Product Naming -- What's in a name?

Well, there is such a thing as a bad name. "Wii U" is terrible because people thought the gamepad was an attachment for the Wii (it didn't help that the console looks like a Wii at first glance too). Even "Wii" at a time had several jokes made about the name too.

And how many more units would the wii have sold with a 'good' name?

Wii:u has an image problem and the name didn't help it, but I don't think a better name would have significantly impacted sales.
 
Haven't you guys seen the evidence that it will be the Xbox 360 delta?
 
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