2x-3x 360's to be Produced

Tahir2 said:
There was an interview recently which I don't remember fully but it was an MS exec saying that the yield issues on a particular part were causing a bottleneck for the production of XBOX360... and it had just been resolved.

I believe from linking to other news stories and speculating somewhat that it was Xenon that was the problem...

i had heard another report that it was the RAM...
 
expletive said:
i had heard another report that it was the RAM...

I believe you are correct. Is Sony getting ram from the same place? If so, I would think that this issue may have helped Sony NOT run into the same problem, for this part at least.
 
More to come?

http://www.digitimes.com/bits_chips/a20060411PB209.html

Micosoft has notified its Taiwan-based semiconductor partners about an order ramp-up for Xbox components starting from April, according to the Chinese-language Commercial Times which cited Taiwan-based semiconductor makers as saying. The chip orders are expected to double in the second quarter when compared to shipments in the first quarter, the paper added.
 
Brimstone said:
The next time Dave is in the Bay Area, someone from ATI or nVidia needs to take him to the Pink Poodle!

Hey! I've been there! ~1983 or so.
 
geo said:
Doubling is at least a little more concrete. Anyone care to take a stab then? 500k/month? Maybe even equal to Sony's stated goal of 1m/month?
A CPU manufacturing discussion points to Chartered (IIRC) producing 1+ million XeCPUs per months. Of course we don't know if that's sustained or intermittent as needed, which doesn't really help, save to say any more than 1 million XB360s a month is unlikely! :mrgreen:
 
Shifty Geezer said:
A CPU manufacturing discussion points to Chartered (IIRC) producing 1+ million XeCPUs per months. Of course we don't know if that's sustained or intermittent as needed, which doesn't really help, save to say any more than 1 million XB360s a month is unlikely! :mrgreen:

I would suspect that these things are done in bursts for economic reasons --economy of scale, servicing other customers, etc.
 
http://www.forbes.com/business/feeds/afx/2006/04/10/afx2661316.html


The sources said Microsoft is expected to deliver nearly 3 mln Xbox 360 consoles in the second quarter, doubling from the first quarter.

The first-quarter figure fell from the 1.7-1.8 mln units registered in the fourth quarter of 2005 due to a shortage of key components, they added.

If you add up these numbers, you come up with 6.2 million by end of June. 1.7+1.5+3.

Wow.

I am a bit skeptical, but MS own target was 4.5-5.5 mil by then, and I'm quite sure they set those things so they can come in on the high side every time and look good.

I am wondering if they can even sell one million a month. In my own judgement they need to be hitting around 500k in USA to get reasonably close to a million a month worldwide. So March and moreso April NPD's will be really interesting to see if they get anywhere close.

I also think the $299 core has got to be getting bigger. Sorry but when the shine wears off and you start trying to attract more and more mass market casuals, the price becomes a much bigger factor. So kudos again to Microsoft for that move.

Then they will still have four full months until PS3. And whatever advantages they may have from being fully ramped while PS3 is just beginning manufactoring as well, in holiday 07.

These numbers are quite huge and if they ship 10 million by 2007, they are approaching half of Xbox's lifetime shipments as well (24 million last I saw).
 
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superguy said:
I am a bit skeptical, but MS own target was 4.5-5.5 mil by then, and I'm quite sure they set those things so they can come in on the high side every time and look good.
Unlikely. They had the same estimate with the original Xbox and they missed it.

superguy said:
I am wondering if they can even sell one million a month.
Definitely not in the quieter months (march > october) - they wont come close.

They need to stockpile units for holidays though, where they could sell as many as they make again with the right software (and/or price).

superguy said:
These numbers are quite huge and if they ship 10 million by 2007, they are approaching half of Xbox's lifetime shipments as well (24 million last I saw).
True. I think they will be on track to equal the Xbox first 14 months with X360 in NA (4.5M), and smash it in EU. Assuming no price drop. Otherwise its all up and up.

Still far away from matching PS2s performance or PS3 expectations though.
 
Nicked said:
Still far away from matching PS2s performance or PS3 expectations though.

Oh I dont chalk much up to PS3 expectations at all, except that it'll rule Japan for obvious reasons.

Everything else is up in the air. I'd need to get a lot more feel for how the playable games look first as well.

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after E3 you guys will know why they are building so many x360's now.

This is from a guy at GAF who supposedly works for Bungie. It makes me all tingly inside. Maybe he's talking about a kickass Halo 3 trailer, or GTA Xbox exclusive, or some crazy crap like that.
 
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The battle will be fierce, and if Microsoft slashes the price on its console on time for the holiday season (as some have rumored), the competition with the PS3 will be even more intense.

Boy..I dont really expect this, but a price cut to $199 would be a killer aggressive move (and killer to MS pocketbook as well).

Heck it might go so far as to brand the console with a negative "cheap" image. However, if it's around Christmas, the games are looking good, and Mom cant find a PS3 for little Johnny anywhere, they could still shift boatloads at that price.

The article speculates 2m a month is possible..there's no way this many could be sold!

Unless MS is really manning the batteries, and planning on saturating the market for the Holidays. If I'm not mistaken, dont all consoles basically sell out on the Holidays? Could the X360 be the first console to have so many it does not sell out on Christmas? That would be something!
 
Producing so many consoles does nothing if they can't get them sold as well, which really remains to be seen, and thruth be told, with the hardcore market getting saturated I don't see them selling so many consoles, even for the holidays.

As for the price, although at some point the said that there would be yearly price cuts, which before christmas means we should see one, that will depend on the PS3 price I think as well. If the PS3 launches at $500, I see little reason for MS to cut the price, unless they get way to many unsold consoles...
 
Platon said:
Producing so many consoles does nothing if they can't get them sold as well, which really remains to be seen, and thruth be told, with the hardcore market getting saturated I don't see them selling so many consoles, even for the holidays.

As for the price, although at some point the said that there would be yearly price cuts, which before christmas means we should see one, that will depend on the PS3 price I think as well. If the PS3 launches at $500, I see little reason for MS to cut the price, unless they get way to many unsold consoles...
Well, they have to get the consoles out there before they can see how many will sell. I think on the strength of the big 3: Oblivion, GRAW and FN3, they should continue to have fairly strong sales over the summer.

1million/month from a single factory is crazy, they should be making around 1.5-2million per month, wow. I'll believe it when I see it.
 
They're being very optimisitic if they feel in one year they can sell more than their entire sales of XB! For Microsoft's sake they'd better be right, and not have a warehouse full of 10 million unsold consoles!
 
Shifty Geezer said:
They're being very optimisitic if they feel in one year they can sell more than their entire sales of XB! For Microsoft's sake they'd better be right, and not have a warehouse full of 10 million unsold consoles!

Yes, that would be bad. :)

I dont see that they have much choice though, they have to prepare for the best case because the last thing they want is to have lots of demand this holiday (and for Halo next year) and no supply. We've all seen how that plays out... ;)
 
expletive said:
Yes, that would be bad. :)

I dont see that they have much choice though, they have to prepare for the best case because the last thing they want is to have lots of demand this holiday (and for Halo next year) and no supply. We've all seen how that plays out... ;)
absolutely; make as many as possible.

It's not like the thing is a flop, people are really enjoying this system and games are flying off the shelves considering the smal user base. Just last month they were still fulfilling some pre-orders :oops:.

Now I doubt it will do PS2 numbers but to expect that it can't shatter Xbox1 total sales over the next couple of years would be short sighted.
 
Damn, that looks pretty bad when compared to their up to 3 million within 90 days that they were talking up at launch.
 
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