How to sell next-gen consoles, Marketing, Positioning, and Pricing [2020]

Discussion in 'Console Industry' started by steveOrino, Jul 11, 2018.

  1. DSoup

    DSoup meh
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    Definitely. As am older gamer I feel like I've fought WWII in games for longer than the actual war went on - no disrespect to those who fought! :nope:

    I couldn't even get into the Original Black Ops. I like all the literal modern warfare technology stuff, iron sights? No thanks. Makes me want to relay Modern Warfare Remastered following my MW2 Remastered. Maybe I will! :yes:
     
    #2101 DSoup, Oct 17, 2020
    Last edited: Oct 17, 2020
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  2. iroboto

    iroboto Daft Funk
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    Hmm perhaps. I think following a WW1 game immediately by another in the same sort of era was poor planning imo. After BF1 I was exhausted by it
     
  3. eastmen

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    So on the ps5 that title would be Demon Souls ? I think thats the only title that can't play on previous gen consoles for sony aside from that astro bot game correct ? Its also a remake.


    There are a lot of great BC games on the xbox series s and x that can be played in a way you couldn't last gen. Gears of war 5 looks amazing and gears tactics is another great looking game. Also you can buy games like cyberpunk on both consoles and get features that don't exist on the previous consoles , you can get ass creed and get features that aren't possible on last gen consoles.

    Its why I'm saying Microsoft needs to be concerned about big games next year when supply gets above demand.
     
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  4. goonergaz

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    Destruction all stars, Godfall and Ratchet and Clank also?its not just the games it’s the USP like 3D sound and DS5 features that are also exclusive....
     
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  5. DSoup

    DSoup meh
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    Demon Souls and Godfall. I don't know what the the full list of PS5 launch window games are, only what I personally am interesting in.

    What Xbox games play differently?

    What are those? I'm hugely looking forward to Cyberpunk but have really modest expectations about how much the game will be improved over PS4 and XBO. Comparing games to what was possible last gen, when current generation is about to be superseded, it a very low bar.
     
  6. PSman1700

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  7. wco81

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    So are all supplies sold out already through the preorders or will they have inventory at the stores at launch and the rest of the year?
     
  8. eastmen

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    I forgot about Ratchet and Clank. Godfall is a timed exclusive no ?

    All previous gen games will play better on xbox series x through BC , a lot with dynamic resolutions will play at the highest resolutions and framerates possible , games from previous gens will also get HDR features and some games will get enhancement patches like gears 5 which add raytracing and features that were previously only available on the pc

    If you want to play cyberpunk on a console the xbox series and ps5 will be the best places to get the game. They will feature and enhancement patch which will enable ray tracing. They will offer better framerates and most likely higher resolutions or a dynamic resolution that drops much less often.

    Yea everyone knew this , it was just a way to minimize the purchase. There are a lot of big games that will at some point in the future become exclusive to xbox consoles or pc.

    I think MS is going to do another round of preorders and after preorders more consoles will come out between launch and the end of the year. I dont' think they will have any problems selling the few million that come out . People are paying hundreds more for preorders onlnie
     
  9. DuckThor Evil

    DuckThor Evil Anas platyrhynchos
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    360 sold +25 Million units in Europe with around 8 of those coming from the UK. That is not "almost no presence", in fact that was a very significant presence. Microsoft had a very nice marketshare over here during that era of consoles and a solid foundation coming into the current gen, but they squandered it back (ironically) to almost the original Xbox level (hence the name One? ;)). They will do better this time, but it's hard for them here...
     
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  10. HBRU

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    Here I'm. Italian I'm gonna buy a XSX...

    Because of Gamepass, because of -I think- better performances (I'm sure the wider RAM bus+VRS+SFS will give out noticable better results on multiplatform titles)...
     
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  11. DSoup

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    Godfall is a timed console but what different does that make? I was talking about the Christmas effect if showing off new tech and games and driving up interest in buying new hardware. Godfall appearing on Xbox sometime in the future change nothing. It's not my type of game so I'm not paying much attention to it. Ratchet & Clank is "launch window" game which could be anything. It may be out in time for Christmas but it feels like Christmas is going to be pretty crowded game-wise. I think it makes more sense for Sony to launch this in February or March.

    I thought by "play differently" you were referring to genuine gameplay differences or new modes. So the games will play the same and it's resolution/framerates and load times that are improved - similar to difference between Xbox One/S and One X now.

    The patch you're talking about that enables nextgen hardware features like RT, is not coming for a looooooong time. In the investor call earlier this year CDPR hinted at this in 2022. Nextgen consoles are getting a day one patch which should hopefully unlock higher resolutions and frame rates. Witcher 3 on consoles had a banded dynamic resolution, but that's about it. I'm not expecting much more, I'll be happy if the loading times aren't Witcher 3 bad.
     
  12. Eolirin

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    Sony outsold them more than 4:1 in the EU. I am excluding UK, it's actually a viable market and was this generation too. That's not Japan level bad, sure, but it's not a significant market share. And it required Sony to massively mess up the PS3 for them to get to even that.
     
  13. DuckThor Evil

    DuckThor Evil Anas platyrhynchos
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    Sorry, but that's total BS. PS3 sold around 35M units in Europe vs around 25M for the X360. Excluding the 8M from the UK puts the 360 at 17M vs something under 30M for the PS3, as PS3 was reported to reach 5M in UK in 2012. Not very close to a 4:1...
     
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  14. Johnny Awesome

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    MS can win the US and achieve parity in EU this time if they play their cards right. Japan 10:1 Sony:MS might be possible, but it's pretty hopeless there.

    They only really care about GamePass though and I think they'll easily get to 50 million subscriptions this gen. 100 million isn't out of the realm of possibility.
     
    #2114 Johnny Awesome, Oct 18, 2020
    Last edited: Oct 18, 2020
  15. wco81

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    Are they offering Game Pass in all markets?

    I think the PS brand is pretty entrenched in Europe, with huge sponsorships of UEFA and F1.

    They might be able to get high market share in the UK though.

    Game Pass including EA would be great for FIFA. But people have been conditioned to buying the PS version of FIFA for years.
     
  16. BRiT

    BRiT (>• •)>⌐■-■ (⌐■-■)
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    I'm still trying to see if Game Pass is in more countries that may not be part of xCloud launch, but here's what I have so far.

    XCloud launches with Game Pass Ultimate in 22 Countries news from 2020-08-22: https://www.windowscentral.com/microsoft-shows-range-new-project-xcloud-games-and-hardware

    The confirmed launch markets are as follows: Austria, Belgium, Canada, Czech Republic, Denmark, Finland, France, Germany, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Portugal, Slovakia, Spain, South Korea, Sweden, Switzerland, the United Kingdom, and the United States.​

    Xbox All Access in 12 Countries news 2020-09-09: https://news.xbox.com/en-us/2020/09/09/xbox-all-access-expands-to-12-countries-this-holiday/

    Xbox All Access available in 12 countries this holiday; more to come in 2021​

    When Xbox Series X and Xbox Series S launch this holiday, in addition to existing availability in the US, UK, Australia and New Zealand, Xbox All Access will expand to eight new countries, giving more players around the world an opportunity to get everything they need to jump into the next generation of gaming with no upfront cost. The program will come to even more countries and retailers in 2021.​

    Xbox All Access will be available in the following countries this holiday:
    • Australia at Telstra
    • Canada at EB Games
    • Denmark at Elgiganten
    • Finland at Gigantti
    • France at FNAC
    • New Zealand at Spark
    • Norway at Elkjøp
    • Poland at Media Expert
    • South Korea at SK Telecom
    • Sweden at Elgiganten
    • UK at GAME and Smyths Toys
    • United States at Best Buy, GameStop, Target, Microsoft Store, and Walmart
     
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  17. BRiT

    BRiT (>• •)>⌐■-■ (⌐■-■)
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    EA Play is available in all Xbox Game Pass markets. Please visit xbox.com/regions for more information on Xbox Game Pass markets.


    TL;DR: Game Pass is available in more markets than just xCloud, with my count putting it at 41 regions. Additional Regions: Argentina, Australia, Brazil, Chile, Colombia, Greece, Hong Kong SAR, India, Israel, Japan, Mexico, New Zealand, Russia, Saudi Arabia, Singapore, South Africa, Taiwan, Turkey, United Arab Emirates.
     
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  18. Nesh

    Nesh Double Agent
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    It was actually Sony that didnt have any presence at all due to a delayed launched in both territories. The delay was even bigger in Europe. Sony handed them marketshare for a significant period
     
  19. goonergaz

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    Indeed, 16 month head start and an expensive console with very few exclusives and all 3rd part games significantly better on X360....but it still outsold it.
     
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  20. wco81

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    Are there going to be lines and midnight launches at stores?

    Or are there not going to be any supplies beyond preordered units?

    So long queues but with distancing would be good PR for the console companies or no?
     
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