Sony and Microsoft-an odd couple if there ever was one. On one hand, you have a Japanese electronics giant with dozens of years of experience and a track record of success in the videogame market. On the other, you have a U.S.-based company whose fortune was made off operating systems for the PC and whose number of years in the videogame industry can be counted on a single hand. But if you think the next-generation console wars are going to be one-sided, think again. We spoke with J Allard, corporate vice president of Microsoft, and Kaz Hirai, president of Sony Computer Entertainment America, to get the details on the next generation and how consumers will ultimately be the winners.
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