Sweeney has been bitching a lot about closed ecosystems. If you go to his twitter there is good chunk of apple needs to open up their platform. Sweeney similarly got upset to MS for their store and possibly locking out third party stores similar to what mobile platforms already do. After MS stated there is no intention to close down windows sweeney was a happy camper.
There is many tweets from sweeney in relation to apple. This is one of them
So Sweeney has been complaining about closed systemsand all the while moneyhatting devs/publishers left and right for exclusivity in his very own little garden? How cute.
Sweeney is a businessman. If MS paid him for it, he would be extolling the virtues of excel if need be, which is why him blowing smoke up Sony should have rung a bell.