Microsoft acquired Activision Blizzard King for $69 Billion on 2023-10-13

Not sure if this was already shared here or not, but here's the company memos from Phil and Satya. Additional details posted @ https://www.theverge.com/2022/1/18/...ng-ceo-phil-spencer-activision-blizzard-email
From Satya:

Team,

I’m thrilled to share that this morning we announced an agreement to acquire Activision Blizzard in an all-cash transaction valued at $68.7 billion. Activision Blizzard is one of the largest game publishers worldwide across console, PC and mobile, and it’s home to nearly 400 million monthly active players, along with iconic games including Call of Duty, Candy Crush, World of Warcraft and Diablo.

Gaming has been key to Microsoft since our earliest days as a company. Today, it’s the largest and fastest-growing form of entertainment, and as the digital and physical worlds come together, it will play a critical role in the development of metaverse platforms.

Together with Activision Blizzard, we believe we have an incredible opportunity to bring the joy and community of gaming to everyone on the planet, and we will invest and innovate to create the best content, community and cloud for gamers. We want to make it easier for people to connect and play great games wherever, whenever and however they want.

This agreement is a testament to the impact our gaming team has delivered, and I am deeply grateful for their hard work and commitment. Over the past few years, we’ve expanded our content pipeline and have become leaders in game subscriptions, as well as cloud gaming. And this holiday it was especially gratifying to see the response from fans and read the great reviews of our new first-party titles.

Effective today, Phil Spencer will become CEO, Microsoft Gaming. When the acquisition closes, the Activision Blizzard business will report to Phil. We look forward to extending our journey to create a more diverse and inclusive culture to our new colleagues at Activision Blizzard, and ensuring all our employees can do what they love, while thriving in a safe and welcoming environment — one where everyone feels empowered to do their best work.

I will be hosting a webcast with investors at 6 a.m. PT with Phil and Amy, as well as Bobby Kotick, the CEO of Activision Blizzard, to share more details on our big ambitions for gaming. Please join if you can.

Satya​


From Phil:

Welcome back from the holidays. To start, I’d like to thank everyone for all of the hard work and dedication that have built this business and this community. Obviously, today’s agreement to acquire Activision Blizzard is incredibly exciting. In fact it’s a milestone for our company, our business and our industry. I and the entire Gaming Leadership Team are deeply enthusiastic about this opportunity. We also announced this morning that we have surpassed 25 million Game Pass subscribers across console, cloud and PC, a great achievement for all of Team Xbox.

As players and partners, we all know how talented and dedicated the teams and studios are across Activision Blizzard. The legendary games and franchises across that company have delighted millions of people for decades. Coming together, we can accelerate our mission to extend the joy and community of gaming to everyone. We have the capability and opportunity to build simply the best, most engaging, most fun entertainment ecosystem anywhere.

Microsoft is committed to our journey for inclusion in every aspect of gaming, among both employees and players. We deeply value individual studio cultures. We also believe that creative success and autonomy go hand-in-hand with treating every person with dignity and respect. We hold all teams, and all leaders, to this commitment. We’re looking forward to extending our culture of proactive inclusion to the great teams across Activision Blizzard.

We expect this acquisition to close in FY23, pending regulatory approvals. Once the acquisition is completed, the Activision Blizzard business will report to me. In the meantime, we know you will have a lot of questions. The Gaming Leadership Team and I look forward to answering as many as we can at our next Monthly Gaming Update on Jan. 26. You can submit your questions now anonymously, or post them on our Team Xbox Yammer. Please also refresh on our corporate social media guidelines.

As Satya mentioned, I am now CEO, Microsoft Gaming. This change is a reflection of the incredible work each of you are doing to create the best entertainment ecosystem anywhere. As a leadership team, we know how much exciting but difficult work we have ahead of us, so it’s crucial that we operate as a single, unified team. To that end, I’m excited to announce effective today that Jerret West, CMO of Gaming, and his marketing team will move from Chris Capossela’s organization to report directly to me. Jerret will continue to be a member of Chris’ leadership team and leverage critical parts of Microsoft’s marketing muscle including Communications, Media, and Consumer Sales.

We will have a webcast for investors and media at 6 a.m. PT to discuss the Activision Blizzard transaction and our plans as Microsoft Gaming. Please join if you can.

Phil​
 
I think COD is a bit too much of a gaming brand to lock down to Xbox hardware. I'd imagine it will be more like Minecraft, still on everything. Xbox account required for crossplay.
 
This acquisition is a good move. It seems expensive on the surface but they'll make it back. Interest rates are low and PE ratios are 40:1 for tech companies implying that a 2.5% return is considered acceptable these days. That's only $1.75 billion annually. I'm pretty sure they'll easily make that.

They'll probably let Sony gamers pay $70 for CoD for a few years while putting it Day One on GP, but then they'll make it exclusive.

This acquisition is going to hurt Sony a lot in North America and even in Europe.

GamePass is going to be almost irresistible soon.
 
LTDR: Not sure if anyone has already said this but I think the way things will go at least in the beginning is COD will still be released on the PlayStation, but it will definitely not be on Sony's subscription service. Don't think Stadia or Luna will be getting anything at all. The same being true for any other games ABK has in the pipeline at when the deal is finalized. What happens after that is anyone guess.

That said I look forward to seeing what Microsoft does with Toys for Bob. The Spro the Dragon remakes were spot on, and I while I don't want them to be a remake studio exclusively, I would like them to remake another PS1, Saturn, PS2, GC, or Xbox classic.
 
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When people think of Microsoft acquiring Activision, some may get visions of expansion or revisiting of older franchises but others may conjure up an equally valid cynical view where Microsoft could downsize operations of their new subsidiary given Microsoft's chequered history with previous acquisitions or that they'll need to cut back on the production values in future games because they have fewer platforms available for them to recuperate their costs and this might cause them to narrow the focus to even fewer IPs than before ...
 
Now that Microsoft owns every company involved with Quake 4 (id, Activision, Bethesda), I'm expecting that game to be added to backwards compatibility ASAP.
Also, that Xbox 360 version of Quake 2 that only came on the bonus disc included with the Activision release of Q4.
 
Now that Microsoft owns every company involved with Quake 4 (id, Activision, Bethesda), I'm expecting that game to be added to backwards compatibility ASAP.
Also, that Xbox 360 version of Quake 2 that only came on the bonus disc included with the Activision release of Q4.
I agree with anything that would continue the 360 BC effort.
 
I think that, if it wasn't known before, it is now. Companies aren't competing with Xbox anymore, they are competing with Microsoft proper and everything that comes with it, warchest and all. Seismic effect today.
Yep. This is overkill for Sony and Nintendo but sends a message to Google, Apple, and Amazon. Companies that would have enough cash to pull off an acquisition like this. After what happed with Windows phone, Internet Explorer and Microsoft's search engine, the thought of being a major part of the gaming industry for 20 years just for one of those companies to come along and once again run away it ... well Microsoft is not just going to stand by and allow that to happen.
 
Not sure if this was already shared here or not, but here's the company memos from Phil and Satya. Additional details posted @ https://www.theverge.com/2022/1/18/...ng-ceo-phil-spencer-activision-blizzard-email
From Satya:

Team,

I’m thrilled to share that this morning we announced an agreement to acquire Activision Blizzard in an all-cash transaction valued at $68.7 billion. Activision Blizzard is one of the largest game publishers worldwide across console, PC and mobile, and it’s home to nearly 400 million monthly active players, along with iconic games including Call of Duty, Candy Crush, World of Warcraft and Diablo.

Gaming has been key to Microsoft since our earliest days as a company. Today, it’s the largest and fastest-growing form of entertainment, and as the digital and physical worlds come together, it will play a critical role in the development of metaverse platforms.

Together with Activision Blizzard, we believe we have an incredible opportunity to bring the joy and community of gaming to everyone on the planet, and we will invest and innovate to create the best content, community and cloud for gamers. We want to make it easier for people to connect and play great games wherever, whenever and however they want.

This agreement is a testament to the impact our gaming team has delivered, and I am deeply grateful for their hard work and commitment. Over the past few years, we’ve expanded our content pipeline and have become leaders in game subscriptions, as well as cloud gaming. And this holiday it was especially gratifying to see the response from fans and read the great reviews of our new first-party titles.

Effective today, Phil Spencer will become CEO, Microsoft Gaming. When the acquisition closes, the Activision Blizzard business will report to Phil. We look forward to extending our journey to create a more diverse and inclusive culture to our new colleagues at Activision Blizzard, and ensuring all our employees can do what they love, while thriving in a safe and welcoming environment — one where everyone feels empowered to do their best work.

I will be hosting a webcast with investors at 6 a.m. PT with Phil and Amy, as well as Bobby Kotick, the CEO of Activision Blizzard, to share more details on our big ambitions for gaming. Please join if you can.

Satya​


From Phil:

Welcome back from the holidays. To start, I’d like to thank everyone for all of the hard work and dedication that have built this business and this community. Obviously, today’s agreement to acquire Activision Blizzard is incredibly exciting. In fact it’s a milestone for our company, our business and our industry. I and the entire Gaming Leadership Team are deeply enthusiastic about this opportunity. We also announced this morning that we have surpassed 25 million Game Pass subscribers across console, cloud and PC, a great achievement for all of Team Xbox.

As players and partners, we all know how talented and dedicated the teams and studios are across Activision Blizzard. The legendary games and franchises across that company have delighted millions of people for decades. Coming together, we can accelerate our mission to extend the joy and community of gaming to everyone. We have the capability and opportunity to build simply the best, most engaging, most fun entertainment ecosystem anywhere.

Microsoft is committed to our journey for inclusion in every aspect of gaming, among both employees and players. We deeply value individual studio cultures. We also believe that creative success and autonomy go hand-in-hand with treating every person with dignity and respect. We hold all teams, and all leaders, to this commitment. We’re looking forward to extending our culture of proactive inclusion to the great teams across Activision Blizzard.

We expect this acquisition to close in FY23, pending regulatory approvals. Once the acquisition is completed, the Activision Blizzard business will report to me. In the meantime, we know you will have a lot of questions. The Gaming Leadership Team and I look forward to answering as many as we can at our next Monthly Gaming Update on Jan. 26. You can submit your questions now anonymously, or post them on our Team Xbox Yammer. Please also refresh on our corporate social media guidelines.

As Satya mentioned, I am now CEO, Microsoft Gaming. This change is a reflection of the incredible work each of you are doing to create the best entertainment ecosystem anywhere. As a leadership team, we know how much exciting but difficult work we have ahead of us, so it’s crucial that we operate as a single, unified team. To that end, I’m excited to announce effective today that Jerret West, CMO of Gaming, and his marketing team will move from Chris Capossela’s organization to report directly to me. Jerret will continue to be a member of Chris’ leadership team and leverage critical parts of Microsoft’s marketing muscle including Communications, Media, and Consumer Sales.

We will have a webcast for investors and media at 6 a.m. PT to discuss the Activision Blizzard transaction and our plans as Microsoft Gaming. Please join if you can.

Phil​
Is it only me that only sees PR wooden language bullocks? :LOL:
 
Some context

ETj6KwMUMAEYN-A


35% of this list belongs to Microsoft now.
 
All their recent acquisition studios gave seen explosive growth and expansion.

It largely yet remains to be seen if it will either have a positive impact on their future projects sometime down the line or for some of their much neglected franchises ...
 
People are kidding themselves if they think this will be any different from Bethesdas aquisition.

MS are the Disney of the industry and at this point in time can pretty much do whatever they feel like doing and there is zero stopping them
Funnily enough if MS were to buy whole Discovery with DC IPs they would be in a really strong position in media market (with all their IPs and so on)

wonder if this will affect the other purchase I was hearing about. But compared to 70B that purchase is like a rounding error lol
But that 20b acquisition you mentioned won't be happening? Considering it did not happen in Q1.

But it is hilarious that it was essentially purchase on a whim :D
 
I didn't see if this point was made the AB thread, but everyone else looks like trivial purchases now:

Electronic Arts $38.88b
Take Two Interactive $18.23b
Nexon $15.52b
Bandai Namco $15.44b
Netmarble $7.46b
Ubisoft $6.58b
Konami $6.09b
Square Enix $5.59b
Capcom $4.60b
Sega $3.73b

(everyone's price will be up today though)
 
I think COD is a bit too much of a gaming brand to lock down to Xbox hardware. I'd imagine it will be more like Minecraft, still on everything. Xbox account required for crossplay.

We know SONY has COD timed-exclusive DLC, so it’s probably that SONY has locked COD for several years (Day 1 retail release and maybe on SONY subscription).


I didn't see if this point was made the AB thread, but everyone else looks like trivial purchases now:

Electronic Arts $38.88b
Take Two Interactive $18.23b
Nexon $15.52b
Bandai Namco $15.44b
Netmarble $7.46b
Ubisoft $6.58b
Konami $6.09b
Square Enix $5.59b
Capcom $4.60b
Sega $3.73b

(everyone's price will be up today though)
Yes COD is not so big.

The big thing is how many studios will MS buy?
Sony can’t lock every 3rd party games.
 
I don't think that we can fairly compare Netflix with gamepass.
It's a lot easier to produce a hundred low budget TV series and see what resonates with the viewers, while at the same time adhering to niches that will at least always have some following.
The bar, is low when it comes to Netflix in terms of quality vs quantity.

I think that more indie (or AA) studios, with the assurance and stability that Microsoft can provide, could allow for more value to the consumer.
The acquisition of a huge publisher won't necessarily bring anything new to the table.
It really has to do with the evaluation of the properties acquired and the allocation of resources.
A half assed attempt at reviving an old IP for marketing buzz for example, is value for the brand, not the consumer...
Time will tell.
If I had to guess, I'd say that we'll loose more than what we'll gain in terms of quantity (and perhaps more importantly choice).
With a bit of luck, we might gain on quality.

One thing is for certain, Activision-Blizzard, needs some healthy restructuring, and MS might provide...
 
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