I have a problem with the new store, and that's that it seems a step away from a unified Sony content portal. I was expecting a service that provided games, films, music, and all downloads, for all platforms including PC, to appear, like iTunes. Instead we have a shop that's not really structured to offer huge amounts of content. Films have no categorization. Fine while there's only a few trailers to browse through, but if there was a lot of content, it'd be hard to find anything.
And indeed it is hard to find stuff. If I want to look for what demo's our out there from curiosity, I have to wade through all the titles looking for any marked demo. titles are also duplicated across different themes. The categorization is basically a sort mode. Sony would have done better to offer a store-like categories and search engine. Think something like Play.com. You type what you're looking for and select whether your looking for movies, games, music, and and a few checkboxes to show demos, trailers, full titles, retro etc. and it'd be easier to both search things and browse.
So, the store as is isn't going to be a cross-platform unified content portal for Sony. They've turned the opportunity this time. What other chances do they have? HOME, I guess, but how is that going to interface across PC and PSP, and perhaps other devices like phones?