games on game pass they can continue to make even more revenue. not only that but with each new console generation there is a chance for new emulation features to breath new life into those games

Why does there need to be a proven technology to supplant consoles ? Something like game pass with xcloud enables you to play your games in even more places. It doesn't remove consoles from the equation. I think the problem with sony's games as they currently stand is the replayability . We can argue about how good the games are. But I think we can all agree that once you play through hte game the majority of people will not go back to it. Since that is the majority of Sony's output it will be very hard for them to make a compelling subscription model. People will sign up for a free trial or one month fee and play 1-3 games or something in that time. That is why sony bought bungie and naughty dog is developing a multiplayer the last of us. Subscription services need a constant flow of games and games that have a constant flow of content. That is why sony is terrified that MS gets COD and Overwatch and the like because putting that into game pass is a huge value add .

ABK pruchase doesn't need to be subsidized. They are pushing game pass to grow the amount of gamers they can reach but also with mobile they get access to huge install bases for mobile too.

So that's a concern now but it wasn't a concern when Sony bought up the major large streaming (cloud gaming) companies a few years back in order to corner the market? Gaikai and Onlive? And then proceeded to squander that opportunity? This was all prior to Google, Amazon or Microsoft entering that market.

So basically they tried as hard as they could to be the sole/only market player in a fledgling cloud gaming market and then basically killed it off. This was either due to incompetence, disinterest or wanting to keep it available only on PS. They eventually released it on PC after they failed to create a large enough subscriber base for it, but by then they'd already kind of ruined the services reputation.

It wasn't until Google, Amazon and Microsoft revived it a few years later that the market had an actual chance with actual competitors.

Regards,
SB

Well I think the answer here is obvious. It's okay when sony does it. Whatever it is money hatting , buying gaming companies , buying streaming services is all okay. Once microsoft does it , the its bad.
 
Acquisitions of companies won't fall under game pass which is a service. At the very least I would expect that much. Acquisitions like ABK can still be sold off, it's IPs sold off etc. Just because they paid 70B doesn't mean, that they aren't also holding onto 70B in asset value. The 70B to purchase ABK does not need to be subsidized by game pass.

Yet Microsoft repeatedly state they value of bringing these titles to GamePass. If the acquisition is intended to broaden and deepen the appeal of that service, why wouldn't your put that red $70bn on that account line? Where should it go?
 
Phil Spencer confirms at WSJ Live that Xbox Game Pass is profitable for Microsoft. It's around 15% of gaming revenues for Microsoft

"I think it will stay in that 10-15% of our overall revenue, and it's profitable for us."

Phil Spencer also says Xbox Game Pass on console has slowed down.

"We're seeing incredibly growth on PC... on console I've seen growth slow down, mainly because at some point you've reached everybody on console that wants to subscribe."



 
II'm going to throw this out there. When it comes to Bungie, all Xbox gamers should take a wait-and-see approach. Sony said that Bungie would remain multiplatform, but they never mentioned Xbox when they said that. Bungie can be multiplatform by making games for PlayStation and PC. It is all about how one defines multiplatform, and I get the feeling that in Sony's eyes, PS/PC is multiplatform enough.
 
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Yet Microsoft repeatedly state they value of bringing these titles to GamePass. If the acquisition is intended to broaden and deepen the appeal of that service, why wouldn't your put that red $70bn on that account line? Where should it go?
If gamepass represents 100% of xbox profits this would probably make sense. If it's only representing 10-15% of profits, then I don't think this makes sense. ABK titles will still be sold as regular, in physical and digital formats, as well as multiplatform formats as well as profiting from MTX and DLCs.
 
If gamepass represents 100% of xbox profits this would probably make sense. If it's only representing 10-15% of profits, then I don't think this makes sense.

Right, so where? Under Xbox?
 
Right, so where? Under Xbox?
It would be placed under Xbox Game Studios where all other acquisitions have been placed.
Though technically speaking Bethseda or ABK would fall under Xbox Game Studios, at present they haven't.

Xbox Gaming which Phil is CEO of, rolls up to MS. Xbox Game Studios that Matt Booty leads is part of Xbox Gaming.
I believe ABK will roll as a separate entity not under XGS. Zenimax Media as not yet either from what I understand, it also rolls up to Xbox Gaming.

Divisions at the bottom. In theory, accounting should self contain Xbox Game Studios, Zenimax Media, and ABK.

 
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So what does this do the bottom line for Xbox? How many decades until it's profitable following this acquisition?
I’m not sure I understand that part. Profits is just revenues - expenses. Acquisitions don’t fall under expenses, just like buying a truck to move things on a balance sheet don’t fall under expenses. ABK must still have some form of asset class, it doesn’t disappear. Provided that MS holds onto ABK for at least a year and it’s value can fluctuate up and down, it is by definition an asset. ABK is not consumed. Provided it exists as ABK under Xbox Gaming it could technically be sold for more or less than the original buy price. If Xbox had a market cap, it would stay the same before and after the purchase because they spent liquid 70B to buy an asset worth 70B. In my eyes this doesn’t change. Profitability in my eyes is nothing more than whether ABK can make more profit than that same money invested elsewhere. Which in my mind would certainly be more profitable than trying to spin up 20 studios.

Since ABK would have its own balance sheet in order for ABK to be profitable under Xbox is whether revenue exceeds their own expenses while they are being paid for their titles to be on gamepass.


tldr; when you purchase a share of a company, do you wait until the share price doubles or the dividends make up the initial cost of the stock in order for you to consider that stock to be profitable? if no, then what difference is there between purchasing a single share vs all the shares?
ABK operating income for 2021 is 1.496B. They paid 70B for it. Their current rate of return is 2.13% if they do absolutely nothing with it and if it stays 1.496B each year. I suspect MS thinks it can do better.
 
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There goes the argument that Sony is increasing their prices because of their market leading position:

Also I am not sure if this is related to a change of plans after Activision was purchased but you are essentially buying a download:
 
Firesprite made multiplatform games like Persistence which was ps4/5 xbox / switch and windows and their new game is playstation only .

insomniac made multiplatform games and then sony bought them and now they don't . Big loss as they were a vr/ ar power house

Sony has bought Bungie which has a large multiplatform title and has said that Destiny 2 will remain multiplatform. It's a game ending next year. They never once said that new destiny releases after wards will be multiplatform. They never claimed that other bugnie games will be multiplatform. No sony fans are saying well what about insominac or nixxes games why are they not multiplatform ?

Both companies are choosing what titles they want on what platform.

If MS buys a company they should able to put games on any system they want just like Sony and just like nintendo.

Claiming a company should be forced to put titles on platforms is one of the dumbest things I have ever heard of and its just fanboyish . Companies make contracts based on their bargaining power. No company will ever sign a contract saying they will always do something because things change. IF MS commits to always having call of duty on playstation then sony can force ms into any contract even a contract that will loose ms money. It's simply not enforceable.
The only company you are right about is Bungie. The rest are just as laughable made up arguments just as those you presented about Sony stealing Square Enix and Resident Evil 2 🤣
 
So what does this do the bottom line for Xbox? How many decades until it's profitable following this acquisition?

That is imho a quite narrow view on this Activision deal and I say that as somebody who has no use for Activision's content, believe some studios like Blizzard are in decline for a long time, consider the money insane and would have preferred other deals.

But maybe the deal was primary about securing property, increase market size or even protecting a national industry. Keeping a lot of unproductive money in the bank these days with inflation, possible end of the USD/Global Reset with a different "money" system or worse(WW3) might have been worse in the eyes of MS's management.
 
There goes the argument that Sony is increasing their prices because of their market leading position:

Also I am not sure if this is related to a change of plans after Activision was purchased but you are essentially buying a download:
I would disagree with that but ok; we'll likely just agree to disagree on that. For two points that require separation: the first being if you need the money to operate because you're now operating at a loss or can no longer meet targets which in turns is negatively correlated with supply and demand; when you are in deep competition, if it was close, you'd likely not increase prices. The fact that over a year ago prices of games on Sony's platforms were upped and just recently they upped their console prices, while no one else has is still very much a sign that Sony don't GAF about what their competitors are doing about pricing because it has little effect to them. If Sony's is truly not operating off a market leading position, then the US console prices would have risen as well.

It's clear that every industry has raised prices across the board, by not increasing their prices they are eating additional losses that could be covered by the consumer. This is true, of that this affects all the console makers. That doesn't change the fact that in a pure competitive market that they increased prices of both games and consoles before anyone else, that's a play on market leadership. This is not a necessary good, far from, considering that we haven't left cross gen. They know they won't lose business as a result of it. If Xbox follows, it's because Sony normalized the pricing market for them to go up. They aren't gaining anymore customers by keeping the price lower.

The actual quote on hand:
"I do think at some point we'll have to raise the prices on certain things, but going into this holiday we thought it was important to maintain the prices."

I would wait to see what is increased before jumping to conclusions. And this is admission if anything that they cannot dilly willy freely bork up prices like Sony can.
 
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Gaming Journalism sucks. There is a difference between what the clickbait title is and what was actually said. In the bit about No Price Hikes it vastly changes what was said and the intent.
 
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