iceberg187
Regular
Microsoft acquired Activision Blizzard King for $69 Billion on 2023-10-13
- Thread starter Rangers
- Start date
Silent_Buddha
Legend
Which is by far the vast majority of PC gamers. So, ignoring steam = ignoring over half of the revenue a title could generate.
MS attempted to ignore Steam for a few years but sales of MS games on PC suffered significantly because they did so.
MS are far more interested in getting as many PC players playing their games than they are about maximizing their profit per title sold. If that weren't the case they would put their games on EGS instead of Steam. But while they'd get a larger cut on EGS for their games, they'd also lose most of their PC player base if they did so.
While COD is a big draw, it isn't enough to make a lot of people use Battle.net. Up until corss-play was enabled on COD, playing on PC meant pretty dismal matchmaking due to a lack of players to matchmake compared to console. Even XBO had far more COD players than PC.
Battle.net is certainly much better than EGS or the MS Storefront, but it's still a much worse launcher than Steam with far fewer quality of life features.
Hell, even EA decided they'd rather make money selling games on PC than continue to keep their games off of Steam. So, EA games are now back on Steam.
That said, I wouldn't mind seeing MS switch to Battle.net for their store backend rather than the current relatively crappy MS Storefront backend. Although I'm not sure if Battle.net could handle the amount of titles that are sold through the MS Storefront without some changes internally to the launcher and storefront.
Regards,
SB
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Got anything on this? What are they fighting about? A link? I don't see anything in my searches.
ChuckeRearmed
Regular
I think either Jez or Grubb mentioned that in one of the podcasts that the reason why Gamepass PC has issues is because they have fights with the Windows division. Considering that Xbox Game Pass app relies on Windows Store it would not be that surprising.
ChuckeRearmed
Regular
Considering the recent launches of the games where there are still issues, I don't think much has changed to be honest. I really want them to move to Battle Net.
thats crazy
I don't think France or Europe other than the UK are going to change preference to Xbox over Playstation.
Unless MS buys EA and makes FIFA exclusive to Xbox.
Given how close the hardware is; outside of first party games, economics of gaming should be the biggest factor. That should technically be in favour of Xbox. If nothing changed service wise, I suspect numbers would slide in favour of Xbox just due to cost savings over a long enough period of time.
Johnny Awesome
Veteran
MS has an outside chance of matching Sony in Europe. That would be a major victory.
cheapchips
Veteran
If we're talking home consoles fine. If we're talking customers that would be a huge failure. It means they've spent 70bn to squabble over the same 300m customers they've always been fighting over.
This. Which is really the writing on the wall here
ChuckeRearmed
Regular
Microsoft needs a better marketing in Europe. Sony is very smart having marketing for FIFA or whatever. They also had marketing for COD in USA which was also smart.
Johnny Awesome
Veteran
I'm not saying the market won't expand. I'm just saying they might sell just as many units in Europe as Sony.
ChuckeRearmed
Regular
EA should acquire Ubisoft and then merge with T2 to become a megazord.
The final evaluation would be around 100b at least and they would have control over NBA, FIFA, GTA, Assasin's Creed and other stuff, including mobile.
The final evaluation would be around 100b at least and they would have control over NBA, FIFA, GTA, Assasin's Creed and other stuff, including mobile.
Silent_Buddha
Legend
Yup this is definitely about making a bigger play. And that play is Game Pass and Xbox cloud gaming.
Currently Call of Duty isn't available on either. And while Game Pass is mostly the thing that is talked about, Xbox Cloud Gaming is probably the larger play here. There's the potential to win much larger player numbers by making COD "available" on every device on the planet with good enough internet.
While I personally will never game via cloud streaming, there are plenty of people in non-Western countries that do not game on console or PC because they can't afford a console or a PC. But many of them do have mobile devices or TVs over which they could play COD via streaming.
Of course, the question then becomes whether or not their internet will be good enough. In countries like Japan, China, Korea, Singapore, etc. it probably is for most of the population. Not so sure about most Southeast Asian or African countries, however.
Regards,
SB
arandomguy
Veteran
I think something that shouldn't be overlooked regarding the price paid for Activision-Blizzard is the actual financials of the company. Last reported they had over $22b in assets with 10b cash on hand to 6b in liabilities. 8b annual revenue with importantly over 2b net income.
That last line is important as comparisons for net income -
Activision Blizzard - 2.6b
EA - 0.79
Ubisoft - 0.12
Take Two - 0.56
Capcom - 0.23
Nintendo - 2b (yes, more than Nintendo as a whole)
That last line is important as comparisons for net income -
Activision Blizzard - 2.6b
EA - 0.79
Ubisoft - 0.12
Take Two - 0.56
Capcom - 0.23
Nintendo - 2b (yes, more than Nintendo as a whole)
Youre using outdated numbers
Nintendo Annual Net Income (Millions of US $) 2021 $4,516
edit: Just looked more proof that the sharemarket is just a joke (look at car companies marketcaps for more evidence) but activision/blizzard more valuable than nintendo with all their IPs
Nintendo Annual Net Income (Millions of US $) 2021 $4,516
edit: Just looked more proof that the sharemarket is just a joke (look at car companies marketcaps for more evidence) but activision/blizzard more valuable than nintendo with all their IPs
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Tech market caps are all over the place and don't tend reflect the actual size of a company these days. But that's not really the point of market caps anyway: has Apple really tripled in size since late 2019 when they were valued at less than $1T, compared to almost $3T at some point late last year? Of course not.Youre using outdated numbers
Nintendo Annual Net Income (Millions of US $) 2021 $4,516
edit: Just looked more proof that the sharemarket is just a joke (look at car companies marketcaps for more evidence) but activision/blizzard more valuable than nintendo with all their IPs
We are literally in a big correction right now as the bubble is bursting, the question is how low share prices will go before they recover.
ALSO... ONE TRILLION. How absurd.
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