But remove pricing out of the equation and it makes the 7970 ghz edition look unimpressive on many levels. Sure it might be only 30 percent faster but it does this with the same amount of power usage(which is particularly impressive), while having significantly higher compute if it is any sort of improvement over the gf100.
That's an interesting angle and one I hope reviewers explore on Thursday. Actual power consumption is to be determined but a 30% perf/w advantage would be significant. When AMD had the perf/w advantage they shied away from big dies. Nvidia has no such reservations.