Business Approach Comparison Sony PS4 and Microsoft Xbox

MS do seem more intent on damaging the XBox brand than they do invigorating it.
Could be a company structure problem. But that's a series of stuff that can happen because of one person among thousands of people working in different department. Things get through the cracks often. But the impact is on everybody working under that company's logo. In my previous job we had a marketing team with no understanding of what the tech team was doing, working in another city. Marketing teams are usually a bunch of people given the task of selling something they didn't create. It's very scary sometimes. Specially when it's outsourced to a firm.
 
Oh good Lord. I guess I didn't get the email until after the change, but even then I understood it was all tongue firmly inside cheek. Sometimes political correctness goes a little overboard. Either that or some people forgot how to laugh.

Tommy McClain
 
I thought it's just bad marketing, but it seems to have exploded a bit too much for what it is, I shouldn't have brought it up. They changed it and they apologized, case closed. Moving on.

Ouch, by the time I read your link MS had apparently changed the form to make it even more mad-libby and not so sexist.

I apologize for my earlier remarks.

The original marketing campaign was poorly thought out, although I agree with others that think political correctness has gone to absurd extremes. On the other hand, MS needs to know that for whatever the reason, they are hated by far more people than they are beloved and as a result, everything they do is going to be incredibly scrutinized. There is no "benefit of the doubt" for MS, and somebody in that company should realize that and make sure these things are checked and double checked before they go public.

It's a shame, because as that link stands, the current mad-lib form is quite funny and would have been a homerun. Instead, it's MS backpeddling again and even though their final product is golden, it doesn't take the sour taste out of your mouth from their first attempt.

Anyway, sorry Fox.
 
On Xbox, Kinect has a very wide angle, with a good resolution. It will detect where you are and zoom in and follow you (and whomever is speaking). It does seem quite good.

I also hear good things about the integration that Microsoft did continue to work on with Bing and all the Apps and their content. For instance, you can use voice control to say something like Xbox Bing Pink Panther and then it will show anything Pink Panther related, including in any of the video services like Amazon Prime, Netflix, etc. That's quite impressive, and shows a more Apple like unified foresight.

I'm still quite impressed with Xbox One as a media device. They have a *lot* of details to iron out, but a very good foundation.
 
MS will want to wash away the One as soon as possible.
Imagine a 12 core, 24CU, Two console, with GDDR5 memory. Fully backwards compatible, Next-Level Graphic Profiles (=all One games get a boost to 1080P/60 ),
the SDK allows for both One and Two games to be compiled at the same time, releasing as 1 SKU for every game, every new game is backwards compatible as well, so everybody can play it, regardless of Xbox console
2015, 399 dollar. Calling it now :)
 
I wouldn't mind seeing a new console in 2015. Yes it won't happen but didn't someone say that by launching in 2013, they missed some significant process gains and architectural changes they could have gotten for the same BOM if they launched in 2014 or later?
 
A 2014 launch would probably have made more sense for both of them. They could have wound this gen down with a little more grace and benefited from a number of tech changes that will be more mainstream e.g. DDR5.

If they keep the architectures as off the shelf as they are now I can see updates occurring more regularly, in the same way that people upgrade tablets and phones. But you need backward compatibility and a decent price structure for that.

In a way MS have made it more difficult for themselves by being the ones with the exoctic architecture and at the same time simpler by having the VMs. Sony have the most off the shelf approach but unless they use exactly the same architecture and a BC OS I think it would be a harder sell for them.
 
I wouldn't mind seeing a new console in 2015. Yes it won't happen but didn't someone say that by launching in 2013, they missed some significant process gains and architectural changes they could have gotten for the same BOM if they launched in 2014 or later?

Given the supposed api layer on the xb1, nothing stops them from bringing out a new box in 2015 and having it be backward compatible. As long as they don't stupidly forgo the api and allow to the metal access then they can go with whatever model suits them be it a typical long console cycle, shorter phone style cycle or anything in between. Given that Intel is leading the pack in downsizing cpu's and that Intel's 14nm, etc processes will hit tablets long before they hit consoles, the consoles need to be very concerned about trying to last too long on the same old hardware nodes as pretty soon consoles will be stuck at one to two downsizing steps behind tablets.
 
Maybe the Steam box will have the upgradeable or annual iterative model for hardware.

But that might hurt bringing traditional console franchises on board, as publishers/developers are usually pushing for price cuts to console hardware to expand the addressable market.
 
On Xbox, Kinect has a very wide angle, with a good resolution. It will detect where you are and zoom in and follow you (and whomever is speaking). It does seem quite good.

This.

my living room is a continuous space flowing into the kitchen. probably 26' x 12'. the Kinect and TV are on the wall across from my couch the short width of the room. by simply turning the Kinect to capture the kitchen area with the length of the room, the Kinect was able to pan and zoom onto either me or wife in the kitchen depending on who was talking. when she moved toward the couch the Kinect would adjust and put us both in frame and still capturing our voices correctly.

the folks on the other end remarked on the panning and zooming as well as the high quality of the picture and audio.
 
Just got out of WallyWorld - my gosh was that an insane thing to do! My oldest wanted a lego game with his money, so I thought it might be fun once to go look at the madness. I have now seen it, don't need to go back again ever. Some were walking over a mile to park. Our town is usually safe, they had cops all over the store and out. They did have to chase someone down, we could not see why. Lots of the registers were broken.

Anyway, guy in line with me had two X1's, one for graduation gift and another for ebay. We just started talking, he is a huge football fan and by the time we reached checkout he decided to keep one for himself for just that aspect. We did not see any PS4's oddly, but they had them in stock as well. Lot's of people with green X1 boxes, so I did find that interesting. But then again the marketing has been heavy, local radio shows, TV, etc. PS4 has had some negative local talk, so that could have played some part. Those green boxes really stick out in a crowd though, hard to hide from view.
 
Given the supposed api layer on the xb1, nothing stops them from bringing out a new box in 2015 and having it be backward compatible. As long as they don't stupidly forgo the api and allow to the metal access then they can go with whatever model suits them be it a typical long console cycle, shorter phone style cycle or anything in between. Given that Intel is leading the pack in downsizing cpu's and that Intel's 14nm, etc processes will hit tablets long before they hit consoles, the consoles need to be very concerned about trying to last too long on the same old hardware nodes as pretty soon consoles will be stuck at one to two downsizing steps behind tablets.

The obstacle would primarily be economic, unless the console makers can recoup the NRE for the current hardware, software, and services with a little over a full year on the market and a fraction of the volume of its predecessor.
 
I don't expect them to go below 5 years, I would think that if they have wanted to go with shorter product cycle (say 3 years) they would have adopted Mantle as it seems to offer a decent path to both backward and forward compatibility.
It would have been a WIN/win situation, with AMD gaining the most out of the deal but Sony would have benefit from it in various ways, may be even on the financial side like shaving a couple of percents out of the price of the SoC.
 
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