Outside of SpiderMan and future Marvel properties I'm not seeing that from PS5 (even Marvel is dying, Stage 4 is brutal). We've had the consoles since 2020, we are about 9 months from wrapping up year 4, and there are very few games on PS5. But there are no games there like Sing Star, not trivia games, no puzzle games, no strategy games, just a lot of Third Person Adventure, we just don't make games like we used to. Most of those have migrated to mobile. I mean, where is there animal crossing equivalent, where is their minecraft equivalent. etc
What are the demographics of PS5 players? 1. What is the demographic segmentation of PS5? The demographic segmentation of PS5 players is diverse, with the major target market consisting of people between the age group of 16-44 years, including both casual and professional gamers. PS5 is...
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13. What is Sony’s target demographic?
Sony’s target demographic is broad and diverse, as the company produces a wide range of products and services. However, they primarily aim to attract tech-savvy individuals who are interested in gadgets and technology.
14. Who is the PS5 marketed for?
The PS5 is marketed towards people between the ages of 16 and 44. This includes individuals who have an interest in gaming, regardless of their gaming experience or expertise.
15. Who is the target audience for gaming consoles?
In 2020, the largest group of U.S. console gamers were millennials aged 25 to 34, accounting for 27% of the gaming audience. Teenagers aged 13 to 17 made up 11% of U.S. console gamers.
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I mean, that makes sense. The Sony brand is a premium brand. TVs, headphones, cameras, etc, are all definitely not for the lower end of things.
The issue with Xbox Series S was a great concept that failed for a variety of reasons, even though technically it makes up over 50% of xbox sales here. You have a target audience that wants the latest from technology, unlike Nintendo, and you only provide games that target the latest in technology, so providing hardware that is _not_ is the mismatch. Xbox is doing some sort of strategy to incorporate games that matter more to younger audiences who care less about graphics, but they are a far way from succeeding at it. They've got a storage issue with Series S, and all sorts of other problems, the reality is, it's not a very good cheap product., it should have launched at 1 TB at least because games are massive, and it's only got 500GBs. They lose the most money on Series S because MS wasn't willing to part losing anymore money on it. I have 3 daughters and a lot of them play on PC because the games on PC are designed for their age group. There are just simpler games on PC designed for children that don't have any sort of violence at all. That's not on Xbox and Playstation. There are so few games on both consoles today that don't have some form of violence, and among that do, nearly all of them have have blood. The type of titles that kids are looking for all exist on Nintendo however. I only need to look back to
Rare Replay and know, for a fact, we don't make games like that on console anymore. Rare is the only the family division that they have. Sea of Thieves being the least possible violent pirate simulator that one could make, and I suspect that EverWild is going to follow suit.
I would say price hikes on both Xbox and PS5 after 3 years of release, slim models, and SoC revisions, is an indication that it is not getting cheaper. This isn't some assumption here, this is inference. I'm looking at data, I'm not just taking it for granted. This has never occurred in any console generation until as of late. This is the second generation in which Sony has increased prices in Canada after launch, they did it once in PS4, and then did it again with PS5. This is the first year that Xbox has hiked their console prices.
From a 50,000ft perspective of things, both MS and Sony want to be the leader in the next generation of gaming, whatever that may be. I think it's pretty clear that Sony wants it to be hardware based, because Sony is good at hardware, they sell a ridiculous variety of hardware around the world, and there are few companies that move as much electronics as them, you can buy there stuff anywhere in the world. And MS is a software and cloud company, it's natural for them to want the future of gaming to be cloud and hardware agnostic based, there are very few countries you couldn't buy Windows in. So Sony wants it to be VR, which is why they continue this path, and MS wants it to be cloud, which is why they continue investing down that path. The outcome of both of these is not yet determined, but it's clear that today neither path is particularly successful. And yet, as much I know people hate bean counters, you have to listen to bean counters. They are the ones who provide the information to ensure your company stays afloat. If you are going to making investments to change the direction of gaming into your favour, you cannot do it when you're just about dead, you have to do it while you're still financially able to. And so I see the movement of titles to PC as really a sign a that they are both buying time and trying to grab more revenue to fund this transformation until the industry changes into either VR or cloud.
You may look at it as a terrible thing, but sometimes you need to cannibalize their own market; Steve Jobs said "If you don't cannibalize yourself, someone else will".
That time is coming for 'premium' game consoles. you may not believe it, but it's clear both Sony and MS see it. I think they are looking long term, and I think, most people against it are actually looking short term. They both have 1 generation left of whatever this is, unless there is some crazy technology released that will lower the price point. And they are both currently making the moves to secure whatever the actual 'next evolution' of gaming is.
