There is a huge difference between no-AA and 2x/4x AA. But as you go higher and higher, the improvements in quality at each level aren't as dramatic. Some people may have hypersensitized themselves, but the vast majority of people won't really notice. Unless some vendor makes a huge leap to 16x or 64x sampling, I doubt we will get that "wow" factor again.
This sounds more to me like a precursor excuse for trying to discount 4x and 6x AA scores for a favored IHV that may soon follow.
I can't fathom how anyone that has actually used AA could say 4x or 6x AA has no stark or dramatic difference compared to 2x. Obviously, if you look long and hard for a 3+ year old game with fairly low contrast and minute details, you might find one that shows little benefit above 2x AA, but for most all modern games, there is a stark and incredible improvement over 2x AA.
Thus, we are going to go through another round of people 16x zooming into screenshots and arguing over minute aliasing details that 90% won't notice or care.
Zoomed screenshots are usually used to identify problems that aren't readily visible in still screenshots, but are starkly noticeable in motion. Edge crawling in motion just doesnt show up in still shots. It's either zoomed screenshots or people start capturing 500MB MPGs at true resolution to illustrate the problems.
As far as 90% wont notice or care.. not care I'd believe since, depending upon IHV brand recognition, people over time have proved themselves to artificially not care about things if they effect their favored IHV. Notice? I can only assume you mean people that have trained themselves long enough to overlook the blaringly obvious and absurdly visible long enough to truly not notice things anymore. I've seen this behavior with rocket trails in benchmarks being completely missing, horrible banding in skies, and poor performance with extreme dips in framerate. It's amazing what enough positive re-inforcement can burn into someone's ability to overlook the starkly obvious.