AMD RDNA4 potential product value
- Thread starter Potato Head
- Start date
Those rumors don’t make a lot of sense. Why would AMD launch a new card that’s slower than the 7900XT for $650 when the 7900XT is currently selling for $650.
DegustatoR
Legend
7900GRE/4070S performance is $600 right now so launching 9070XT at this price would be weird - but it may make sense for AMD's margins considering the replacement's features.
$500 would be nice, will force Nvidia to lower 4070S by some $50 probably, and would also put the slower 9070 at about 7700XT price probably which seems like a fine tier upgrade.
Not seeing why anything above $400 would be DOA.
They need a bigger cost per frame decrease to compensate for the lack of features and RT performance. A 10-15% faster 7800xt isn't going to attract much sales at all.
I was gonna say $500 but you may be right.
arandomguy
Veteran
This has been an issue for quite some time now though? If you look back at past AMD launches (even for CPUs) there's always been this issue in that the new launches MSRPs have issue competing against the retail street prices of the outgoing generaiton particulary in certain markets (like the US) that the online discussion tends to revolve around more.
digitalwanderer
Legend
So they can lower the price on the 7900xt to clear inventory for the new stuff? Seems like it happens every release, the last gen cards get cheaper. I know they've been dropping prices in anticipation of the launch but the steep discounts on older cards always comes after the new launch.
I'm still in the "<$400 or FU" crowd but that's me thinking on how they'd justify/get away with charging $650.
Well in the past the old stuff got discounted near the launch of the new stuff to clear inventory etc which is to be expected. My understanding is that the 7900xt has been discounted for a long time now. So it’s even more of a sideways move.
My money is on $500 max if they’re serious about gaining market share. Any higher and AMD must think Nvidia is also going to stagnate.
Edit: Just looked up 4070 super prices and it’s hovering at $600-650. There’s no way AMD is going to price match that with only a 10% performance uplift. So either the leaked performance is wrong or the leaked price is wrong. Or both!
arandomguy
Veteran
AMD's always had that issue. Their retail just fluctuate way more and drop compared to Nvidia throughout the product lifespan in certain markets such as US/Canada and Western Europe.
The I've always suspected is it's because Nvidia simply has way more volume via larger supply contracts to OEMs and SIs, this makes their inventory and prices less volatile especially to the retail market. They can plan supply and wind down around those contracts. While AMD's volume is much more retail dependent and therefore demand and price volatile.
But VRAM?
Won’t work. Contrary to all of the online hysteria and YouTube talking heads complaining about inadequate VRAM the buying public doesn’t seem to care. Extra VRAM definitely doesn’t help if the card is slower.
D
Deleted member 87499
Guest
Nothing makes sense. N3 Maybe?
TPU has updated their test suite removing older games and adding newer ones and have retested existing cards with latest drivers. The 9070XT has a bit of a hill to climb.
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I think most would agree street prices for 30 series products were also horrible value lol.
I think it’s very simple: for most of the 40 series product stack the generational improvement was too low for the cost they were asking. I think Nvidia agrees hence why they did the Super refresh.
The US is a gigantic market so yeah it’s going to dominate discussions. And yeah, you have to offer a compelling product compared to the discounted prices of the old stuff. A product is poor value if older stuff beats it as a comparable price lol.
DegustatoR
Legend
But that's true for almost all consecutive generations in PC h/w. There are some parts which provide a solid perf/price gain but en mass you don't get much from the next generation of anything really be it GPUs, CPUs, SSDs, displays, mice, etc. I have no idea where the feeling that GPUs "must" provide more than anything else has came up from. Looking back at my personal upgrade log there were quite a few of them where I've gotten a lot less than what I've got from 3080->4090 upgrade.
