It takes brains, and there only so brains out there, for a specific field of data science. Listen I get your frustrated, you can ask the Sony fans here how frustrating I can get talking about some topics, MS is totally positioned and setup to provide what it is you think they can provide. They have the API, they have the hardware capable of doing the training, they have quite a few data scientists within MS who work on solutions for companies, and they continue to move further in this direction. But this AI upscale solution can come as quickly as next month or by the end of the generation or never at all and that has everything to do with whether or not the team at MS can pull it off ; it's not hardware problem that needs to be solved.