I don't see that. I think it just means that they don't target in Taiwan the same way. I think I remember seeing them listed as a launch partner in Taiwan, too.
To me, this doesn't negate a P10 based part, especially since the 9000 is a very low end part. Also, I wouldn't be surprised if the market behavior is very different in Taiwan, and this release is exclusive to that region. It could be a matter of needing to capture mind share right now, whereas their "consumer P10" isn't scheduled for a while yet.
Though, it would be really nice to have some P10 benchmarks from someone...