That's really entirely too vague. Is that a first step, an intermediary stage, or a final goal? What timeframe are they looking at, and so on.Microsoft has already said they plan on rolling TV integration out in 41 countries in the future.
While one might argue that these details will be specified more sharply later, I really think more focus should have been made on this right during the reveal conference, considering the huge amount of emphasis put on the TV aspect of their gadget. TV integration, cool stuff yeah, but if it fucking won't work in the country you live in and perhaps never will - why should you bother?
They need to be much more up-front with this, and if they don't have a plan in place right now and are moving to get their deals in place like, LAST YEAR, they're already in trouble.