A simple message to third party developers. Evolve or die.
Good quote.
Personally I think they need more products around each release, like McDonald Happy Meal promotions, t-shirts, OST, cups, action figures, promoted more like movie apparels are promoted.
The console makers needs to push out game promotions through their systems in a more prelevant way. Not just have the Playstation Store sitting there but have it automaticly push information out to the end users.
For each big release have games ready for other systems, like releasing GTAIV for PS3 & 360 and at the same time have a DS game ready, mobile phone game and even a Wii game and have them somehow link to the main game (PS4 & 360) without actually being that game. They don't even have to be full fledged games, or on the same genre, just tie into it. Like Bionic Commando for Live!/PSN, just releasing it closer to the actual game. Have stuff unlock in your main game if you do something in the downloadable game.
More cross promotions between games, like MGS4 and LBP. Or MGS4 and Assassin's Creed. For instance when MGS4 is released why doesn't Konami release MGS4 characters like a DLC to their other games (they have a fotball game IIRC?). Have your OST as DLC from day one.
More cross promotion between games like Guitarr Hero, Singstar and Buzz vs other games. How cool wouldn't it be to rock out to the main theme of your favorite games? Maybe a question pack for Buzz won't work, but maybe it will?
While this is a way to generate more profits their costs are still high so they still need to lower their production costs. Using more standard game engines would be a good way instead of developing your own (unless your game really needs it). Having a focus of cutting costs on features when comparing how much they add to the actual game, ie how much of GTAIV consists of hand to hand combat? Not much, but you can't cut it. Helicopter flight? Not necessary at all, except for a few missions, very easy to cut. Multiplayer with 16 different modes? Gone! Reducing the number of radio stations? Yes, I think after they reached a critical mass of radio stations they just kept adding for the realism. Wardrobe changing? Reduce it! Nico needs to wear a suit to for a mission? Ok, but he doesn't need to be able to choose from several in combination with several different shoes.
I am just trying to examplify that some things are overworked and doesn't necessarily add much to the game (in terms of sales) while it costs the game developers lots of resources, I am not saying that all of the examples above are good.
Anyway, comments?