NPD July 2008 *Rules: Post #133

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The fact that GTA 4 only sold 56% of its units on the 360 in its first week is telling. It would suggest that the installed base in the UK, of the 360 and the PS3 has narrowed. Either that or PS3 owners like GTA 4 way more than 360 owners.

Its not telling. Its probably the result of how T2 distributed the software with 55 % being 360 skus and 45% being PS3 skus and basically the game selling out. Looking at the overall sales to date will give you a clearer picture.

As far as the US goes, IMO Sony has the stronger line-up IMO, because I would expect R2, SOCOM, LBP, Wipeout HD and Motorstorm to all do well there. KZ2 should also clean up in February, partly because of hype, and partly because it will pretty much have this period to itself.

In all likelihood Gears of War2 will probably outsell any one of those titles and Fable 2 (mostly due to the userbase advantage and the fact it was a marque xbox title) will probably do better than most . Over the holidays its the third party multiplat titles like Star Wars Force Unleashed, Lego Batman, COD5 and Fallout 3 that are probably going to kill in overall sales.
 
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In all likelihood Gears of War2 will probably outsell any one of those titles and Fable 2 (mostly due to the userbase advantage and the fact it was a marque xbox title) will probably do matter than most . Over the holidays its the third party multiplat titles like Star Wars Force Unleashed, Lego Batman, COD5 and Fallout 3 that are probably going to kill in overall sales.

Guitar Hero. It'll probably be best-seller this year too. CoD5 might too, though CoD wasn't so much a frontloaded game but a constant seller. CoD5 may not fare as well. I think Fallout 3 will do solidly, but I don't think it'll be in the top-10 for the year (Likewise, I think Fable may not even place). Gears of War MAY be. I'm not sure yet; there isn't the frenzied 'finish the fight' build-up of Halo 2 to 3, and it doesn't have Microsoft's insane amount of marketing. So I don't think it'll do as well. It may outsell anything on a Sony system, but it'll also likely be a very front-loaded game, like Halo. In fact, with the Nintendo titles, with Madden, and with Guitar Hero (okay, not a guarantee, but still) it'll be a big fight to get on the top-10 sales list.

I have my doubts about SW:TFU, but maybe it'll be this year's Assassin's Creed. I definitely think there's a chance that the top-10 won't have a single Sony exclusive, though LBP is still the dark horse.
 
Its not telling. Its probably the result of how T2 distributed the software with 55 % being 360 skus and 45% being PS3 skus and basically the game selling out. Looking at the overall sales to date will give you a clearer picture.



In all likelihood Gears of War2 will probably outsell any one of those titles and Fable 2 (mostly due to the userbase advantage and the fact it was a marque xbox title) will probably do better than most . Over the holidays its the third party multiplat titles like Star Wars Force Unleashed, Lego Batman, COD5 and Fallout 3 that are probably going to kill in overall sales.

Yup I have no doubts that GOW2 will sell well, and never said otherwise. The important fact you ignored is what impact this has on hardware. Still, we cant discuss this here without upsetting certain people :smile:.
 
Guitar Hero. It'll probably be best-seller this year too. CoD5 might too, though CoD wasn't so much a frontloaded game but a constant seller. CoD5 may not fare as well. I think Fallout 3 will do solidly, but I don't think it'll be in the top-10 for the year (Likewise, I think Fable may not even place). Gears of War MAY be. I'm not sure yet; there isn't the frenzied 'finish the fight' build-up of Halo 2 to 3, and it doesn't have Microsoft's insane amount of marketing. So I don't think it'll do as well. It may outsell anything on a Sony system, but it'll also likely be a very front-loaded game, like Halo. In fact, with the Nintendo titles, with Madden, and with Guitar Hero (okay, not a guarantee, but still) it'll be a big fight to get on the top-10 sales list.

I have my doubts about SW:TFU, but maybe it'll be this year's Assassin's Creed. I definitely think there's a chance that the top-10 won't have a single Sony exclusive, though LBP is still the dark horse.

Guitar Hero will probably be up there in terms of franchise sales due to the multiple of sku coming out. Mostly what I was describing were holiday sales.

All huge games are typically frontloaded in sales especially the ones heavily marketed and hyped. A few weeks back a couple of guys of gaf posted their preorder numbers for their respective gamestop, where they were employed and their preorders for Gears 2 was huge. SW:TFU had alot more preorders than I expected and alot more preorders for those particular stores than for LBP and R2.

Gears 2 is a sequel to a 5 million seller and top 3 seller of 2006 published by MS, while it probably won't see Halo3 marketing dollars it way more marketing dollars than just about any game this year outside of GTA4.
 
Yup I have no doubts that GOW2 will sell well, and never said otherwise. The important fact you ignored is what impact this has on hardware. Still, we cant discuss this here without upsetting certain people :smile:.

Vic you can't post about the situation as you see it wrt 360 vs PS3 this holiday season, based on a number of software titles you listed, and then when someone lists 360 software titles decide that we don't have insights into what the effects will be on hardware and that we shouldn't be talking about this anyway. It's something of a double-standard.
 
Given the sales of the Xbox1, I highly doubt anyone at MS or anyone in general would describe the 360's as faltering in terms of current sales. The 360's sales have been relatively stable over the last three years during this time period. Im not sure why we as some of the most knowledgable gamers in regard to the game market still naively see this as a race to the most console sold. Its not.

MS ended up second last generation with 25 million consoles. They are likely to end up third with a userbase of 35-40 million. What do you consider the more desirable scenario? Regardless of how well the 360 sells in relation to the Wii or PS3, the xbox1 is the ultimate measuring stick. It will take three years for the 360 to replicate what the Xbox1 did in five years. Align the launches and compare price differential and its practically amazing that the 360 maintains the pace it has. In the UK the 360 Pro 60Gb goes for £179.99 and thats still a £20 premium over the cost of the Xbox1 just 6 months after the UK launch. The fazed out 20Gb sold at $299 a price the Xbox1 could only pratically hold for 3 months.

I'm not sure if you chose my post as a jumping off point or you were addressing me specifically, if you are addressing me, I would say re-read what I posted, if not, that's fine.
 
Guitar Hero will probably be up there in terms of franchise sales due to the multiple of sku coming out. Mostly what I was describing were holiday sales.

Right, my bad. I was talking about top-sellers for 2008.

All huge games are typically frontloaded in sales especially the ones heavily marketed and hyped. A few weeks back a couple of guys of gaf posted their preorder numbers for their respective gamestop, where they were employed and their preorders for Gears 2 was huge. SW:TFU had alot more preorders than I expected and alot more preorders for those particular stores than for LBP and R2.

Neogaf anecdotes aside, pre-orders are more of an indication of popularity among the hardcore than absolute sales performance. For certain titles, they're all you need to know, like R2 and GeoW. I don't think it's LBP's case. Now, again, I reiterate that I have my doubts about LBP, but I think it's key to say that none of us really has a clue as to how the game will perform. I mean, I think it'll do solidly, probably break a million just from the 'core' buying into the hype. But outside of that, we're trying to gauge the tastes of a 'casual' audience and no one's been consistently successful at that outside of Nintendo, and even that's a recent thing.

Gears 2 is a sequel to a 5 million seller and top 3 seller of 2006 published by MS, while it probably won't see Halo3 marketing dollars it way more marketing dollars than just about any game this year outside of GTA4.
Do you have a source for the 5 million seller? What I found has GoW as 2 million by middle of december, 3 million by middle of January 2007. No doubt it continued to sell, but for 2006 it was 3 million. I don't think it'll do that much better than that, not in 2 months. Considering the increased PS3 and Wii marketshare, I even have my doubts whether any exclusive not on the Wii will show up in the top 10 this year. GeoW2 is the one exception (barring a total LBP shock) and even then I don't think they'll place too well.

As for marketing dollars... well, we'll see. Excluding multiplatform games, because I have no idea how heavily Activision will push Guitar Hero, I'm seeing LBP being pushed more than GeoW2. But that stands to reason: most people who want GeoW2 know about it already, so they don't have to fight as hard for awareness. LBP, meanwhile, has to find its audience.
 
[snip]

Do you have a source for the 5 million seller? What I found has GoW as 2 million by middle of december, 3 million by middle of January 2007. No doubt it continued to sell, but for 2006 it was 3 million. I don't think it'll do that much better than that, not in 2 months. Considering the increased PS3 and Wii marketshare, I even have my doubts whether any exclusive not on the Wii will show up in the top 10 this year. GeoW2 is the one exception (barring a total LBP shock) and even then I don't think they'll place too well.
[snip]

Link is here

gsblog said:
May2008
Attendees of the MGS San Francisco showcase event will witness the first extended taste of “Gears of War 2,” the sequel to the blockbuster third-person tactical action game that sold nearly 5 million units.

 
??

Sorry mate, but I dont think you're getting the point. The single most popular 360 SKU is Pro. Not sure why you narrowed it down to the two most popular SKU's. That makes no sense. In any case, you have repeatedly stressed how good it is that MS has the price advantage over the PS3. I say good for them, but even though there are two 360 SKU's in the US that are cheaper than the PS3, the PS3 has still outsold the 360 in 2008, in all but one month, albeit by relatively small margins. In the UK, all three 360 SKU's are cheaper than the PS3, but Chart Track seem to suggest that the PS3 is still outselling the 360 in the UK and continental Europe also.

The fact that GTA 4 only sold 56% of its units on the 360 in its first week is telling. It would suggest that the installed base in the UK, of the 360 and the PS3 has narrowed. Either that or PS3 owners like GTA 4 way more than 360 owners.

As far as the US goes, IMO Sony has the stronger line-up IMO, because I would expect R2, SOCOM, LBP, Wipeout HD and Motorstorm to all do well there. KZ2 should also clean up in February, partly because of hype, and partly because it will pretty much have this period to itself.

In any case, it will be pretty vital that MS does well this winter, but they way its going, I think parity with the PS3 may be the best they can hope for. Time will tell.

But you neglect to mention that the xbox 360 is indeed more expensive . Also I never said how it important it is now for ms to have the price advantage because I feel that they don't have it currently , the 60 gig helps but it still too expensive. If the rumored price drops are correct then I believe ms will have the price advantage akin to last year with a $100 buffer between the pro and ps3 and the elite with its bigger hardrive will be at price parity.

Your comment about the exlusives are just your opinion . I can state the same thing but replace those with Gears 2 , Fable , Viva pinata , Banjoo kazooe , Left 4 dead , Tales of Vesperia , Infinite Undiscovery , and others .

Once again you saying its vital that ms does well this winter and I have to say its vital for sony to do well and here in the states at least to me have the weaker line up. The 360 has a little something for everyone . But its my opinion and you know what they say about opinions.


I think you've totally missed my point.

My point is that changing from 40 GB to 80 GB is probably not a "price cut" decision
but rather a "We want to scrap the 40 GB model production line and change it into a larger capacity model since it makes more sense.
While we are at it, since the 80GB one that we are going to still manufacture costs essentially the same, why don't you put the larger harddrive in it and everyone can be happy." decision made by the manufacturers.

Using the 80 GB harddrives makes so much much more sense than the 40 GB ones since 40 GB platters are most probably not used in any other model, but 80 GB platters are probably used in a variety of models.

And you miss mine , when a consumer can walk into a store and buy a system with an 80 gig hardrive for the same price as a 40 gig the week or month before that is a price cut. Its most likely exactly what you describe above for the company , however that doesn't matter to the consumer.

Its not telling. Its probably the result of how T2 distributed the software with 55 % being 360 skus and 45% being PS3 skus and basically the game selling out. Looking at the overall sales to date will give you a clearer picture.
Acording to vgchartz gta4 360 is at 5.82m and ps3 is at 4.3m. However gta4 has another chance at selling big again when the DLC hits the 360.

all likelihood Gears of War2 will probably outsell any one of those titles and Fable 2 (mostly due to the userbase advantage and the fact it was a marque xbox title) will probably do better than most . Over the holidays its the third party multiplat titles like Star Wars Force Unleashed, Lego Batman, COD5 and Fallout 3 that are probably going to kill in overall sales.

Gears 1 is at 5.21m and is still not a greatest hits title , it just droped to $40 last month.

Yup I have no doubts that GOW2 will sell well, and never said otherwise. The important fact you ignored is what impact this has on hardware. Still, we cant discuss this here without upsetting certain people .

Its a november title so its hard to see exactly what effect it has on consumers. However it has a large mind share and is ap roven title. It will bring in more gamers and casuals.

I find it insane that people think gears wont bring in gamers , but what about most of the ps3 titles released this holdiay. Everyone who wants to play Resistance 2 already has a ps3 because of resistance 2..... isn't that the saying used for halo 3 and other ms titles?

Vic you can't post about the situation as you see it wrt 360 vs PS3 this holiday season, based on a number of software titles you listed, and then when someone lists 360 software titles decide that we don't have insights into what the effects will be on hardware and that we shouldn't be talking about this anyway. It's something of a double-standard.

Your exactly right. The fact is both have strong line ups but it seems to me that the 360 is actually more diverse . For instance where are the JRPGs this holdiay season on the ps3 ? MS has a bunch of party games aside from the big exclusives i keep listing and they also have Viva pinata 2 and Banjo priced at $40 which will drive a few people to buy a xbox 360

Do you have a source for the 5 million seller? What I found has GoW as 2 million by middle of december, 3 million by middle of January 2007. No doubt it continued to sell, but for 2006 it was 3 million. I don't think it'll do that much better than that, not in 2 months. Considering the increased PS3 and Wii marketshare, I even have my doubts whether any exclusive not on the Wii will show up in the top 10 this year. GeoW2 is the one exception (barring a total LBP shock) and even then I don't think they'll place too well.

Oh it wil do that much faster. I wouldn't be surprised if first month sales are 3m. The xbox 360 install based has most likely double in the states since holdiay 2006.

As for marketing dollars... well, we'll see. Excluding multiplatform games, because I have no idea how heavily Activision will push Guitar Hero, I'm seeing LBP being pushed more than GeoW2. But that stands to reason: most people who want GeoW2 know about it already, so they don't have to fight as hard for awareness. LBP, meanwhile, has to find its audience.


Oh I expect a halo 3 level marketing campain for Gears 2. This will be their big title of the year and they will use it to hype the 360 and to push the system into its own section in peoples mind. Then I expect them to do some pushing with viva and banjo .





On a side note what I'd really like to see from ms is them add 2 games to their sytstem skus . They should really just bundle kameo and Pdz into each system sold. These titles are most likely done selling but it would be a smart thing to do right after these holidays. The titles are done making money for ms but they are good titles and a value add to the system.
 
Right, my bad. I was talking about top-sellers for 2008.



Neogaf anecdotes aside, pre-orders are more of an indication of popularity among the hardcore than absolute sales performance. For certain titles, they're all you need to know, like R2 and GeoW. I don't think it's LBP's case. Now, again, I reiterate that I have my doubts about LBP, but I think it's key to say that none of us really has a clue as to how the game will perform. I mean, I think it'll do solidly, probably break a million just from the 'core' buying into the hype. But outside of that, we're trying to gauge the tastes of a 'casual' audience and no one's been consistently successful at that outside of Nintendo, and even that's a recent thing.

Im not saying this approach is perfect but preorders tend to parallel well when considering mainstream games. Games that sell well to almost all demographics that exist within the game market. Every blockbuster mainstream game has had relatively high preorder numbers this generation. I haven't heard of a case where a title having relatively high preorder but rather lackluster 1st month sales. Looking at preorders doesn't present a perfect analysis tool as low preorders doesn't gaurantee low overall sales but high preorders number pratically gaurantees that a title will do well.

I wouldn't judge LBP with preorder data just because I can see a lot of gamers sitting back waiting to see how well the game is critically recieved even though they may be excited by it. However, with R2 being a game thats pretty well known and from a major and comparable genre, I surmise it won't produce that type of sales of a Gears 2. SW-TFU is a perfect title in terms of replicating the sales of an AC or COD4 due to the Star Wars theme and its use of physics in relation to force powers.

Do you have a source for the 5 million seller? What I found has GoW as 2 million by middle of december, 3 million by middle of January 2007. No doubt it continued to sell, but for 2006 it was 3 million. I don't think it'll do that much better than that, not in 2 months. Considering the increased PS3 and Wii marketshare, I even have my doubts whether any exclusive not on the Wii will show up in the top 10 this year. GeoW2 is the one exception (barring a total LBP shock) and even then I don't think they'll place too well.

As for marketing dollars... well, we'll see. Excluding multiplatform games, because I have no idea how heavily Activision will push Guitar Hero, I'm seeing LBP being pushed more than GeoW2. But that stands to reason: most people who want GeoW2 know about it already, so they don't have to fight as hard for awareness. LBP, meanwhile, has to find its audience.

www.xbox.com/en-us/games/g/gearsofwar/

"With over 30 Game of the Year awards and more than 5 million copies sold, Gears of War® is one of the most popular and critically-reviewed Xbox 360 games of all time."

There is no way Sony will push LBP harder than MS will push Gears of War 2. Gears is a proven winner especially when you consider it from a strictly 360 platform perspective as its on par with GTA4 in sales. Given MS marketing push seen with Halo 3, why would you expect MS not push hard for Gears? Why would MS adopt the opposite approach for Halo3 versus Gears 2.
 
Oh I expect a halo 3 level marketing campain for Gears 2. This will be their big title of the year and they will use it to hype the 360 and to push the system into its own section in peoples mind. Then I expect them to do some pushing with viva and banjo .

Is there time to have marketing that big? Remember, Halo 3 was enormous. I certainly don't think we'll be seeing Halo 3 Mountain Dew, or other similar tie-ins. I doubt there'd even be a GeoW-themed 360. If they're really planning on it, they should step it up. And Banjo comes out like 2 weeks after GeoW 2, I really hope they don't start talking up the game then.

Honestly, I think we'll be seeing a lot more marketing for Lips, You're in the Movies and Scene-It 2. These are relative unknowns that even the 'core' audience isn't sold on, and the general public simply has no idea about. Microsoft does have a bad track record for casual titles, so maybe they'll do a half-assed job like with Scene-It.
 
Yup I have no doubts that GOW2 will sell well, and never said otherwise. The important fact you ignored is what impact this has on hardware. Still, we cant discuss this here without upsetting certain people :smile:.

Its hard to discuss GOW's impact on 360's sale due to timing of release. Release Jan through Oct and you can simply look at the increase in sales, but the GOW franchise releases in Nov and you can't seperate the impact of GOW and the holiday season. We honestly don't know if GOW had an appreciable effect on consoles sales and GOW2 will probably have the same issues.

I surmise GOW positively effects 360 sales but given the limitation of providing tangible evidence its all subjective.
 
Oh I expect a halo 3 level marketing campain for Gears 2. This will be their big title of the year and they will use it to hype the 360 and to push the system into its own section in peoples mind. Then I expect them to do some pushing with viva and banjo .

I don't. Halo3 represents every single drop of profits outside retailers and distributors going to MS. MS has to share a large portion of profits from Gears with Epic which ultimately means that spending 50 million of Gears represents a larger cost percentage wise than it did on Halo3.

But I expect heavy rotation of Gear2 commericals to commense starting late Oct and continuing through the holidays.
 
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I wouldn't judge LBP with preorder data just because I can see a lot of gamers sitting back waiting to see how well the game is critically recieved even though they may be excited by it. However, with R2 being a game thats pretty well known and from a major and comparable genre, I surmise it won't produce that type of sales of a Gears 2. SW-TFU is a perfect title in terms of replicating the sales of an AC or COD4 due to the Star Wars theme and its use of physics in relation to force powers.

And multi-platform. Everything is getting SW:TFU, except the PC. I bet that if it does well, Lucasarts gonna count the sales together. And for LBP, I'd argue that core gamers are not the focus of its sales. If Sony depends on core gamers for LBP, they've already failed. LBP's main purpose should be to sell PS3's to people who otherwise wouldn't buy one. Now, the price is an impediment, so I don't know what they're gonna do about that. The game could do well with the female equivalent of the gamer demographic -- young adults with disposable income but $400 might still be too steep.

There is no way Sony will push LBP harder than MS will push Gears of War 2.

I disagree. For Sony LBP is a way to broaden their demographic; as long as Sony and 360 compete for the same audience they're never going to distance themselves from one another, and they're certainly never going to approach Wii sales. GeoW2 is selling to 360's already-existing audience. Yeah, GeoW may sell consoles, but at the same rate that any big 'hardcore' exclusive sells consoles. Even R2 will sell consoles, even though it'll likely do much poorer than GeoW2. You could as well ask: why is Sony putting more effort into marketing LBP over R2? R2 is the proven franchise, it's the game the core is hungry for.

Yet we're already seeing marketing efforts for LBP. There was an exclusive Amazon video, an exclusive Walmart video, full-size Sackboys in Japan. Now, I'm not saying this will be effective, I'm just seeing more of an effort so far. There have been indications that Sony might start using LBP as the face of the PS3.

Gears is a proven winner especially when you consider it from a strictly 360 platform perspective as its on par with GTA4 in sales. Given MS marketing push seen with Halo 3, why would you expect MS not push hard for Gears? Why would MS adopt the opposite approach for Halo3 versus Gears 2.

Because they haven't. I don't know how MS thinks, but we're in the middle of August, GeoW2 is slated for an early November release. Halo 3 got a lot crazier a lot earlier.

Maybe I'm a bit confused because of the 1.5 month difference in launch-dates, but I seem to remember a longer lead-up. People were just far more excited for Halo 3.
LBP is already starting, and, one hopes, will continue. Again, like I said to eastmen, I think MS' marketing clout will be aimed at the broad-audience games like Lips. Sony did a lousy job of marketing Singstar in the US, from what I can tell, so if there's a market for karaoke MS might get it. Naturally, they will be going up against the heavy-hitter rhythm games in December.

Of course, maybe I'm wrong. Maybe I'm being optimistic about Sony's attempts, and they're gonna stop at Walmart videos and let LBP flounder.
 
Is there time to have marketing that big? Remember, Halo 3 was enormous. I certainly don't think we'll be seeing Halo 3 Mountain Dew, or other similar tie-ins. I doubt there'd even be a GeoW-themed 360. If they're really planning on it, they should step it up. And Banjo comes out like 2 weeks after GeoW 2, I really hope they don't start talking up the game then.

Honestly, I think we'll be seeing a lot more marketing for Lips, You're in the Movies and Scene-It 2. These are relative unknowns that even the 'core' audience isn't sold on, and the general public simply has no idea about. Microsoft does have a bad track record for casual titles, so maybe they'll do a half-assed job like with Scene-It.

They have more than enough time , its not even sept . I predict they will go big in October. HTey will most likely have a comercial featuring movies , scene it and lips all in one like some of the ps3 comercials of last year

don't. Halo3 represents every single drop of profits outside retailers and distributors going to MS. MS has to share a large portion of profits from Gears with Epic which ultimately means that spending 50 million of Gears represents a larger cost percentage wise than it did on Halo3.

But I expect heavy rotation of Gear2 commericals to commense starting late Oct and continuing through the holidays.
MS pushed the first one hardcore , they will certianly push this one also , its in their best intrest to keep epic as happy as possible and since they are publishing this they shoudl be making a pretty dime off it
 
Game informer is the highest selling game magazine in the United States , it is where a large portion of the player base gets its news.

That's because it's practically given away at gamestop. If you sign up for one of their member card things, you get a free subscription. Everytime I buy a game the staff there always tries to push a subscription on me for like 6 bucks.

Sorry for the derail:oops:
 
On a side note what I'd really like to see from ms is them add 2 games to their sytstem skus . They should really just bundle kameo and Pdz into each system sold. These titles are most likely done selling but it would be a smart thing to do right after these holidays. The titles are done making money for ms but they are good titles and a value add to the system.

By your own argument, wouldn't that qualify as a price cut?! ;)

And you miss mine , when a consumer can walk into a store and buy a system with an 80 gig hardrive for the same price as a 40 gig the week or month before that is a price cut.
 
But you neglect to mention that the xbox 360 is indeed more expensive . Also I never said how it important it is now for ms to have the price advantage because I feel that they don't have it currently , the 60 gig helps but it still too expensive. If the rumored price drops are correct then I believe ms will have the price advantage akin to last year with a $100 buffer between the pro and ps3 and the elite with its bigger hardrive will be at price parity.

.

Two SKU's (including the best-selling one) are cheaper than the PS3! Why cant you just accept that and move on. Stop trying to spin the facts.
 
That's because it's practically given away at gamestop. If you sign up for one of their member card things, you get a free subscription. Everytime I buy a game the staff there always tries to push a subscription on me for like 6 bucks.

Sorry for the derail:oops:

The card and subscription costs you $15 . It still doesn't stop it frmo being the biggest magazine. I doubt those that recieve it take it from the mail box and toss it strait into the trash.

Two SKU's (including the best-selling one) are cheaper than the PS3! Why cant you just accept that and move on. Stop trying to spin the facts.

The xbox 360 has 3 skus , 1 of which is more expensive. Its not a very hard thing to understand.
 
The xbox 360 has 3 skus , 1 of which is more expensive. Its not a very hard thing to understand.

PS3 is $399.99. Arcade is $279.99. 20GB Pro is $299.99 while stocks last. 60GB Pro is $349.99. Elite is $449.99.

The way you presented it, anyone would think Elite was the most important SKU when the data would suggest this isnt the case. In fact, if gamers just want to play games, Arcade should be a viable option over the PS3 and should be selling well. MS's sales just dont seem to be increasing the way they would hope hope for in the US, particularly given their performances in Europe and Japan.

I hope Sony and MS each introduce another price-drop this year, but it seems debateable whether they will. MS probably needs one more to ensure parity.
 
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