I just did some research into exactly how exclusives have sold historically in terms of attach rate during launch month on the 360 and PS3. To clarify: I compared the launch month sales of exclusives that charted in NPD (and that I therefore had easy access to sales numbers for) to the LTD hardware sales of the console as of that month for as many exclusives as I could find.
I'm not going to attempt to say anything definitive from this very incomplete data, but I found that broadly, PS3 exclusives have performed roughly equivalently to the 360's exclusives. However, the 360 has had 3 titles that stand above all the others. Halo 3, Gears 1 and Gears 2 which hit attach rates of around 48%!!!!!!, 33% and 13% respectively. Sony's only standout title is MGS 4 at 16%. Now clearly we run into the problem of being limited by the available data (no PSN downloads, no titles that maybe just missed charting in a big release month), but I don't think having this data would change the picture dramatically.
It's not that PS3 exclusives have been unappealing. They just haven't had anything comparable to a Halo 3 or a Gears 1. I think it is the subconscious desire to see a title succeed on this level that causes some to hype these Sony exclusives ("just wait till....") to the point where they can't help but be disappointments. Take away Halo 3 and Gears 1 from the 360, though, and the sales performance of the exclusives for the 2 systems is a lot more comparable and maybe even in the PS3s favor once you factor in the 360's own disappointments (Too Human, most if not all of the Rare stuff, I'm looking at you).
Is this with or without factoring bundles ? Gears and halo 3 were never bundled with the system. its my understanding that in the states at least Resistance , uncharted , motorstorm and MGS4 were all bundled. Does that affect your numbers in anyway ?
I think a better way to figure this out would be exclusive million sellers or higher that were not bundled with any packages.
Assuming Eurogamer wasn't so selective in its excerpts that it demolished all context, that's where I think he kind of got lazy. I mean, alright, we get it, every console is its own monopoly, bully for you. The rest sounds like he spun himself out of control. A PS3 is more of an investment than a 360, granted, but I didn't realize it was an investment in the very future of gaming (according to Sony). Is a $200 console (read: gaming, not media, platform) meant to last as long as a $400 one? When Xbox Next and PS4 show up at about the same time and about the same price with about the same capabilities, will the guy who invested $200 on a 360 be as reluctant to upgrade as the guy who ponied up $400 for a PS3? Or is buying a weird Wii or disposable 360 supposed to be like an unwise alternative that's not good for gaming's future?
I think anyway you spin it the value isn't there for the ps3 being so hard to program for or being future proof.
The 360 launched in 2005 at 300/400 while the ps3 launched at 500/600. That means if you bought the 360 at launch your getting an extra year out of the system already and have already saved $100-$300 in costs. If the xbox 360 is replaced because it was easy to program for and games have pushed the maximum graphics out of it already in say 2011. That is 5 full years of gaming and 6 holiday seasons. Then in 2011 you can invest in a brand new system that will surely blow the socks off the now 4 year old 5 holiday season old ps3. If ms goes with the same pricing that would be a $300-400 investment again. Following the same time frame your now paying $600-$800 for a 10 year long period of gaming or 12 holiday seasons worth of gaming. You get a nice big upgrade half way through. If you bought that ps3 in 2005 and tried keeping it for that 10 years your looking at $500-$600 and are hoping for big graphical advances from the hard to program for system.
I'm not sure who would want that. The ps3 is what now 8 years old ? Does anyone who can afford a new system really want to continue playing the ps2 an buying new games for it when there are systems like the 360 and ps3 out there ?
Personaly i think its best to make a time frame and upgrade within that time frame all the time. The 360 may be repalced with an xbox next in another year or two. However its not like the 360 will just disapear and if the software is still selling well it will countine to get more software either through ps3 ports or original games for it . 5 years /6 holidays as a flagship console I believe is more than enough and i'm sure most gamers out there would agree. With current ilbrarys and price points the 360 offers the best value for gamers who primarly want to play games and unless sony starts to move down the pricnig rung it doesn't matter if there is untapped power in the console , it will rarely get used. If it requires a 40m investment ala killzone 2 then it will also rarely get used as so few developers will be willing to invest that much money sololy in a third place console.
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