Strangely enough, the Philippines were the first "source" of the GTX 670 pricing....at the same 20K Pesos ($470). Actual pricing: $400.
Wouldn't surprise me if Nvidia encouraged the circulation of higher prices prior to launch as they did with the GTX 680 also. Adds a little more to the PR war chest for no actual effort.
There's allways the pre order milking + shops who expect not have big quantities try to up the price a little bit ( +50$ for pre order + 50$ for the "new, hype " etc ).. They are not dumb they allways know some peoples will pay whatever price they put for get it as fast as possible.
But i dont know why, i dont expect a price under 500$.. ( i hope so, but i dont think ).
GTX 680 was launched at 500$, the 780 was a bit of exception at 650$ ( but have quickly been pushed down )..
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