Sony may be 'forced' to cut PS2 price

They're already in the relative time period when the PS1 had gone to $149 (~3 years in North America), and getting towards when it went to $129, so the PS2 has been riding "higher than it should" for a bit already. (Though admittedly having other competition at that level keeps it up as well.)

In all likelihood they want to see how a few months measure out before making the decision--a price lowering always causes a surge, and it takes a bit to see where general sales trends are sitting at after that point. (Just as I'm sure Microsoft waited out the GameCube's $99 surge to see where they stood in comparison after that, which in the end did prompt their price drop.)

We'd been expecting summer price drops for the Xbox and PS2 for a while, so it certainly wouldn't be out of line. (And I would certainly rather drop in connection with a major gaming event like E3 if doing it at that point, since you get more hub-bub.) Perhaps Sony will decide whether or not E3 is the best time to do it, even if it's a bit earlier than they want, simply to take advantage of the event. (And if they were planning on going to $129 at the next drop anyway, it would cause a good commotion from their leapfrogging.) So the early Xbox drop might cause them to switch earlier than they'd thought to before... but they may well ride it out another few months to make for a late-summer event, as by that point they would be able to see the real effect of their price on sales, and hit the exact number they want.

Since it's also good to be seen as "leading" rather than "being forced" to do one thing or another, they may well hold off a bit for that reason as well.

I do expect them to drop at some point soon, though, and have been expecting that for about the past year. Heh...
 
Sony will be forced to drop price by MS... that's just priceless :LOL::LOL:

Seriously, how much do MS pay out to 'journalists' and 'analysts' for this stuff?
 
Sweet jesus, soon they will give those consoles out for free to encourage people to buy some games :oops:

I wonder how much money they still lose on every unit?
 
So far as I know, Sony hasn't lost money on the hardware since "second half of FY2001" (at least according to earlier year-in-review statements). At $129...? They could be scratching that barrier again. Hehe... After Nintendo's $99 drop, they said they were losing "under $10" per console sold, but I haven't seen any hints as to specific manufacturing costs of the PS2 in ages. The chips have certainly gone through a lot of changes.

And PSP for $129? :oops: Pardon my "unlikely at best," but... uh... you know. ;) Considering they've said they don't want to lost money on the hardware, I think even $150 is pretty F-ing hopeful for a launch price.
 
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