Silent_Buddha
Legend
Not the crown but they definitely had halo parts. Both the 5870 and 6970 qualify as they were up there with nVidia's best. We're talking about a hypothetical scenario where AMD is left battling nVidia's performance chip. That hasn't happened in a very long time.
While I don't think this will be the case, it would be similar to going all the way back to 2900/3870 days.
If we assume that GK104 is competitive with 79xx that would certainly force AMD to drastically cut prices of 7970. At this point we have both companies competing at a similar price point with their current top end cards. Neither company wins.
Then, if GK110 launches 6+ months after 79xx that will certainly hurt AMD until they launch their next halo card. But considering it's already 6+ months since the 79xx, how long will they have to hurt until the next AMD halo card?
Personally, I have a hard time believe that GK 104 will both be significantly smaller than 7970 AND being at a similar performance. And then followed up with a GK110 which is hypothetically 30-50% faster than 7970.
Not impossible certainly. But I'll believe it when I see it. Then again I have been surprised a few times in the past few years (Rv770 certainly caught me by surprise).
Either way, AMD's follow up to 79xx should only be a few months away at that point potentially minimizing any damage.
Regards,
SB