[url=http://www.digitimes.com/NewsShow/Article.asp?datePublish=2002/08/29&pages=04&seq=25 said:
DigiTimes[/url]]The Canadian graphics chip designer is not relying solely on the new marketing strategy to expand its market share. According to sources, to maintain its momentum, ATI plans to introduce the Radeon 9700 chip, a simplified version of the company’s R300-core Radeon 9700 PRO, and the Radeon 9500 chip, also a simplified R300 product with only four pipelines.
Before its archrival Nvidia introduces its high-end NV30 at the end of this year, ATI will add one 0.15-micron-process R350 chip into its product portfolio, sources said, and later debut its first 0.13-micron, light version of the RV350.
Nvidia, after months of market speculation, finally introduced samples of its NV18 chips at the Plugfest validation event held by VIA Technologies on August 28. The company’s new AGP 8x-based chip should be launched by the end of the third quarter.
As for the company’s NV30 chip, industry sources revealed that the postponed launch is due to a design change, not a yield rate problem in Taiwan Semiconductor Manufacturing Company’s (TSMC) 0.13-micron process as market rumors suggested. Hoping to enhance the product’s overall performance to compete with ATI’s top-end Radeon 9700 PRO, the sources suggested that Nvidia may alter its original six-pipeline architecture to an eight-pipeline one.