Study: Consumers Prefer HD DVD Over Blu-Ray
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http://www.cdrinfo.com/Sections/News/Details.aspx?NewsId=19223
An analysis of online discussions on next generation DVD formats HD DVD and Blu-Ray gives the early edge to HD DVD. Cited as reasons are the lack of consumer trust in Sony, as well as gamer displeasure with selling Blu-ray in association with PlayStation 3.
Cymfony, a market influence analytics company, issued a Consumer Opinion and Trends report, "A Blue Christmas for Blu-ray," examining consumer market perception of next-generation high-definition video platforms HD DVD and Blu-ray Disc.
According to the study, positive discussions about HD DVD are 46% higher than Blu-ray, with over twice as many post authors stating being "impressed with HD DVD" versus "impressed with Blu-ray". Negative Blu-ray conversation indicates lack of consumer trust in Sony, as well as gamer displeasure with selling Blu-ray in association with PlayStation 3, according to the research.