What about before the core line ? Intel was a mess failing to deliever for years but AMD was right on track. We could see AMD get on track again.
For me , I don't need an intergrated gpu on my gaming pc. So the fact that intel wastes space with that instead of adding more cpu cores is a reason that AMD may get my money. If its similar single thread performance (even 10% or so difference) but I get twice the physical cores at the same price or less .... Yes please .
On mobile intel's gpus suck so again if I get 10% single thread performance and the same or more cores + a better gpu then yes please.
A surface pro with a quad core zen and a gpu capable of playing the latest games at 720p + ... yes please !
I think it's reasonable to assume that for this demo, AMD chose an application that was rather favorable to Zen. In practice I would expect that, on average, Zen would have a measurable IPC deficit against Broadwell, and a slightly larger one against Skylake/Kaby Lake. Additionally, I doubt AMD will be able to match Intel's clock speeds.
As a reminder, the i7 6700K hits 4.0GHz with a turbo clock of 4.2GHz. Let's say Kaby Lake only brings that up to 4.1GHz and 4.3GHz.
Let's also assume (wild-ass, somewhat optimistic guesses, but that's the best we can do for now) that on average, Zen has a bit over 80% of Broadwell's IPC, so maybe 80% of Kaby Lake's, rounding things a bit. Let's also assume that commercial Zen CPUs will be clocked at 3.4GHz with a turbo clock of 3.7GHz.
Single-threaded performance, relative to Kaby Lake's: 80% × 3.6/4.3 = 0.69 = 69%.
Multi-threaded performance, relative to Kaby Lake's: 80% × 3.4/4.1 × 2 = 1.33 = 133%, assuming ideal scaling and 8 cores vs. 4.
If AMD can pull this off, their competitive position will be considerably improved, since they're currently hopelessly outmatched regardless of the number of threads, but I would be (very pleasantly) shocked if Zen managed to come within 10% of Kaby Lake's single-threaded performance. Still, it's a brand new architecture, so we can also reasonably expect that there's more low-hanging fruit in Zen than Kaby Lake, therefore that AMD will manage relatively larger incremental performance improvements for the next few years, potentially narrowing the gap a bit.