I guess...? I dunno, I sort of assumed that the vast majority of DK1 backers were likely to purchase the CV1 on launch anyways. The millions that this is going to cost them could have gone to more premium packaging, a $50 coupon for all DK2 buyers, etc and brought a much wider PR splash. That's sorta why I wonder if this was something Palmer dreamed up. When you have a net worth of some $700 million that's in large part owed to a successful Kickstarter launch, I could understand justifying a ~$5 million thank you. Facebook share holders? Not so much.