http://spong.com/index.asp?art=5053
All change as burnt bridge spells new MS provider.
Senior development sources in the UK have today revealed to us that Microsoft’s next generation Xbox will use an ATi graphics chipset, following Microsoft’s apparent inability to work cohesively with former provider nVidia.
It’s worth looking at ATi’s deal with Microsoft in perspective for a moment. At present, Nintendo works with the firm as it supplies the polygon magic known as Flipper that powers GameCube. Indeed, both Nintendo and ATi have stated that they see themselves working on projects together in the future. Although this may seem a little strange, you need to understand the relationship enjoyed between Microsoft and Nintendo.
Both firms have their eyes on Sony’s massive market share and as such, an unofficial affiliation has formed between the two. At E3 this year, representatives from Nintendo and Microsoft were seen talking jovially together and there is back-slapping all round when any Xbox or GameCube title takes software sales away from the PlayStation.
But it’s more than that. Microsoft and Nintendo in the US are practically next-door neighbours in Redmond, Washington. They are socially active together and there is no bitterness between the two. As both firms have different goals, Nintendo to continue to release gaming consoles and Microsoft to steal Sony’s dream of a media delivery hub for the living room, there is no direct conflict of interest as the market, with a smaller Sony, is big enough to support this.