Weak arguments presented in that articles, specifically:
They point to the score SKU are the biggest advantage, when sales figures show that 90%+ consoles being sold are premiums. Obviously the author hasn't really done his research, and is more just winging his opinion.
On the contrary,doesn't the fact that 90% of 360's being sold, are the higher priced Premiums bolster his arguement that the 360 is doing a bad job of appealing to casuals?