It's pretty funny that you would classify the competitors of BR/PS3 as having to play catch-up. They came out later. Pretty easy to make them seem forward-looking when you are comparing them to their competitors past products/functionality.
Maybe I wasn't clear, both Toshiba and MS has to play catch-up from a marketing standpoint in getting the message across that their products are now 1080p compatible whereas Sony (regardless of releasing later or not) always marketed 1080p from the get-go (no re-purchase, upgrade or add-on required, etc...), thus no confusion or flip flopping. :smile: