Yes... no coverage. What existed was from before, not since PS3 launch even when under fire. The attitude was that it'd be futile if they tried to launch something positive in the midst of the negative voices (See Phil Harrison's interview about PS Home and LBP). Their European marketing effort was off the schedule due to the launch delay too (e.g., "This is living" campaign was launched half a year before Playstaion Home was announced in GDC. All it did was to confuse the hell out of us
). The "white room" one is cool but that's it. Only recently do we see them consolidate a mere few snippets (Heavenly Sword + white room, Lair + white room). They are still passive.
The PS3 name remains largely fragmented... perhaps waiting for Sony's next big push (Stringer's video effort ? or PS Home ? or I don't know some Sony brand chicken soup).