We went from being like a single grain of rice in a bag of rice to being like a book in a library.
A library with 100 million books, of which ~70 million have a real cover and you don't find out until you get home that the pages are blank.
We went from being like a single grain of rice in a bag of rice to being like a book in a library.
That information was able to be feed back into Sony's online password reset pages to gain complete control over the accounts.
Btw, as someone who has experienced identity theft, I don't think others can really place a value on it. I can totally see how someone could feel VERY uncompensated by the package if the PS3 is their primary source of entertainment --re: it just does everything--and the kicker being their personal data has been exposed.
Except they aren't books that a person has to read through, but a computer can churn through them effortlessly. Even if 95% of the details are false, the hackers have access to 5 million real people's details, which would be a huge undertaking to collate by tracking down these people one at a time using open-source information. Why would a troublemaker try to identify me in particular online? They wouldn't without some vested interest. The chances of them wanting to find out who I am and what my bank is and then do something with that info is next to nil. But if they happen to be handed this info on a plate, suddenly they have options.A library with 100 million books, of which ~70 million have a real cover and you don't find out until you get home that the pages are blank.
You can't dismiss the loss of information as irrelevant because it's all general knowledge that can be found elsewhere.
Yes, the correct phrase would be 'all users' and not '100 million', but the realities are the same for all users even if the numbers of affected being bandied around are inaccurate.I'm not, I was just trying to put it into context - ok I failed - but then to say 100M is also wrong as we know 2/3rds of that data is noise.
And there never will be. I've just bought something new with my CC from a store. If I then get an illicit hack of my card, there's no knowing if it was PSN or this transaction, or any that'll come after. Also the potential risks aren't going to be immediately apparent. Whoever has the data may take their time to find ways into people's accounts or whatever. It's not like they had access to everyone's CC to take $100 off every account. Instead they have the info to go to places like Amazon and PayPal and see if they can find ways in, or to get more info to eventually take over a person's digital identity completely. and knowing everyone's getting free identity protection for a year, the hackers may just sit on the data for 366 days before making a move on it when this is all forgotten.This info has been 'out there' for some time now and yet we have not heard any evidence of it being used.
Or - you give them a higher amount where they can actually choose between a few games, but then you have the problem of multiple accounts etc, increasing the loss substantially? I have 4 accounts - how should they tackle that to prevent me from benefiting 4 times?
Not to mention that PSN doesn't work in credits, they work with real money. How do you get around the headache in giving a 'fair package' to everyone? I.e. You may give 20 dollars in the US, and by current exchange rate, that'd be 14.20 Euros. Yet the prices aren't exactly the same accross PSN stores, so you don't effectively get the same. And that doesn't even include the various differences in VAT.
And that, should yield more happy users and less critics than by offering the best of the older games including free PSN plus membership for a limited amount of time?
not much in one year though, and that's not the main issue. A change of emails and CC cards won't necessarily be enough to mitigate the info.I dunno mate, there's 2 ways to look at this - the longer they sit on the data then the longer folk have to replace cards and change passwords - also people move & change emails (etc) so in effect the data becomes less useful with each passing day.
I agree there's no way to pin anything on the PSN data - however, I would expect some sort of 'spike' in such things happening...this would not be evidence but it'd be a heck of a co-incidence.As no-one measures such things AFAIK, how could we know if there was a spike? Internet noise 'I've been hacked - it's PSN's fault' won't be at all valid if Joe Gamer didn't report every time he was hacked before this.
You can't withdraw money from your PSN account. Every spend on PSN that's not a Sony published title (bought and paid for, rather than paying royalties to the dev) is money Sony have to give away. It might not be too high, relatively speaking, but $150 million would still be a large sum for a company that's just lost $3 billion.WRT giving a 'loss leader' I agree but maybe they could have given folk the option of the games or XX amount in credit with note that the money could not be withdrawn from the PSN account...
Even following Joker's suggestion of only crediting PSN accounts that have paid, it'd cost many tens of millions for Sony. Personally I'd rather they spent that money shoring up their security and recovering from all these disasters. That'd be best for me as a gamer and PS3 owner, worth more in the long run than a £5 credit now. I would like a credit of course, but I'm willing to accept that as impractical.
Already answered this, Sony just checks which accounts have been used to play online and make psn purchases, those accounts get credited. Accounts that never went online and never bought anything off psn are considered dummy accounts, they don't get anything.
The damage to users varies. The 'welcome back' package is not only for the inconvinience for the active users of being offline for just about a month, but also because there is some damage by customer information getting out. What's causing major upset isn't particularly the down time, but email addresses, personal information, risk of identity theft.
Dummy account or not, even if a PSN has registered 4 users, they could just as well be 4 independent users using that PlayStation, some more than others. I'm not sure distinguishing between a 'dummy' account and a real one is that easy as by simply looking at access times, IP etc. If you exclude potential dummy accounts of your welcome back package, you run the risk to gain negative publicity again, by affecting 'real' users that don't use the PS3 that often. Then, there's also the PSP, an affected platform. I have one, and while I am registered on PSN and have made some purchases (a good 2 years ago), the PSP is *never* online. If Sony decided to exclude this account due to it being a 'dummy account' - I'd be seriously pissed because my data was breached just as everyone elses regardless of my 'online play time'.
So at the end of the day, the risk probably outweighs the benefit, so you're ending up paying all accounts anyway, hoping that 'dummy accounts' don't use their credits in the first place.
So how much do you give?
We don't even want to start with 10 dollars as it's a useless amount, as you couldn't even buy a half decent game on PSN for that money (I think most good games start at 12 or 14 dollars). At 15 dollars that's what - 50 million potential accounts (I'm not even using the full 75 million 'affected' number here) - 750 million USD uncontrolled credits (that's purely assuming dollars, the rest of the world would need a higher amount since the games are priced higher there too). Sure, it's not a full loss, since not all of that would get used and not every game is a full loss, maybe not even a third. But that loss extends to new released games on PSN.
And I'm not sure 15 dollars of credit is particularly good value. From any PR point of view, 4 games out of a list of 9 games (PS3 + PSP) sounds immensly better than 15 dollars per user, even if you run the risk that a small percentage of PSN users actually own all of these games already. These PSN users are probably loyal to the platform anyway if they already have all those games.
What's clear though is that this entire debacle has cost Sony (as I said, they're a victim too!) huge amount of money. Then adding another 750 million+ USD (potentially more or less) to that number is maybe something Microsoft could afford. Not to mention that from a PR perspective the 4 games does sound like a lot better deal == nets a better perception to the broad public. If you want to do a better deal by credits, then you're looking at at least 30 dollars (worth 2 games).... you do the math.
PS3 + PSP have both sold what 115 million together (50 + 65 accoarding to Wikipedia)? From the 75 million 'affected accounts', I'd say at least 50 million across both platforms could be considered real users, with active accounts. Regardless how many credits you wish to reward your users == huge loss.
The damage to users varies. The 'welcome back' package is not only for the inconvinience for the active users of being offline for just about a month, but also because there is some damage by customer information getting out. What's causing major upset isn't particularly the down time, but email addresses, personal information, risk of identity theft.
Dummy account or not, even if a PSN has registered 4 users, they could just as well be 4 independent users using that PlayStation, some more than others. I'm not sure distinguishing between a 'dummy' account and a real one is that easy as by simply looking at access times, IP etc. If you exclude potential dummy accounts of your welcome back package, you run the risk to gain negative publicity again, by affecting 'real' users that don't use the PS3 that often. Then, there's also the PSP, an affected platform. I have one, and while I am registered on PSN and have made some purchases (a good 2 years ago), the PSP is *never* online. If Sony decided to exclude this account due to it being a 'dummy account' - I'd be seriously pissed because my data was breached just as everyone elses regardless of my 'online play time'.
So how much do you give?
Regardless how many credits you wish to reward your users == huge loss.
So for those people that are pissed that their information has been leaked, do you think they would be happy and forgiving by being given compensation that is of no value to them? What you are saying if anything points to the idea that Sony should have really tried to appease everyone if that many people are pissed, instead of leaving who knows how many of them out on the cold.
Question - if you have the physical copy of a game why not trade it in once you get your credit?
Wait, let me see if I get this right. You'd be pissed if your account was excluded from compensation because of it being deemed a dummy account...yet when someone else gets pissed at the provided compensation because they don't care about any of the games supplied or don't care about psn+ (and hence the compensation is useless effectively excluding them), then they are still supposed to be happy? By your own logic there are probably legions of people out there "seriously pissed" because they were effectively excluded. At least now using your own psp analogy you have an idea of how many Sony users feel right now. Credits would have avoided that.
I don't see how Sony can determine which accounts are 'dummy accounts' for the most part, i think they could determine if someone in the US has a Japanese account or EU account but beyond it's too subjective.
There's no way you and me can come up with a number on a forum. Look at Microsoft points, they are engineered to always leave just enough in your account to not be able to buy something without having to add more. That's not by chance and takes time to come to a number that leads to that scenario. Same with monetary compensation, there surely is a magic number that won't financially brutalize the company yet at the same time at least give everyone something, and at the same time possibly encourage them in the process both to come back to psn and put their credit card information back, and to add more money to get that dlc, etc that perhaps they fall just short of with the credit alone. It doesn't all have to be financial hardship, companies sell items at a loss all the time with the intent of making it back elsewhere from the same customer, this isn't a new thing and Sony could have done the same and earned some good will in the process.
I have never used credit card info on Live or PSN and after this the chances of me doing so are even less.
I do not think your numbers fit the situation. It's not like the RROD fiasco where they had no choice but to drop a fortune in cash to fix broken hardware, that's a totally different situation. Here's we're talking about digital good, and in that realm there are many ways to engineer things where you give credits away and yet still make profit in the process, if at a minimum to encourage people to enter in their credit card data back into psn.
I agree with pretty much everything you've said, and the credit point is a very good one. There were 10 million registered CCs in 75 million accounts. Clearly the majority of users who have their data compromised are not PSN content purchasers. A credit they cannot use wouldn't go down well. $5 to spend on themes wouldn't be anything like as appreciated as a whole game such as LBP or Infamous. However, I disagree with the one above quoted point. You and Joker are on opposite sides, and I sit somewhere in the middle. I agree Sony couldn't have been as free and flexible in their compensation as effectively giving everyone free money, but they could have extended the range of titles at next-to-no extra cost beyond the 5 PS3 titles on offer to give a wider choice. That would please more people than the current deal has, while not costing what a free credit as Joker suggests would, which seems a better compromise. Although Joker will say a finite list of titles may have no value for some customers, I think the greater majority by far would be acceptable given the circumstances.My angle in this has always been that the 'welcome gift' is adequate...
The alternative is to do exactly what Sony did. Offer 4 games out of 9 on two affected platforms.
As no-one measures such things AFAIK, how could we know if there was a spike?
You can't withdraw money from your PSN account. Every spend on PSN that's not a Sony published title (bought and paid for, rather than paying royalties to the dev) is money Sony have to give away. It might not be too high, relatively speaking, but $150 million would still be a large sum for a company that's just lost $3 billion.